In reality, audio quality is just as important, if not more important, than video quality. Most can watch a low-quality video with high-quality audio, but not vice versa. As such, the internal audio on your camera, webcam, or iPhone is unacceptable if you’re serious about creating engaging content.

You need an external microphone, so which one is best? Let’s get into the breakdown on the best microphones for YouTube.

Consider the Content You’ll Be Recording for YouTube

It’s essential to consider the YouTube content you’ll be making, as the style will dictate the best microphone for YouTube. From interviews to YouTube shorts to travel content. There are both optimal cameras for YouTube as well as microphones.

No microphone is perfect for all situations, so depending on how you make your videos will determine the best microphone for YouTube.

Types of microphones for YouTube

As a YouTuber, there are four categories of microphones I would categorize external microphones into:

On-camera microphones – Also known as a shotgun mic, these can be mounted onto a camera and plugged in directly. This is the simplest option for leveling up your audio. Plug the mic in, mount it on top or position it close to you; using a cheap boom arm and you’re done.

USB Microphones – Plug-and-play devices that can connect directly to your laptop. You need a USB mic for any on-screen recording.

XLR Microphones – These are professional condenser microphones requiring an audio interface. Ideal for a professional podcast setup.

Wireless Lapel Mics – Wireless lapel microphones are tiny microphones that can attach to you directly (or hold in your hand and speak into. They provide quality audio, allow you to sit away from the camera and are great for interview content or talking head videos.

The Best Microphones for YouTube

From studio recording with an XLR microphone to a travel vlog or YouTube video recording in your bedroom with a budget camera, here are my top YouTube microphone purchase suggestions:

Rhode Video Mic Pro+ – The best overall shotgun microphone

The Video Mic Pro provides the best audio quality of any on-camera mic I’ve used. This is my current microphone I use for all my YouTube videos.

Rode VideoMic Pro+ Camera-Mount Shotgun Microphone,Black

Video Mic Pro+

Excellent mic that picks up your voice, good sound isolation and handy features like turning on and off automatically with your camera.

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It comes built with its own wind filter, automatically turns on when you turn your camera on so you don’t end up recording video content with the microphone off, is outstanding at blocking out unwanted noise from your recording environment and has a long battery life.

The only slight issue with the Rhode Video Mic Pro is that it is a bit large, so if you’re looking for something for on-the-go, you may want to consider a smaller mic.

It’s also one of the more expensive options. But if you’re looking for the best microphone for YouTube, this is what I use for my videos.

Features I like

It’s plug-and-play and features three settings on the back to control the signal output level. You can set it to -10, 0, or +20. This adjusts how sensitive the microphone is. A +20 setting is what you would want to use in a quiet environment and a -10 for a situation with a noisy background.

You can also turn a high pass filter on and off, which helps reduce low-frequency noise. Get this microphone if you want professional audio, and play around with the settings to see what you like best.

Pros:

• One of the best shotgun mics you can buy.
• Excellent external microphone for recording YouTube videos in a studio or outside.
• Great sound quality from this classic choice.
• When plugged into your camera it turns on and off automatically with your camera.

Cons:

• A bit big and bulky. Good for talking head style content.
• One of the more expensive microphone options.
• Needs to be charged independently.
• For best results, you’ll want to position the microphone close to you.

Shure MV7 USB – The best USB microphone

The Shure MV7 is the best USB microphone I’ve ever used. From screen capture content using OBS to interviews over Zoom, it has the highest quality audio compared to the competition.

Shure MV7 USB Microphone for Podcasting, Recording, Live Streaming & Gaming, Built-in Headphone Output, All Metal USB/XLR Dynamic Mic, Voice-Isolating Technology, TeamSpeak & Zoom Certified – Black

Shure MV7

The MV7 is a USB version of their popular XLR podcasting version.

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You get a small microphone with a premium build and a wind muff to help reduce your plosives. It also comes with software to adjust the sound profile (specifically the highs and lows), and you can adjust the mic sensitivity.

On top of that, this USB microphone comes with a USB-C wire, a traditional USB wire as well as an XLR connection. If you want to the flexibility to connect it with an audio interface or your laptop directly you can.

This is the microphone I personally use for recording all of my YouTube video tutorial content on my laptop. It is easily one of the best microphone for YouTube if you need to do voice over work, tutorials or on screen narration.

Pros:

• The best USB microphone for voice recording. Deep rich sounds.
• Plug and play. Just connect it to your laptop and it works.
• Helpful software to adjust the sound profile.
• A versatile mic with both a USB output, XLR and USB-C connections.

Cons:

• Mic stand not included. It does stand up independently, but I suggest purchasing a separate stand.

Mic stand: This is a must-have. This affordable stand pairs perfectly well with the Shure USB microphone to make recording optimal.

Shure SM7B – The best XLR microphone for podcasting

This is your go-to microphone to create a podcast YouTube channel. From the Joe Rogan Experience to countless other shows, you’ll almost always see a Sure SM7B on display.

Shure SM7B Dynamic Vocal Microphone

Shure SM7B

XLR microphone that professional podcasters use. Deep, rich sounding audio you’ll love.

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It provides superior audio quality when compared to its USB version. However, you will need several additional items if you choose the XLR route. First, you’ll need a sound mixer or a USB audio interface, and then you’ll need a high-quality XLR cable.

On the back of this mic are a few switches. The first is a low cut filter which will reduce the low end of the recording and the other switch is a presence boost which will increase the higher end of the recording.

Unlike the USB version that has an added XLR connection, the SM7B is strictly an XLR microphone with no way to plug it into a computer directly via a USB connection. Overall this is one of the best microphones for YouTube if you’re looking for an XLR connection.

Pros:

• One of the best dynamic microphones you can buy.
• Perfect for a podcast.
• Deep rich sound.

Cons:

• You’ll need a lot of extra gear to get this microphone setup properly.
• Not designed for singing.

DJI Wireless Micophone – The best wirless mic for vloggers

You’ll see this microphone all the time in short form interview content. It’s small, comes with a wind muff and has an option to turn on noise cancelling.

With the DJI Wireless microphone you get two mics and one receiver, so doing an interview/podcast with an on the go setup is quite possible. It’s small, but not the smallest option.

But for me, I’ve found this to be the right balance of size and audio quality.

DJI Mic 2, Wireless Lavalier Microphone, Noise Cancelling, 48kHz 32-bit Float Internal Recording, 820 ft.(250m) Range, 18H Battery with Charging Case, Microphone for Camera/Phone, Vlog, Streaming

DJI Wireless Mic 3

Quality 32 bit audio from a wireless microphone that pairs with a wide array of cameras easily.

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The receiver outputs audio in a way that supports stereo recording by default. Meaning one transmitter’s audio goes to the left channel and the other to the right channel.

If you connect the receiver to a device like a camera, phone, or computer that records in stereo, you’ll get both mics captured in a single stereo file, with each mic on it’s own distinct channel. For most this is totally fine and makes editing easy.

If you want to get each mic on its own completely separate audio track, you’d typically need to split that stereo file in post-production using software like Audacity.

Pros:

• High quality audio with 32-bit.
• Effective noise cancellation.
• Versatile Connectivity.
• Good battery life and convenient charger.

Cons:

• Excessive branding – come on DJI, people don’t need to see your BIG logo everywhere on camera.
• Good audio quality but not on par with a shot gun mic.
• Expensive.

Hollyland Lark M2 – Best budget friendly wireless mic for iPhone or camera

The Hollyland Lark M2 is a compact, wireless microphone system designed for someone who need high-quality audio in a tiny, user-friendly package with minimal branding that won’t break the proverbial bank.

Hollyland Lark M2 Wireless Lavalier Microphone for iPhone/Android/Camera/PC/Laptop with Lightning/USB-C/Plug, 48KHz 24Bit, 1000ft Range, Noise Cancellation, 30H Battery for Video Recording, Streaming

Hollyland Lark M2

The Lark M2 is very small, has a competitive price, minimal branding and pairs with both cameras and your phone.

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One thing I love about this audio system – whatever you want to call it is that it comes together as a total package.

A receiver with a 3.5mm TRS output and a cold-shoe mount for DSLRs/mirrorless cameras and a USB-C or Lightning connectors for smartphones.

The receivers are also small and light, with the camera receiver featuring a basic LCD screen and buttons for settings, while the ones for your phone are plug-and-play with no display.

Just make sure you buy the combo package if you need both. In short this mic is perfect for someone wanting a cheap wireless microphone that has good (but not great) audio.

This is my wireless microphone of choice that I pair with my iPhone. Small phone, small receiver, match made in heaven so to speak. The audio quality is not as good as the DJI, but the price point is much better and it’s small.

Pros:

• Very small and compact.
• Finally a discreet option. Minimal branding and easy to hide.
• The price, not budget, but not too pricey.

Cons:

• No internal recording on the mic. If the sound cuts out, there is no on-board audio backup.
• Susceptible to wind noise.
• No advanced pro features like time code syncing or 32-bit floating recording.
• Not great for long distance recording.

What about the Lark M2S? That newer model does not make my list because the audio is not as good as the original Lark M2. I do prefer the form factor of the M2S, but not at the expense of audio quality.

Rhode Wireless Go – Best professional wireless sound system

This is the filmmakers wireless solution, everyone else will be better served by getting the DJI wireless mic or the Lark M2.

This is an incredibly helpful, wireless microphone system to help you record YouTube videos. It is designed to be used on any camera body (DSLR or mirrorless cameras) or even your iPhone.

RØDE Wireless Go II Dual Channel Wireless System with Built-in Microphones with Analogue and Digital USB Outputs, Compatible with Cameras, Windows and MacOS computers, iOS and Android phones

Rhode Wireless Go

High quality audio from a wireless microphone system that pairs with a wide array of cameras easily.

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You get two transmitter boxes. One can be plugged into your camera by attaching it to the shoe mount or your phone by using an adapter that can plug into the lighting port.

The other transmitter can then be attached to you directly as a microphone. You are picking up your voice even if you’re far away from the camera.

Even better, if you don’t want to use the Rhode Wireless Go transmitter box as a microphone you don’t have to as you can plug a cheap lapel mic to the transmitter box.

This is advantageous as you can keep the transmitter box in your pocket while you hide the lapel microphone in your clothing.

Pros:

• A complete wireless microphone system.
• Can be paired with a lav mic with ease.
• A huge range, you can be far away from the camera.
• Can record independently of any camera.

Cons:

• Big, plain and simple. While these square devices can record audio, they’re way to big to wear. So you’ll want a wired lav mic to plug into the device.

Shure MV88+ – “Done for you” iPhone vlogging setup

This portable microphone is an industry-leading sound device with a top mounting architecture that produces rich sounding, stereo audio and comes with it’s own tripod. In short, a “done for you” vlogging setup.

Shure MV88+ Video Kit – Digital Stereo Condenser Microphone for Apple and Android, with Manfrotto PIXI Tripod, Phone Clamp, Mount, iOS and USB-C Cables for Next-Level Compatibility and Connectivity

Shure MV88+

The MV88+ is an update to the popular MV88. The audio is improved and you can now buy it as a complete vlogging kit.

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It connects to any iPhone (or iPad) equipped with a Lightning connector. You can immediately begin capturing recordings while using your phone. Its 90-degree hinge and built-in rotation also provide useful flexibility as well.

If you’re using an iPhone, the MV88+ from Shure is the best microphone for recording audio as part of your YouTube video creation workflow, however this microphone and tripod combo are a bit bulky.

The internal audio of your iPhone is good enough for casual use, but if you want to level up your audio you can with this vlogging microphone setup.

If you’re creating vlogs with your iPhone, getting this small microphone and tripod package levels up the audio quality of the content you produce.

On top of that, it comes with helpful software to help you adjust the recording of the audio quality to your liking by changing the treble and bass.

Pros:

• This device makes a world of difference for audio recorded with an iPhone.
• Plug and play. It just works without needing any complicated setup.
• The MV88+ kit is a tripod, microphone kit. Great if you want to do talking head videos.

Cons:

• Adds bulkiness to a light iPhone setup, but if you want a grip and mic combo, then this is great. You could swap the tripod out for something else with a screw mount.

Small iPhone tripod – The tripod and shooting grip I use with my iPhone. It’s cheap, small and light. Pairs perfectly with the MV88.

Sennheiser MKH 416 – Best professional studio mic

The MKH 416 is a versatile, directional microphone, perfect for film production as well as radio broadcasts. It durable and built to be used on a boom pool either outside or indoors.

Sennheiser Wired Professional MKH 416-P48U3 Short Shotgun Interference Tube Microphone,Black

MKH 416

Film quality microphone with a price point to match. Needs additional equipment to get optimal performance.

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The compact size of this microphone and superior sound quality make it ideal for all recording environments. Its high directivity ensures excellent articulation of consonants while providing superior feedback rejection.

It is the best microphone for YouTube if you’re setting up a proper studio recording environment for your content creation. Please note that with your purchase, you’re only getting the microphone and wind filter.

You’ll also want to buy:

• A shock mount.
• XLR cable.
• Audio interface.
• Boom arm.

Overall, this is one of the best microphones for YouTube talking head videos in some sort of studio setup. The sound quality out of this shotgun mic needs little to no post-processing and is the top choice of both film makers and pro YouTubers.

Please be aware though that you’ll need a complicated setup as I laid out which is quite expensive. This is why I recommend the Rhode Video Mic Pro as it gets you 90% there with audio quality without being an overly expensive or complicated audio setup.

Pros:

• One of the best microphones for YouTube.
• Designed and intended for professional studios.
• Sound quality needs minimal post editing.

Cons:

• Requires phantom power.
• Long and bulky, it’s not designed for casual use.
• Very expensive.

Sennheiser MKE 400 – Best vlogging shotgun mic

While I use and recommend the Rhode Video Mic Pro for anyone recording YouTube videos with a mirrorless camera (or DSLR), there is no denying that it is a bit bulky.

Sennheiser Professional MKE 400 Directional On-Camera Shotgun Microphone with 3.5mm TRS and TRRS Connectors for DSLR, Mirrorless & Mobile , Connects with Auxiliary

MKE 400

If you want the best alternative microphone then take a look at the MKE 400.

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It’s smaller and sleeker than the Video Mic Pro and provides a similar quality of sound (actually, some say it sounds better than the Rhode). I would suggest this mic if you’re going to be doing on-the-go recording for YouTube videos and want a high quality external mic for your camera that produces excellent audio quality. Also, you can connect this microphone to your iPhone as well using an adapter.

Pros:

• My favorite alternative to the Video Mic Pro.
• Smaller, more modern build. Ideal for out door recording.
• Polar pattern for audio.
• Ideal size for smaller camera bodies
• A great choice if you’re going to vlog with your camera outside.

Cons:

• Like all polar pattern mics, when the camera and microphone are facing away from you the audio sounds poor.

Zoom H2N – The best multi-purpose, versatile microphone

The Zoom H2N Handy Recorder tops the list because it’s the most flexible, multi-purpose microphone. You can pair this microphone with a USB connection to your laptop or computer, buy a wire, and attach it to your DSLR (or mirrorless) camera for rich-sounding audio.

Zoom H2n Stereo/Surround-Sound Portable Recorder, 5 Built-In Microphones, X/Y, Mid-Side, Surround Sound, Ambisonics Mode, Records to SD Card, For Recording Music, Audio for Video, and Interviews

Zoom H2N

A microphone that can connect to a camera, be used as a USB microphone or as a stand-a-lone mic.

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You can even use this as a stand-alone recording device for interviews and on-the-go podcasts, as it’s battery-powered (when not plugged in via USB) and can save the audio recording directly.

This microphone is the most feature-rich device on this list as it has multi-channel functionality because it has eight mini microphones built into it; you can easily change the sound pattern.

Overall, it’s a useful multi-purpose, “jack of all trades” microphone if you’re looking for one device to use with both your camera, laptop as well as independently by itself in a podcasting, interview type setup.

Pros:

• High-quality audio.
• It works with cameras, laptops, and computers and can be a stand-alone recording device.
• Multiple sound profiles. Everything from omnidirectional to super-cardioid
• Built-in mic gain.
• Headphone output.

Cons:

• The accessory kit comes separately and is an essential buy.
• Does many things well, but not not superior in one audio setting.

Accessory Kit: You’ll want to purchase this as it includes a wind muff, a remote, and a helpful little tripod for the mic.

Rhode NT USB – Best value USB condenser microphone

Want the proverbial best bang for your buck? Then you’ll be happy with the Rhode NT mic (also comes in a mini version). Good audio in small form factor without the big price point.

RØDE NT-USB+ Professional-Grade USB Condenser Microphone For Recording Studio Quality Audio Directly To A Computer Or Mobile Device, Black

Rhode NT USB

A good mid range option if you’re looking for an alternative to the expensive Shure USB mic.

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It delivers high-quality sound without requiring special drivers or additional 3rd party equipment like a good interface. It is well-built and can pair with a boom arm.

The overall design is well-planned and includes a handy headphone monitor to test your audio and adequate controls. It also comes with a well-fitted and essential pop shield and a decent desk mount at no extra cost. While there are certainly less expensive microphones, the Rhode NT USB is a solid mid-range podcasting microphone.

Pros:

• It comes with a stand and a pop filter to reduce your plosives.
• Plug-and-play functionality without needing any additional devices.
• It has a helpful desktop stand and can pair with a boom arm.

Cons:

• The audio is good, but this microphone is inferior with sound compared to the Shure.

Audio Technica AT2020 XLR – The Affordable Podcasting Option

The Audio Technica AT2020 is a podcasting-friendly condenser microphone where the audio sounds premium and detailed. It’s ideal for any digital recording, like narration or voiceovers, but it shines as a budget podcasting mic.

Audio-Technica Microphone AT2020 Pro Cardioid Capacitor, Black,Large, XLR

AT2020 XLR

My favorite alternative podcasting and vocal mic to the expensive Shure XLR mic.

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I do prefer the sound out of the Shure, but it’s only a slight difference. The Audio Technica made my list because when comparing the price points and overall sound quality, the Audio Technica provides a lot of value.

Last, you can plug your headphones into the microphone to observe and fix real-time audio distortions. I suggest purchasing a pop filter for this mic, which can be sensitive. As an XLR mic it does need phantom power and of course you’ll need to purchase an XLR cable.

Pros:

• Excellent audio and build quality.
• Cost effective and ideal for speaking.
• Comes with a stand mount.

Cons:

• Like most XLR microphones, you’ll need additional gear like an XLR cable, audio interface, pop filter and so forth to use this mic.

Boya Mini – Best cheap mic for the iPhone

If you’re primarily using your iPhone and you just need a simple, no frills wireless mic that works, you’ll love the Boya Mini.

It’s a cheap little microphone that produces audio quality far above it’s pay grade. It comes with it’s own internal pop filter over an omni-directional mic with limiter technology built in to prevent peaking.

BOYA mini Wireless Microphone for iPhone/Android/PC/Tablets with USB C/Lightning Plug, MFi Certified, Noise Reduction, AI Voice Changer, 30H Battery Life with Charging Case for Video Recording Podcast

Boya Mini

The smallest wireless microphone on the market. Perfect for your iPhone and laptop.

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This mic comes in both a Type C or Lightning connector depending on your iPhone. You plug it into your device, pair it and it just works.

Yes there are more expensive wireless mics that are better if you’re in need of something for your mirrorless camera. But if you want something small, cheap and just works with your iPhone. The Boya Mini is the best mic for you.

Pros:

• Sound quality that is far better than you would expect.
• Very small with minimal branding.
• Because of the Type C connector, you can also use this mic with both your laptop and iPad if need be.

Cons:

• It’s an excellent choice for iPhone, but not for a proper mirrorless camera.

HyperX Quad Cast S – The video game streamers mic

The HyperX QuadCast is the ideal all-in-one microphone for pro streamers or budding podcasters searching for a condenser mic with high sound quality and a stylish, colorful look.

HyperX QuadCast S RGB USB Condenser Microphone with Shock Mount for Gaming, Streaming, Podcasts

Quad Cast S

The Quad Cast S has an anti-vibration shock mount and a built-in pop filter to help dampen loud plosives. Colorful design for in-video use.

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This is the ultimate mic for gaming. It has four adjustable polar patterns and a conveniently located gain control dial that allows you to alter your microphone input sensitivity quickly. The included mount adapter fits 3/8″ and 5/8″ thread sizes and is compatible with most stands.

Last, this USB mic is validated by Discord and TeamSpeak, so you may rest confident that your microphone will broadcast loudly to all your fans and listeners. It may also be monitored in real-time thanks to the handy headphone jack on the back of the mic.

Pros:

• A condenser microphone designed with the pro gamer in mind.
• Helpful recording features, adjustable polar patterns, and simple controls.
• Colorful design that fits most setups.

Cons:

• Build quality could be better. Other mics on this list at this price point are made out of metal, not plastic.

FAQ

Best microphones for YouTube – Conclusion

That’s it for this guide on the best microphones for YouTube. You have a wide range of options depending on what you want to do. From quality on-camera shot gun mics, to USB or podcasting mics and even iPhone microphones.

What do I personally use?

• Rhode Video Mic Pro+ for all my “talking head” shots.
• Shure MV7 USB mic for my tutorials.
• Boya Mini when I use my iPhone.

Till next time, your man,

-David

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A “DMCA takedown request” is when someone who owns a piece of content asks a website or online platform to take it down because it’s being used without their permission.

In short, if someone copies your blog post, website, images or creative work, you can send a DCMA take down request. It’s your “right to process” a takedown notice.

Copyscape discovered the culprit

You can check for copycats by doing a copyright search using Copyscape to see if anyone had copied the content I wrote for that site.

I discovered another website had copied one of my popular blog post on dating to about 75% of what I had written, making the other 25% new content of an offensive nature.

Twisting the helpful and thoughtful content women found valuable into something more adult oriented.

As such, It was go time.

It’s fine if people quote your content, it’s even okay if they use a paragraph and link back to you for reference.

But to straight up rip off another persons work?

No way, that’s where I draw the line.

First, visit the website and email the blogger asking them to remove the content

For me I went straight to the DCMA takedown, but if someone copied your content out of ignorance, then you should first start off by politely asking them to remove the content. A lot of people are just clueless to this being a form of theft.

Much the same with with people using Google Image search and inadvertently stealing pictures and thinking it’s “no big deal.”

People do this with published content as well.

We all know plagiarism is wrong, but we like to rationalize bad behavior because we’re just copying a little bit, it’s not like we’re copying the whole thing.

Email template to use

So visit the site and find a contact form or email to get in touch with the copycat blogger. Send a firm but polite email using this template:

Hello,

This article (name article) was lifted from a website I own and run (name website and the page the content is taken from). My site is copyrighted unfortunately so I would kindly ask you to remove the article within the next (whatever amount of days) days. Thank you.

In many instances, this will resolve any copycat issues. The copycat blogger will take down the content and you can move onto more important things.

However, if you don’t get any response, then it’s time to send a DCMA notice.

How to file a DCMA complaint notice

If you have made a good faith effort to contact a webmaster who has copied your content but they either did not comply with your request or never responded to your email you need to file a DMCA complaint with their web host.

• Do a whois search for the offending website.
• Look to see who their host is.
• Once you know who their host is, do a Google search “DMCA + name of web hosting company” or contact the web host and ask how to file a copyright infringement.
• Provide the necessary information for the complaint.

The web host company will process your complaint and you should have everything resolved within 3-5 days.

They will notify you via email as to the outcome.

If they determine that you were indeed infringed upon they will remove the offending content.

Want to see an example of the form you submit? This is the form you would fill out for Host Gator.

Alternatively

You can also simply navigate to DCMA.com and fill out their form, but going the web hosting route I found to be quickest.

How do you copyright your website?

Anything you create and publish on your website is automatically copyrighted.

That means if you wish to republish an article, a picture or a video from another website you need permission first.

So, there is nothing specifically you have to do to copyright your website.

DCMA takedown notice conclusion

That’s it for this quick how-to for protecting your content from lazy copycats who can’t be creative enough to think for themselves.

Like always, make a good faith effort to reach out first and if that gets you nowhere, then send a DCMA takedown notice.

Any question? Drop me an email. I’m here to help.

Your man,

David

It was all totally new, so in this guide I’m going to explain how you properly write a blog that ranks well in search engines and converts with regards to the end goal of your blog post.

What is the point of a blog?

A blog’s main goal should be to get free organic traffic through creating content with good on-page SEO that ranks well, uses the right combination of words, images, video, audio to persuade your visitor take some sort of action (known as your call to action or CTA).

That action as it relates to a blog typically revolves around three key drivers:

• Share your content in order to grow your traffic
• Turn web traffic into email subscribers
• Make product sales (affiliate or otherwise) or earn from display advertising

You do this through writing content that’s going after relevant keywords for your website that people are actually searching for by building an authoritative brand around a topic and understanding your audience.

The end result is that you create a brand that has trust and authority over a given topic.

Build a brand with SEO

A common mistake beginner bloggers make is to “wing it” and write whatever they want with no regard to what people are looking for. If you’re serious about leveraging a blog for business and to make money blogging, you need to create content people are looking for on your topic.

You do that by creating the best in class content for a competitive search term, you promote that content so it attracts backlinks and attention from other websites and lastly you maintain that content as needed so it stays relevant.

You also need to be on the lookout for under-served keywords as well as emerging popular topics for your niche that you can create content on. There is a first mover effect with Google in that if you write a great piece of content on a new topic, it’s often hard for other websites to knock you out of being in the top 3 results pages.

Here the types of content you will write on a blog typically:

• Product guides
• How-to tutorials
• Answer questions
• List posts
• Comparisons

What you will write depends on your topic but these are the most common formats you’ll write about as this is what people tend to search for.

Ignore topics unrelated to your website

With building a brand, people and search engines want to box you in. They want to understand what is the general topic of your website all about. Are you a dating blog? Personal finance? Cooking and food? Travel blog? Pick a topic and stick to it as it helps with rankings.

Building a brand is essential because it helps build authority for a given topic. My ESL website now ranks quickly and easily for any keyword related to “teachers” (like best day planners for teachers).

This is the advantage of building a brand. However, that also means you need to stay on point with your content and ignore content not related to your website.

James Clear for example built a huge personal brand in the habits niche. His site ranks fast for any keyword related to habits and to maintain that level of trust from the search engines it’s in his best interest to not dilute this trust by posting content on irrelevant topics (unless there is some habit angle to leverage).

Build out categories

When you write a blog, on the backend you’ll have to build out categories. Start with 4 categories related to your topic and then expand. This way you end up building authority on sub topics within your niche.

So for my ESL website I originally started off writing about how to teach English abroad (teach abroad in Thailand, Vietnam, Korea etc). Then I expanded that to teaching online, then general in classroom advice and so forth. So while the over-arching topic of your blog may be one thing, you can expand into new topics in the future.

A great example is havecamerawilltravel.com. This website started out strictly as a GoPro blog covering questions, tutorials and how-to content. The founder over time has expanded the categories and content to cover things like vlogging, action cameras and travel.

Create your blog professionally

You’ll need to know how to start a blog in order to write a blog. When starting a blog you’ll need to consider what CMS you want to use and what webhost. You need a webhost in order for your website to be live on the internet and you can also get your custom domain name through them as well.

With regards to choosing a CMS, you do have a few options but WordPress is the most popular for blogging. But one size does not fit all so here is what I suggest anyone looking to write a blog take a look at:

Bluehost and WordPress

Bluehost is the #1 recommended webhost for WordPress. They are beginner friendly and upon purchase of a hosting account will have an on-boarding process to help you get your domain setup as well as WordPress installed.

WordPress is one of the best blogging platforms because of it’s on-page SEO, themes for design an plugins to add functionality on to it.

Ghost.org CMS for subscription blogs

Ghost is an under-rated CMS that allows users to create a beautiful, high converting blog aimed at building your email list and creating subscription revenue. If you’re looking to make money from your writing through creating blog posts that rank, that grow your email list which you then convert into paid subscribers you’ll love Ghost.

Squarespace – The done for you option

Squarespace is one of the most popular website builders in the world. They provide an excellent blogging experience, they have their own optional email list you can purchase and it comes with an intuitive and easy to use page builder in order to design your website.

Good design enhances content

Good web design for your blog actually enhances the effectiveness of your call to action. Design elements should be created with a level of intentionality and professionalism and to convey the value you’re able to provide visitors.

With collecting emails (an important goal for most websites and blogs) you can leverage pop-ups with good copy and you can choose to use a clear, static call to action for the end visitor to join your mailing list:

Miles Beckler’s website is a competent example of this with a call to action sitting at the top of every single blog post. It grabs the users attention with a strong call to action, the contrast of colors of the orange and blue is intentional and the copy was tested over a few months to figure out what works best.

Last, the use of this specific image helps readers trust and connect with Miles as an authority and expert. Don’t forget about the bottom of your website and blog too. It’s one of the highest converting spots:

This is the footer of getlasso.co, it’s an effective use of the footer as the visitor is presented with a big CTA and an equally big button to take action and sign up. Thus you can combine a sort of sandwich effect where you have a strong CTA at the top and bottom.

Write with one purpose per page in mind

Each of your blog posts should have one clear goal. Sometimes that could be to convert the visitor into buying a product. A review post like the “best drones for YouTuber travel vloggers” is that sort of content. Other types of content are so broad, maybe the goal is just to get a lot of traffic and attention.

Creating a post on something like “how to make money online” is going after a competitive, high traffic keyword but what exactly is the search intent? It’s unclear as they could be looking for anything from paid surveys to doing freelancing on Fiverr to starting a blog.

So for a piece of content like that the goal could be to collect emails or to simply run display ads. Regardless, any content you write on your blog must have a clear goal, otherwise, what’s the point of writing it? Take a look at successful competitors in the space you’re wanting to enter.

What similarities do you notice in regards to colors and navigation? What similarities are there with the logo design? What do you think the ideal user expects from a website in your specific market? You want to differentiate yourself in regards to your selling point, but when it comes to design and layout it’s best to emulate proven success principles.

Good Titles and bylines

“Clearer and more specific subject lines convert better.”

Bob Kemper

Your tiles are your H1 tag for your blog post. Make sure to incorporate your keyword into them well but also balance it out by making it clickable. Like “the stunning truth about <insert keyword>.”

Also, instead of telling people what you do, just get to the features and it benefits. This is especially true when creating a call to action to persuade someone.

For example, instead of writing “corporate accounting for small business” change that to something better like “on average we save our clients 12% on their tax liability compared to using Turbo Tax for business.”

The latter emphasis the benefits and features more and is more likely to persuade someone to click through to learn more.

Make your content scannable with H2 and H3 tags

Most of your website traffic will skim your web page. They won’t actually read it word for word. This is because they’re not vested in your online work and want to be cautious before spending time on something that is of low quality or irrelevant.

This has other implication too. Since most people don’t read (79%), you need to make your web page scannable. You do this by having large fonts, pictures, and breaking up what you write into paragraphs with clear H2 and H3 titles (the “H” stands for header).

That way you’ll increase your visitor time on site and you’ll get your visitors to stop and read a section that is most relevant to what they need and to then convert them into a product sale or email list sign-up.

Color scheme (choose 4 colors max)

With writing a blog you’ll need to take into consideration the colors you choose to use. In general, you’ll want to pick 3-4 colors. One or two colors will be your primary colors that makeup the overall design of your website, one color will be for your on page hyperlinks and one color will be your contrast color.

The contrast color is what you’ll use for buttons and your CTA. This is very important because you don’t want your buttons to blend into your website.

Link colors and buttons should stand out. Just not in a tacky way. Read up on color theory if this concept is totally new to you, Elementor has a helpful guide.

Formatting tips for writing blog posts

Writing a blog is obviously not the same as writing a research paper. A well written blog post does not simply mean it’s grammatically correct, with good punctuation and it’s formatted into “introduction, body and conclusion.” When you write a blog, there a lot of new rules you need to learn (because this is not taught in any school).

Font size readability

Use a large font size for your title tags and a larger, readable font for your blog content. Particularly for desktop viewing. When on mobile, it’s fine to have a font size that resizes a bit smaller.

A larger font is simply easier to read and consume which makes your content more compelling. If people who land on your blog are actually able to read and enjoy the content they are more likely to convert.

Also make sure to choose one font style for your headers and another font for your body paragraphs. You can use FontPair.co to get an idea of what fonts match well with one another.

Short paragraphs

Paragraphs for blog posts should be small and easy to read with a lot of white space. You do not want to produce walls of text as people won’t read. If people are not reading, they won’t convert into whatever call to action you have setup.

So unlike writing a paper where you want long and detailed paragraphs, with writing a blog post keep your paragraphs to 3 or sentences and then hit that enter button to make some space.

Include internal and external links

Internal links are very important for a blog. Not only do they help with your on page SEO, they are also useful for anyone visiting your website to find related content.

External links are necessary too. Your blog should link to other websites and resources. It adds to the credibility of your own website and makes your blog look more trustworthy to both users and search engines.

Keep in mind however, you should only link to relevant, related sources. A dating blog linking to a personal finance blog makes no sense.

Affiliate links

To help generate revenue use affiliate links when possible but don’t use overly bombastic language to get people to click. Simply linking to a helpful resources with an affiliate link is often enough to drive sales. However for more advanced tactics you can do the following.

Use exit intent pop-ups with your affiliate link. So if you have a blog post that ranks well for something like “best headphones for introverts” and the user mouses over the tab, a box would appear with a CTA to click a button to the product page of your #1 recommendation.

Use product boxes. A product box can be for an affiliate program instead of your own product. Write catchy sales copy with a good product description and the benefits follow by a button. Here is an example:

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Add relevant videos and pictures

As I said earlier, good web design enhances your writing. When writing a blog post make sure to include a relevant video if it makes sense and pictures. Pictures should never be added just for decoration, they should only be included to help visually demonstrate what you’re writing about.

Opt-in form at the bottom

If you’re trying to grow your email list or you want to convert traffic with a product box, make sure to add it to the end of your content. Your most engaged traffic who got value from your blog post will convert at this spot.

Related posts

Your blog posts should be organized into specific categories. As such you’ll want to add related posts to your blog posts that sit underneath the content. You can use a WordPress plugin to do this, your theme or website builder may already have this feature built in or you can manually add in links.

Author bio

Your author bio is also something you can add to your blog. It’s particularly important with regards to Google’s EAT initiative. EAT stands for expert, authority and trust.

If your blog is about health or money you’ll want to add in an author bio where you emphasis your credentials as a way to establish authority.

Table of contents

Adding in a table of contents is also helpful for longer pieces of content where a user may be interested in only a specific section. Not only does it help the end user, it also makes your content more easy to understand for search engines.

If you want to see a table of contents in action, take a look at my “best cameras for YouTube” guide. In it I break down cameras for vlogging, streaming or talking head shots which is why an in page menu is so helpful.

Final Words

So that’s it for this guide on how to write a blog post.

If you’ve not yet started your blog I strongly suggest you get a shared hosting account with Bluehost and follow along with any one of my tutorial videos on blogging.

If you found this content helpful consider sharing it with someone it could help.

From WordPress to website builders, to keyword research, writing tools, AI and advertising networks. I’ve got you covered. Let’s get started

WordPress Web Hosting

I recommend WordPress for anyone looking to start a content focused website where you make money from blogging through selling products, affiliate marketing and display advertising.

Hostinger (coupon code WEBPRO)

Hostinger is now recommended by the team behind WordPress for one simple reason, they provide the lowest prices around for web hosting and are available internationally. So if you’re in France, the UAE or India, you can get an account with Hostinger.

They are primarily a shared host, but do offer higher tiers of hosting you can upgrade to as your website grows.

Bluehost – Best web host for blogs.

Bluehost is the #1 recommended web host by WordPress – my choice for Americans.

They are good, safe, no frills choice that provide good hosting at a fair price. They offer a great introductory rate and are specifically designed to make creating a website or blog with WordPress easy for any beginner.

If you don’t have a hosting account or a website yet, go with Bluehost. They have the support, speed and service you need to get started building an effective, high traffic website.

SiteGround – Best host for ecommerce

SiteGround is my top choice for anyone who wants to start both a blog and an ecommerce store powered by WordPress and WooCommerce. They have excellent, dedicated hosting plans specifically designed for online stores.

This is important because WooCommerce adds ecommerce functionality onto your website and requires a bit more powerful resources than a simple blog. SiteGround from my usage has proven to be the best host for WooCommerce and WordPress.

Domain Names

You can get a “free” domain name at a lot of website builders and web hosts but the truth is that free is not free. It’s free for the first year but then after that you’re paying an inflated renewal rate.

Why inflated? Because the web host or website builder needs to tack on a fee in order to make profit. What they are functionally doing is registering a domain name on your behalf. Instead, do it yourself with one of our two recommended domain name registrars.

Namecheap – The best consumer domain registrar

Namecheap has a long track record of success and offers some of the lowest domain name registration and renewal prices around. With 24/7 customer support and an easy to use interface to buy, sell and renew your current domain names; Namecheap is one of the best registrars around.

With your Namecheap account you don’t get hassled with up-sells like GoDaddy and you get WHOIS protection for free.

Dynadot – The best registrar for professional domainers

Dynadot is the strongest competitor to Namecheap with regards to domain name registration and price. They are the professional domainers, domain name registrar of choice.

The only downside of Dynadot is that they lack 24/7 customer support which is essential when setting up your domain name for any website builder or if you just have how-to questions. Dynadot overall provides an excellent service if you’re looking to register domain names.

For more see my Dynadot vs Namecheap comparison.

Website Builders

Website builders are all in one platforms that combine hosting, the domain name as well as a content management system into one price point. They are ideal for anyone looking for convenience and easy of use.

If you decide to go with WordPress and a shared web host then of course you don’t need a website builder. However, if you’re not too keen on WordPress here is what I suggest looking at as an alternative.

Squarespace – Best general purpose option

I love the Squarespace platform. It comes with an intuitive, structured page editor, great on page SEO, beautiful templates to customize, email marketing and the best scheduling system around (ideal for coaching calls and free consultations).

With Squarespace you can build a blog, online store or some combination of the two. There are also numerous integrations with popular drop shipping and print on demand platforms and lastly you get unlimited traffic.

Shopify – The ecommerce leader

Shopify is my favorite platform for building out an online store. As this is a blogging tools overview, you can blog with Shopify, get that organic traffic and convert it to an email list to sell more products.

Shopify comes with numerous templates and an entire app store to add on additional functionality. If you’re looking to start primarily a store with a blog on the side then go with Shopify.

Ghost – The subscription option

Ghost is a ridiculously fun, powerful and useful content management system. While you can install Ghost on a droplet with Digital Ocean, it’s much better for a beginner to signup and use Ghost.org.

The unique selling point of Ghost is that it has a strong focus on email marketing and subscription revenue through blogging. With Ghost, you can make part of your blog post private to paying members only or keep entire blog posts private.

If you consider yourself a writer first and foremost then you’ll love Ghost as the focus is on getting paid by your audience to blog.

WordPress Themes

A WordPress theme controls what your website looks like. Some themes are “what you see is what you get” while other themes are advanced editors that allow you to design your website as you like. Here are my top choices:

Themify Ultra – Coupon Code ULTRAPRO

I love Themify Ultra, it has all the little details you would want in a theme. Control over the design of individual pages as well as different headers and footer to change out with the click of a button.

You also get the intuitive drag and drop block editor on the back which gives you a lot of control over your design. If you want a theme to design any type of website, the Ultra theme is excellent. You also get access to a very helpful support forum to answer any technical or how-to questions.

Themify Simple – A Great free theme for a blog

I’ve built websites to over 50,000 visitors per month using this free theme. It works well with WooCommerce but as a blog theme it’s pretty dang good. As you can tell, I prefer a single column design, big titles and headers and a good readable font.

All of which you get with the simple theme. It is techy to setup however and can be quite frustration so I do suggest checkout out my free tutorial on how to make a great looking website with this theme.

DIVI Theme – Best Page Builder Theme

DIVI is one of the best drag and drop page builders available today and one of the most popular WordPress themes in the world. DIVI is the choice of countless design professionals as well as beginners due to the speed at which you can create websites.

You can create any sort of website with the DIVI theme. What I don’t like about this theme however is that their pre-built designs are overly complicated. I don’t care about a big, complicated but beautiful designs. I care about user experience and making money.

But if you’re looking for the best front end visual website builder, look no further than DIVI.

AVADA Theme – Best Selling Theme on Theme Forest for 5+ Years

The Avada Theme is the best selling WordPress theme on Theme Forest for the past 5 years. This theme is part theme, part page builder and it’s simply one of the best themes you can use to build a WordPress website.

What I like about this theme is that with your purchase, you get updates for life. However, you can not use it on multiple websites. As with all premium themes, there is a learning curve but if you’re looking for a user friendly theme where you get updates for life for one low cost then get the Avada Theme.

Astra – The most downloaded theme for WordPress

Astra is free theme that offers a paid upsell and is feature rich. Like all themes in that it does have a learning curve, once you understand how this particular theme works you can quickly and easily build a blog fast and easy.

On top of that, Astra is designed to work well with page builders like Elementor, the default WordPress editor or Beaver Builder. You can also use “Astra sites” and download a pre-made website Astra is the best free theme currently available and allows you to create a custom website and blog.

SEO Tools

The big “secret” to creating blog posts and YouTube videos is to create content that people are actually looking for. Too many just “wing it” and write about whatever they want. This strategy usually ends up with having a blog with a lot of content but no search traffic.

Instead, do keyword research and then take those keywords to see the potential search volume. Here are some tools to get you started:

Uber Suggest – Content Marketing Tool

Bought out by Neil Patel for a $100,000 dollars. This is a helpful keyword tool is designed to allow you to find the search volume and difficulty of a specific keyword as well as related keywords.

It’s all a guess, but it gives you a broad idea as to the competitive nature of a keyword as well as valuable related searches. This is my go to tool for keyword research because it provides me all the information I need on the potential search volume of a keyword.

Surfer SEO – Optimize your content

Surfer SEO is a non-negotiable tool as far as I’m concerned. It scans and analyzes your blog posts for their target keywords, then compares them to the top ranking content. Giving you tangible suggestions for how to improve your content.

I’ve optimized numerous blog posts using Surfer and noticed that it did in fact make a massive difference in allowing my posts to increase their ranking. This tool, combined with Grammarly are a must.

Google Search Console – Website analysis tool

Search console is provided by Google and allows you to see what pages are ranking for what, what position they are at and the amount of impressions they get.

It gives you insight into your overall rankings and also gives you clear and specific phrases you’re ranking for. Sometimes you’ll notice a keyword your blog is not even optimized for so it’s quite helpful for finding keywords that are actually driving traffic.

Learn how to use Google Search Console with my quick and easy to follow Skillshare course.

SEM Rush – Competition Research

SEM is a full scale internet marketing tool that allows you to do keyword research, competitive research, and a backlink profile analysis. Overall I find that SEM rush really stands out with their competition research.

With this tool it allows you to see what keywords your competitors are ranking for. Very valuable because if you know your competitor is ranking and getting traffic for a specific phrase, it only makes sense for you to go after that keyword as well.

You can do the same thing with Ubersuggest, but I find SEM rush to be a bit more detailed and accurate. However they are quite costly with a monthly fee.

AHrefs – SEO Research

This tool is just like SEM Rush in that it allows you to do competitive research on other websites, it gives you a broad keyword research analysis and it also has an internal site auditor and allows you to do a much deeper analysis into how your competitors are ranking.

Where AHrefs stands out from my experience is their ability to break down a websites backlink profile. This is essential as you’ll need to build links to your website if you’re in a competitive topic. You build links by finding websites that are linking to your competitors and to then try and get the same links.

If you noticed that one of your competitors has a guest blog post on a high traffic website, then you have a target back link to acquire for yourself.

Answer the Public – Long tail keyword research tool

This website allows you to find phrases people are actually using. Sort of like keywords everywhere. It’s great because you can find targeted keywords which can form the backbone of your blogging efforts.

Google Trends – Verify your keywords

I love using Google Trends to verify the traffic of a keyword. Sometimes you’ll find an interesting keyword via Answer the Public or Keywords everywhere. Google Trends allows you to get an understanding of the potential search volume.

Keyworddit – Reddit Keywords

This tool scrapes questions from Reddit and gives you actual questions and phrases people are looking for.

Pinterest – Keyword research for women

Pinterest is dominated by female users. When you go to promote a pin, it gives access to the keyword research data so you can see actual search volume for specific phrases. This is very helpful because it’s just another place to gather data points for content people are actually searching for.

It’s even more helpful if your website happens to be in a female dominated niche as Pinterest is an extremely popular tools with certain demographics.

Email Marketing

Email marketing is how you turn a blog into a business. You have a few different options and strategies. You can follow a typical internet marketing strategy and build email funnels with various follow-up all promoting products you own or an affiliate for.

The second option is to create a weekly newsletter you send out where you update your subscribers on deals, offers, new content or videos. Here are my top recommended providers. If you want a full list on the best email marketing software I got you covered.

Convert Kit – Best for digital products

Convert Kit was started by Nathan Berry who previously sold digital products via his website and email list. As such, Convert kit has a clear focus on building out funnels, email follow-ups and tagging in order to drive sales of digital products.

What is great about Convert Kit is that you can create multiple on-boarding funnels with ease. For example, you could create a 10 series funnel about saving money and another funnel about passive income. All ending with contacts being added to one primary list.

This is very useful if you have specific YouTube videos or blog posts that rank well for specific key phrases where the user intent is slightly different. People watching a video on how to save money probably are not interested in starting a blog for example.

If you have products to sell or you’re an affiliate, Convert Kit is a feature rich choice.

Active Campaign – The most advanced automations

Active Campaign is excellent because you can have multiple lists for different websites in one account. So if you’re paying for a list size of 10,000 emails subscribers that can be divided among multiple websites. With other providers it’s one website per account. In general this will save you money and it makes managing your email lists much easier.

The next (and quite under rated feature) is that you can create a time sensitive email funnel that users can loop through. You can create a year long email sequence where users get specific emails at specific times of the year.

For most users, creating a funnel is what is needed. But some topics are seasonal so having a subscriber get relevant content at the right time of the year is more critical. If that’s you, Active Campaign is your email service provider.

Mailer Lite – Budget email list and website builder combo

Mailer Lite is exactly what it sounds like. A lite option for content creators who just want keep things simple with a way to capture emails, send broadcast emails and setup simple funnels.

If you’re looking for the lowest cost provider around and you just want to send out helpful emails to your list (like when you publish a new video or blog post) without all that marketing thrown in, Mailer Lite is for you.

Advertising Networks

Advertising is still an excellent way to make money from a website and blog. It’s also one of the most passive and hands off once everything is set up. It’s not a good fit for all websites obviously.

Some websites you would be better off selling your own products and other topics the ad rates are too low make it worth your time. A dating or travel blog will make pennies while a blog on personal finance will make a decent income. So what are the best advertising networks?

Google AdSense – The base option

AdSense now has an “auto ads” feature that uses machine learning to help you make the most out of your traffic. The auto ads feature is great because it’s one script and it puts ads on your entire website with ease.

You can edit and adjust the “zones” where auto ads will appear after the program analyzes your site layout. Easily turning off spots where you don’t want to show ads on a page (like in the footer or header).

You can also select what pages to turn auto ads off as well. This is useful because some pages on your site will have a specific purpose. Like a product review page where you don’t want to run ads.

Finally, you can also place ads manually on your site in specific locations. If you have a website that is at 10k pageviews, test out AdSense to see how it performs. It’s a nice baseline to then test other networks.

Amazon Associates – The best product network

Amazon Associates and Google AdSense go together like peanut butter and jelly. Amazon Associates is one of the most flexible advertising programs around. You can create dedicated blog posts and videos about specific products or you can opt to use Amazon Associates display ads on your website or blog.

While the commission rates are low, the volume is there and Amazon can become a significant income with the right traffic.

Media Vine – The best network for overall

Media Vine unlike Ad Thrive does not require that your website be over 100,000 pageviews a month. Instead, they care about the audience and the specific niche you’re website is in. Of course they do have minimum traffic requirements, you’ll have to have 50,000 monthly visitors at a minimum.

If you’re looking for a premium network but don’t have a large website then consider Media Vine. Even if you have a large website, Media Vine may perform better than Ad Thrive. It’s a close call between these two ad networks.

Ad Thrive – For Large Publishers (100,000 Pageviews)

Ad Thrive is the industry leader in the advertising space. They typically provide the highest RPM’s (revenue per thousand impressions) in the industry (though Media Vine is a strong competitor). If your website is getting 2,000 visitors a day you should be able to get around 100,000 pageviews as each visitor should view more than a single page.

Ad Thrive is the go-to network for high traffic niche websites that are looking to monetize through ads.

Monumetric – Indy publisher option

Monumetric is a premium ad network that can generate serious cash from your traffic. If you have a WordPress website and are getting at least 10,000 pageviews a month if not more, take a look at Monumetric.

They have various partnership plans for website that get 10,000 pageviews a month all the way to millions of pageviews a month. Some things to note. If your website is getting between 10,000 to 80,000 pageviews you’ll have to pay a 99$ setup fee.

You also have to agree to display up to 6 ads on each of your pages as part of the Monumetric program on both desktop and mobile. Not all at the same time obviously, just in various spots within the page. This may be a deal breaker for some publishers.

Monumetric is great for mid range websites looking to get involved with a premium ad network but are not quite at the size to apply to Ad Thrive or Media Vine.

For more view our best advertising networks guide.

Stock Images and Video

Need images and short video clips for your website and associate videos? Here are my favorite places to find stock photography and stock videos.

Pixabay – Free Images and Videos

Pixabay has a huge collection of free images you can use with out attribution. Their images cover a wide range of potential topics. From practical niches like weight loss to random topics like numerology, Pixabay has both free images and video clips you can use for your website.

Unsplash – Free Images

Unsplash is the place to go for gorgeous photography that is totally free to use. You will need to resize the photos as by default they’re huge images.

Lenoardo AI – Excellent image creation

Create images based on text prompts. Leonardo AI is currently my go-to AI tool for creating images. High quality, detailed and perfect for commercial use.

Canva – Image editor and creator

Canva allows you to create graphics, images and videos for any platform. It also comes with built in with “magic edit” tools that allow you to transform images using AI.

Pexels – Free Stock Videos

Stock videos made easy. If you’re looking to weave in short 5-10 second clips into your own videos, Pexels is a great place to find stock videos.

500 PX (Free and Paid)

500PX.com is a service that provides high quality free and paid images across all different types of subject matters. Their free images are released under a creative commons license

Gratisography (Free)

Gratisography.com is a website that provides free high quality, high res pictures that you can use for your personal use. No copyright, and new pictures are added weekly. Lastly, It’s run by Ryan McGuire so make sure to say thanks to him.

Stencil (Paid) – Create Your Own Engaging Graphics For Social Media

Image creation service for social media. If you’re needing to create high quality graphics for blog posts and various social media platforms, Stencil is a game changer.

Pixelmator Pro – The Bets Alternative to Photo Shop

Not free, but not as costly as Photo Shop. Pixelmator Pro is an excellent choice if you’re in need of a premium, full featured photo editor.

GIMP – Free Photo Editor

GIMP is a popular, high quality, feature rich photo editor. If you want a free option that does not suck, you’ll love GIMP. With tons of free tutorials, GIMP is perfect for most peoples needs.

Pixlr – Free Photo Editor

Pixlr is a free, cloud based picture editor that comes with the features you need to edit pictures, feature images or thumbnails.

Photopea – Free photo editor

Photopea has the most similar user experience to Photoshop. If you’re looking for a solid photoshop alternative Photopea is an excellent choice.

See my guide on the best stock image websites.

Create and Sell Digital Products

Creating your own products is one of the best ways to make money from your website, blog and YouTube channel. Product creation should only be done once you have a validated and growing website and YouTube channel and know how to best serve your audience.

Once you’re ready, here are the tools and services we suggest using for creating online courses and ebooks. Creating online courses is a very profitable way to monetize your website. You have two main options. To use a marketplace or to self host.

A marketplace is great if you’re looking to create courses that are off brand for what it is you do or you don’t have much of an established audience. Self hosted platforms are better once you have an audience and a marketing funnel.

Teachable – Best For Hosting Your Own Courses

Teachable is an excellent online platform to host your courses because for one price they allow you to design your course, landing pages, sales pages and provide hosting for the actual course material. Purchases are secure and you can even create your own affiliate program.

Teachable in short is a website builder for creating an online course website. From a great checkout page, clean and easy to edit sales pages as well as the ability to have both product cross sells and coupon codes. Teachable is what I personally use to host my online courses.

Skool – Community and courses

Skool is an online platform that blends course hosting with community-building features, designed for creators who want to deliver content and foster engagement in one place. Its core features include unlimited course creation, a community hub with discussion forums, member profiles, and gamification through points and leaderboards to boost participation.

Skool also offers a shared calendar for scheduling events like live calls, direct messaging for one-on-one interaction, and a mobile app for seamless access. Unlike many platforms, it doesn’t host videos natively, requiring external services like YouTube or Vimeo, but its intuitive interface and flat $99/month pricing make it a straightforward choice for community-focused creators.

Skillshare – Short courses marketplace

Skillshare is an online course marketplace where users pay a subscription to get access to the courses as well as direct help from teachers in the comments. This website pays per premium minutes watched. When you upload a course you can choose to make it free or premium. If you choose premium, you’ll be paid per premium minutes watched.

Skillshare pays out 30% of the royalties earned from membership payments to a specific creator fund. That creator fund is then divided among Skillshare teachers based on premium minutes watched. So your monthly payment will vary depending on how many paying members Skillshare has as well as how many minute of watch time you accrued.

Last, you can also promote Skillshare and receive a referral commission based if a new user signs up using your link. If they do, you get compensated a $10 commission on top of your royalties for your courses even if they don’t convert into a paid member. However this will change soon to paying out a percentage of the membership your user ends up purchasing.

Skillshare is a marketplace and your courses will get watched even if you don’t have an audience yet. Please be aware that Skillshare does vet your courses so please upload quality material only. They operate on a 3 strikes policy if you violate their terms of service.

While long term you can make more with your own email list, website, YouTube channel and Teachable courses – Skillshare (and Udemy) are a nice passive income alternative.

Udemy – The online course marketplace

Udemy is another good spot to put your online courses. You get free hosting and Udemy helps promote your courses. Also, as Udemy is a marketplace, if you’re able to get your courses to rank for their respective search terms, you can make a decent passive income or perhaps a full time income.

Dale McManus’s iPhone photography course generates $5,000 a month in passive income from Udemy simply because he created an outstanding course that ranks #1 for the search term “iPhone photography.”

All Udemy courses sell for $10 roughly (even though you can price them to be $200) and you as the instructor will get between $1 to $6 per sale. Udemy is a bit saturated and it’s hard to get exposure for new courses. But the potential long term is still there.

Gumroad – Sell digital downloads

Gumroad is great for any sort of one off digital download like a PDF ebook, video tutorial or audio clip. Gumroad has a free plan where you pay per transaction to help get you started. The checkout process is clean and modern. You can host your products for free and only pay when you make a sale.

Sendowl – Better Analytics than Gumroad

Sendowl is similar to Gumroad. The main differences is are that they don’t have a free plan. You have to pay a monthly fee, however they don’t charge any type of transaction fee so if you make a lot of sales Sendowl will probably be cheaper long term. Sendowl also has better metrics on the back end.

e-junkie – The low priced ebook option

This class option was the go-to spot for anyone looking to host their ebook. E-Junkie starts at $5 a month. With that you can host up to 10 products, 200 mb of storage and can have affiliates for your products.

E-Junkie like other platforms, allow you to store any type of digital download but they are most geared towards ebooks.

Clickbank – The affiliate marketplace

Clickbank allows you to sell membership sites, ebooks, audio or software. They act as the payment gateway and the host for the actual product. You however need to create, design and manage everything else like the sales page, website, course material, how the content is locked (if you’re running a membership website).

The advantage of Clickbank is that it’s a marketplace full of affiliates and if your product sells well for affiliates, it will attract more affiliates who do they marketing for you.

Patreon – Create a membership offer

I love Patreon. I was able to properly setup my Patreon page in a few hours. Patreon makes running your own membership website easy. It’s free to use and all you do is pay a transaction fee.

WIth Patreon you can content lock blog posts, images and videos to be available to your audience. While some think of Patreon as a charity website, it’s actually a done for you membership website where all you have to do it create content and get paid by your subscribers.

Memberpress – The WordPress membership option

Want to host your own exclusive membership website, where you have full control over the pricing and branding? You can setup your own private community with Memebrpress.

The advantage of Memberpress is that you have full control over your community. The downside is that you’re responsible for designing and maintaining the website. You’ll need to to pay for Memberpress, a hosting account, domain name and a video host like Vimeo.

Writing, Grammar and Headlines

There a few content writing tools and services you should be aware of. Here are some of the most useful around when you’re in need of hiring writers and improving on page content.

Claude AI – Best for writing

Claude AI is a powerful writing tool that allows you to create content faster. With Claude and the right operator, it’s now possible to comfortably write multiple 2000 word articles daily for your blog. An excellent tool in combination with hiring writers.

Grammarly (Proofreading and Grammar)

Grammarly – This is a proof reading plugin for chrome. It helps you avoid spelling mistakes and to create better content.

It’s not perfect obviously. If you spell correctly, but have not yet mastered the difference between your and you’re or you put words in the wrong order because you’re an idiot Grammarly won’t save you. But it’s a simple and quick first line of defense against looking stupid.

Co Schedule – Write Better Headlines

Co Schedule is a helpful tool to help you craft better, more appealing headlines for copywriting purposes. Headlines are some of the most important aspects of a blog post or YouTube video. Co Schedule helps you craft headlines that win.

Upwork – Decent spot to hire writers

Upwork is a hit or miss spot for finding quality writers. What’s good about Upwork is the project management function on the website to manage the workflow and writers.

The downside of Upwork is that it’s hard to find good, reliable writers long term as a lot of freelancers test out Upwork and then quit.

Pro Blogger Jobs – Hire long term writers

An excellent platform to find quality writers for the long term. The only catch is that this is a jobs board. That means unlike Writer Access that has a process built in for revisions, payment etc you’ll need to develop your own process.

It’s also expensive to vet new writers. Expect to spend about $1k on vetting, firing and hiring writers. Once setup with the right handful of writer your blog production will be on autopilot.

Blogging Tools Conclusion

So that’s it for my comprehensive guide on the current best blogging tools. If you found this page helpful then consider bookmarking it or sharing it with others as it is constantly updated and revised every few months to stay relevant and accurate.

After testing both their WordPress AI builder and traditional website builder extensively, I’m here to break down everything you need to know about these powerful tools.

What is the Hostinger AI website builder exactly?

Hostinger offers two distinct AI-powered website creation options, a WordPress AI builder and a traditional structured website builder.

Both tools are designed to eliminate the technical barriers that often prevent people from creating their own websites. When you sign up for a Hostinger shared hosting account, you get access to both these AI tools as part of your package.

To create a website with either tool is simple, you provide some basic information about your business or website goals, and the AI generates a complete, functional website tailored to your needs.

No coding required, no design experience necessary, just answer a few questions and you get a great template from which to customize off of.

Hostinger WordPress AI Builder – How It Works

Let me walk you through the actual process of creating a website with Hostinger’s WordPress AI tool, based on my hands-on experience.

The Setup Process

When you’re installing a new WordPress website with Hostinger, you’re prompted to either create a website with AI or use a pre-built website and theme.

After selecting the AI option and choosing a temporary domain name (you can use a domain name you own if you like), WordPress gets installed automatically.

Providing Your Website Details

The AI then prompts you to provide information about your site, similar to other AI website builders. You’ll need to enter:

• Your brand name
• Website type (business and services, personal, etc.)
• A brief description of your business or website purpose

I used “David’s Donuts” for my test case, describing it as “a bakery making a wide range of premium baked goods, coffee and donuts.”

The key here is to keep your description concise, two to three sentences work best. I’ve found that longer descriptions don’t always produce better results.

You can also use generative AI to help create a site description too.

The Generation Process

Once you submit your information, the AI goes to work creating your WordPress website. The process is remarkably fast, within seconds, you have a fully functional website complete with relevant content, images, and structure.

What You Get: The Results

How is the quality overall? Not bad! You get a well website and if you’re not happy with it, you can redo the design.

Take a look:

Design Quality and Layout

The website that Hostinger’s AI generated for my donut bakery was a simple, clean design that perfectly suited a local bakery business. This base level design can easily be customized too with regards to colors, images, section layout and more.

The website design included:

• A well-designed header with navigation
• An engaging hero section with relevant imagery
• Service sections highlighting different offerings
• About and contact information
• A professional footer

The design looked modern and professional, exactly what you’d want for a small business website.

Content Generation

The AI does create fairly generic placeholder text, so you will need to customize the copy to suite your marketing needs. Again, this tool is excellent at creating a usable template and framework that you can then customize to your needs.

For copywriting, use generative AI (ChatGPT, Grok, Gemini) to help you write compelling sales copy for your website.

Page Structure

The AI automatically created essential pages including you’re going to need for your website:

• Homepage (set as the front page in the FSE)
• About page
• Contact page
• Menu page
• Privacy Policy page

Basic stuff that all websites need.

Customization and Editing

To customize your site, you’ll be using the full site editor (FSE) and the Hostinger AI theme.

The WordPress Full Site Editor

One thing that sets Hostinger’s WordPress AI apart is that you’re working with actual WordPress. The generated site uses the full site editor, which means you have complete control over customization.

You can:

• Edit templates for pages and posts.
• Modify templates for different page types.
• Adjust colors, fonts, and styling.
• Add new sections and content blocks.
• Install additional plugins as needed.

The site is powered by the “Hostinger AI theme,” which is built specifically for the full site editor. So if you’re not familiar with the FSE, there is a bit of a learning curve, but it’s simple enough and code free.

No multiple designs

Hostinger’s WordPress AI gives you just one design option upfront. You don’t get multiple variations to choose from initially.

This isn’t necessarily a dealbreaker, just an inconvenience.

If you’re not happy with the generated design, you can simply click the purple “create again” button to generate a new design.

The AI will then create a completely different layout and design approach, so you can “create again” until you find a design layout that you like.

Hostinger

Recommended by WordPress, they are the best starter host and have the most competitive pricing for quality hosting around.

Great hosting & support, free domain name, free WHOIS protection and competitive pricing. I use them in all my tutorials.

Use coupon code WEBPRO at checkout for an added discount!

Start Your Website Today

Hostinger’s traditional website builder AI

Now, let’s talk about Hostinger’s other AI option, their traditional website builder which is excellent for small business websites.

This is a separate tool from the WordPress AI, and it’s worth considering if you’re looking to build a business website.

The Website Builder Experience

The traditional website builder follows a similar process:

1. Enter your business name and description
2. Choose whether you want an online store
3. Let the AI generate your website
4. Customize as needed

The results are a full functional business website with different sections that you can edit. The approach of this “structured” website builder as I would all it are that you can edit and adjust sections as needed.

Built-in AI Tools

What makes Hostinger’s website builder particularly interesting is the collection of AI tools built right into the platform:

• AI Section Generator: Create custom sections by describing what you want
• AI Page Generator: Generate entire new pages with relevant content
• AI Image Generator: Create custom images for your website
• AI Writer: Generate copy for different parts of your site
• AI SEO Assistant: Get help with search engine optimization
• Logo Maker: Create custom logos with AI assistance

This suite of tools are acceptable, but a dedicated generative AI tool will out perform Hostinger’s suite of tools on all fronts, from writing copy to image creation.

So while their a nice to have, this is not the selling point of this business website builder.

The AI Section Generator

The AI section generator is particularly useful. You can describe what you want , for example, “create a welcome section explaining the site and have an image on the right-hand side” and the AI will generate exactly that.

It creates the layout, adds relevant text, and includes appropriate imagery that you can update.

AI Image Generation

The built-in image generator is convenient, though I found the results to be average at best rather than exceptional.

When I asked it to create an image of “premium donuts and coffee in a bakery,” it generated something that looked bakery-related but didn’t quite capture the essence of donuts specifically.

For mission critical images, you might want to use more specialized AI image tools or professional photography.

The Logo Maker

The AI logo maker is a nice touch for businesses that don’t already have a logo. It offers various style options (abstract, corporate, eco-friendly, futuristic, geometric, hand-drawn, etc.) and generates multiple variations based on your business name and chosen style.

But again, I would either hire a logo designer, use ChatGPT or use Canva to create logos.

Important Considerations

So Hostinger offers two useful AI website creation tools, one for WordPress and another for small business websites.

WordPress AI vs. Website Builder Decision

Hostinger’s traditional website builder is a proprietary tool. This means if you build your website with their website builder, you’re essentially locked into Hostinger’s platform.

You can’t migrate a website builder site to another hosting provider. It’s Hostinger or nothing.

With WordPress however, you have complete portability due to this CMS popularity. You can move your WordPress site to any hosting provider that supports WordPress, giving you much more flexibility in the long run.

Who Should Use Each Tool

Choose WordPress AI if you:

• Want the optionality to move your site if need be
• Plan to scale your website significantly
• Want access to thousands of WordPress plugins
• Need advanced functionality down the road
• Prefer working with the world’s most popular CMS

Choose the Website Builder if you:

• Want the simplest possible editing experience
• Don’t plan to move your site to another provider
• Need a simple yet effective business website (20-50 pages)
• Want access to built-in AI tools for content creation
• Are looking for the most cost-effective option

Performance and Technical Aspects

Both the WordPress AI sites and website builder sites benefit from LiteSpeed servers for fast loading times, built-in caching plugins, a CDN integration for speed and an optimized WordPress hosting environment.

On top of that you also get free SSL certificates, automatic backups, malware scanning and regular security updates.

Insane value for the price

Hostinger’s biggest advantages is cost-effectiveness of their product.

They offer competitive pricing, especially for longer-term commitments (up to 48 months). You can often find additional coupon codes for extra discounts, making it an excellent value for small businesses and individuals.

Use coupon code WEBPRO at checkout for an additional discount

The fact that the AI tools are included with your hosting plan (rather than being expensive add-ons) makes this particularly attractive for budget-conscious users.

My Final Thoughts

For most users, I’d recommend the WordPress AI option due to its flexibility and portability. You will need to learn how to use the WordPress full site editor feature to customize your website.

However, if you’re looking to create a small business website and want the absolute simplest experience (and don’t mind being tied to Hostinger’s platform) the structured website builder is an excellent choice.

Any questions or comments let me know via the contact page.

-David

Hostinger

Recommended by WordPress, they are the best starter host and have the most competitive pricing for quality hosting around.

Great hosting & support, free domain name, free WHOIS protection and competitive pricing. I use them in all my tutorials.

Use coupon code WEBPRO at checkout for an added discount!

Start Your Website Today

I’ve used this tool to create multiple websites and while the finished website does need your personalization, you get a great framework and template to customize off of.

What is Bluehost AI?

Bluehost AI is an intelligent website creation tool that’s seamlessly integrated into Bluehost’s WordPress hosting plans, particularly their “WordPress Pro” and “WonderSuite” packages.

This isn’t just another generic website builder, it’s specifically designed to harness the full power of WordPress while eliminating the complexity that often intimidates newcomers.

When you sign up for a Bluehost shared hosting account, you automatically get access to this AI tool as part of your WordPress installation process.

The system guides you through creating a fully functional WordPress website using just a few simple prompts, then hands over complete control to you for customization.

The Bluehost AI Creation Process: Step by Step

So how does this AI tool work?

Initial Setup and Prompting

The magic begins right after you install WordPress on your Bluehost account. You’re presented with three choices:

1. I’m following a tutorial
2. Import a WordPress Site
3. AI Site creator

The AI option promises to “create a site in seconds” with content and design generated by AI but fully customizable by you.

The beauty of Bluehost’s approach lies in its simplicity. When prompted to describe your website, I’ve found that two to three sentences work best. Longer descriptions tend to confuse the system and may cause loading issues.

For example, a simple prompt like “David’s Donuts – a bakery making a wide range of premium baked goods, coffee and donuts” provides enough information for the AI to work its magic.

Logo Integration

One thoughtful feature is the option to upload your existing logo during the setup process. If you already have a logo created through Canva or a graphic designer, you can incorporate it immediately.

If not, you can skip this step and add a logo later.

Skill Level Assessment

The system asks about your expertise level, which helps tailor the experience. Whether you’re a complete beginner or an expert user, the AI adjusts its approach accordingly, ensuring the final product matches your comfort level with website customization.

Bluehost

The #1 recommended web host from WordPress. Great introduction rates and a free domain name for the first year with purchase for your shared hosting account.

Sign up today and create your WordPress website.

Start Your Website Today

The Results: Multiple Professional Design Options

What sets Bluehost AI apart is the quality and variety of its output. After processing your information (which takes impressively little time) the system generates three distinct design variations of your website.

This isn’t just three color schemes of the same layout; these are genuinely different approaches to presenting your content.

In my testing with the donut bakery example, all three generated designs looked outstanding. Each featured:

• Professional header navigation with well-positioned menu items
• Strategically placed call-to-action buttons
• High-quality, relevant imagery
• Compelling offer sections
• Thoughtful welcome messages
• Well-structured content areas ready for customization

The designs showcase different approaches to the same business concept. One might feature a prominent banner with discount codes, another might emphasize product galleries, and a third might focus on storytelling elements.

This variety ensures you’re not stuck with a single AI interpretation of your business and also provides you a solid framework to customize to your liking.

Customization and Flexibility

Preview and Selection

The preview system is intuitive and comprehensive. You can examine each design in detail, and if none of the three options perfectly matches your vision, you can simply click “regenerate” to create three entirely new designs.

This regeneration feature removes the frustration of being stuck with an AI’s first attempt and there is no limit to how many times you can redo a design.

Color Palette and Font Customization

Before finalizing your choice, you have the option to customize fundamental design elements like color palettes and fonts. This pre-launch customization ensures your website aligns with your brand identity from the moment it goes live.

Post-Launch Editing

Once you’ve selected and launched your design, the real power of Bluehost AI becomes apparent. You’re not locked into a proprietary system – you have full access to WordPress’s native editing capabilities through the Full Site Editor.

The Technical Foundation: Wonder Theme

Bluehost AI websites are built on the Wonder Theme, a modern WordPress theme specifically optimized for AI-generated sites. This theme provides several key advantages:

Full Site Editor Integration

The Wonder Theme fully supports WordPress’s Full Site Editor (FSE), introduced in WordPress 5.9+. This means you can edit not just page content, but also headers, footers, and template structures directly from the WordPress editor.

Performance Optimization

The theme is lightweight and optimized for speed, ensuring your AI-generated website loads quickly and performs well in Core Web Vitals assessments. This focus on performance is crucial for both user experience and SEO.

Block-Based Architecture

As a block theme, Wonder Theme leverages WordPress’s Gutenberg editor to its fullest potential. You can easily add, remove, and rearrange content blocks without needing to understand complex coding structures.

Editing Your AI-Generated Website

Multiple Editing Pathways

Bluehost provides several ways to edit your website after creation:

1. Direct Homepage Editing: Click “Edit Your Site” to jump straight into editing your homepage
2. Template-Based Editing: Access the full range of templates through Appearance > Editor
3. Page-Specific Editing: Edit individual pages through the standard WordPress dashboard

Template Management

The Full Site Editor gives you control over various templates including:

• Homepage/Front page templates
• Single post templates
• Archive pages
• 404 error pages
• Navigation and footer templates

This template-based approach ensures consistency across your website while allowing for page-specific customizations.

Bluehost

The #1 recommended web host from WordPress. Great introduction rates and a free domain name for the first year with purchase for your shared hosting account.

Sign up today and create your WordPress website.

Start Your Website Today

Who Should Use Bluehost AI?

Perfect for Beginners

If you’re new to WordPress or website creation in general, Bluehost AI eliminates the intimidation factor. You can have a professional-looking website running in minutes, then learn WordPress gradually as you customize and expand your site.

Ideal for small businesses

Small business owners who need a professional online presence but lack the budget for custom design will find Bluehost AI particularly valuable. The AI generates business-appropriate layouts with proper calls-to-action and professional imagery.

WordPress pros who want to build quickly

For entrepreneurs who need to get online quickly, Bluehost AI provides a massive time-saving advantage. Instead of spending weeks learning WordPress or hiring designers, you can have a functional website in minutes.

DIY bloggers and content creators

Content creators who want to focus on their writing and designing rather than technical setup will appreciate how Bluehost AI handles the heavy lifting of site structure and design.

The Bluehost AI Advantage

Quality Over Quantity

What impressed me most during testing was the consistently high quality of the generated designs. Unlike some AI tools that produce generic, template-like results, Bluehost AI creates websites that genuinely look custom and professional.

WordPress Native Experience

By building on WordPress rather than creating a proprietary system, Bluehost AI ensures you’re not locked into their ecosystem. You maintain full ownership and control of your website, with the ability to migrate to other hosts if needed.

No Learning Curve Compromise

The AI handles the complex initial setup, but you still have access to WordPress’s full feature set when you’re ready to expand. This approach respects both your current skill level and your potential for growth.

Limitations and Considerations

Content Generation Boundaries

While Bluehost AI excels at creating structure and design, it generates placeholder content rather than finished copy. You’ll still need to write your own compelling content, though the AI provides a solid foundation to build upon with everything in the correct spot from a technical standpoint.

Meaning the correct usage of H1 and H2 title tags, images sized correctly, good body font choice.

WordPress hosting dependency

In the past Bluehost offered a structured website builder, but they’ve not retired that option and offer this excellent AI website builder to their customers. So you’ll need to pay for a hosting account and setup WordPress on the backend.

But once you understand WordPress, this is a positive, not a negative.

Full site editor learning curve

For highly specialized websites requiring extensive custom functionality, you may still need additional plugins or custom development work beyond what the AI provides.

The full site editor (FSE) also has a bit of a learning curve to it if you’re brand new to WordPress.

My conclusion for the Bluehost AI WordPress website builder

The quality of the generated designs genuinely impressed me, they’re not just functional, but genuinely attractive and professional.

For beginners, small businesses, and anyone who wants to get online quickly without sacrificing quality or future flexibility, Bluehost AI offers an exceptional solution with less stress and technical complexity.

Any questions or comments hit me up via the contact page.

Bluehost

The #1 recommended web host from WordPress. Great introduction rates and a free domain name for the first year with purchase for your shared hosting account.

Sign up today and create your WordPress website.

Start Your Website Today

In this minimalist setup guide, I’m going to cover what you need to get started vlogging with your iPhone in the most simplest, cost-effective way.

The whole point of using your iPhone is to keep things simple, casual and easy.

So no, we’re not going to be rigging up some big, overly complicated setup with a cage, external drive, monitor etc like below.

Why consider using the iPhone

The iPhone is an excellent vlogging camera for quite a few reasons.

First has built-in stabilization, making your clips look stable and professional.

Second, you can record high quality video at a high frame rate in 4k (60 fps at 4k) for impressive video quality.

Third, you have a variety of angles, from a wide angle lens to the primary camera to the selfie camera for narration purposes.

Finally, you get iMovie included for free on your iPhone so you can edit your vlog on one device (not recommended – more on that later).

Essential buys

So how exactly do you properly and professionally vlog with an iPhone? I’ll break this down into essential, need-to-know tips and optional gear you can consider buying.

iPhone vlogger guide

There are four parts to vlogging with an iPhone as a content creator.

1. First, the technical aspects of recording and getting the clips for a vlog.
2. Second, your video settings on your phone.
3. Third, how you edit the video; and finally.
4. Last, optional gear to improve your videos.

While I suggest checking out my “how to vlog” guide, which covers everything you need to know about creating a YouTube channel and structuring a vlog, here are my tips for using an iPhone specifically.

Have a story to tell

Live your life, share your story as I like to say. With a vlog using your iPhone, make sure to have some point to the video. Why would anyone watch? What are they going to get out of it.

You’re either creating a topical video, you’re telling a story and lessons learned, or you’re taking the viewer on a journey with you.

Record a 10-30 second introduction and conclusion.

Intros should be quick and concise, letting the viewer know what you will cover. You can either record a set of clips and then do a voice-over or use the iPhone to introduce the video topic.

Get the Boya Mini and record a voice with iMovie directly.

With the Boya Mini and iMovie, you can easily add in any quality sounding voice over directly into your edit.

Remember, with a vlog people have a short attention span, so get to the point quickly and get people interested in the topic.

With my travel vlog of Ha Giang I showed a bunch of clips of how crazy beautiful northern Vietnam is and did a voice-over. This intro was 30 seconds; then, it jumped into the video.

Doing an opening helps increase watch time as people are more curious to see the whole video. As for the conclusion, record yourself with the phone or do a voice-over. Let people know what your upcoming videos will be, and invite people to subscribe.

The selfie camera can record up to 60 FPS.

In general, don’t use the selfie camera as it’s not that high quality. Instead, try to shoot at 30 FPS or 60 FPS with the main camera lens.

Obviously, if you want to throw in a 10-20 second narration clip with the selfie camera that’s fine, but the point of using the iPhone is to take advantage of the advanced camera system you have access too.

So yes, that means you have to turn the phone turned around with the screen pointed away from you. Don’t worry you’ll get used to it and understand how to frame yourself.

The iWatch allows you to frame yourself

If you have an iWatch you can pair it with your iPhone and use the remote viewing app on your iWatch to see what your main camera sees.

Record everything at 60 FPS or 30 FPS, 4k for the best video quality.

60 FPS is the ideal framerate for a vlog. This high frame rate means your video is going to be nice and smooth. Perfect if you’re moving the camera around doing walk and talk vlogs.

We’re not making a film; we’re making a vlog with a phone. Your viewers will like and appreciate that smooth, point-of-view shot that only 60 FPS provides.

By default, your iPhone will set the video settings to optimal video files, so you’ll need to change it.

So you’ll need to jump into your settings and make sure your camera is set to what you want:

The higher the frame rate, the smoother the video will be. 30 FPS is acceptable too if you don’t like the way 60 FPS looks. Test out various clips to see what you personally like.

4k is also the highest quality recording the iPhone can do. 1080P is also acceptable, but as you can record in 4k, there is no reason to bother with 1080P unless you don’t want to deal with large file sizes.

Use the wide angle lens

The wide angle lens on the iPhone is outstanding for establishing shots. It’s also my favorite lens to use when in landscape and narrating into the camera.

Mix up your video clips with both the main camera and the wide angle camera.

Record b-roll

B-roll is simply footage that is not the main action. I like using my iPhone to capture many clips and then go home and do a voice-over. However, others want to talk and narrate in real-time. Both approaches are acceptable; see which one works best for you.

However, record various clips, close-ups, wide-angle shots, medium shots, and so forth using the main cameras. You’ll be happy you did, as you can create a more exciting and dynamic vlog.

Keep the phone stable when recording.

A common beginner mistake with any camera is to jerk the camera around way too fast. It ruins your clips and makes everything difficult to watch.

The iPhone has outstanding stabilization; however, you must move the phone modestly and with intention.

Look into the camera when talking

Takes a little practice, but you need to get used to looking into the actual camera element on the iPhone when recording. Your video will look weird if you’re not making eye contact with your audience.

Shoot in landscape for vlogs, vertical for shorts.

Hold the camera horizontally for landscape shots. Shoot vertical clips only if your intention is to make a YouTube short later.

Blackmagic camera app – download here

If you want a more advanced camera app then look no further than the Blackmagic camera app. Best of all its totally free.

This app is essential is you’re using a PC and not a Mac. When I used the standard camera app and moved the files to my PC, the colors looked off and dull. That’s because they use a specific Apple codec that only Macbooks can use.

But even if you have a Macbook to edit your videos, you’ll still love this feature rich app:

• Better Video Quality: Adjusts white balance and color, boosting quality by up to 20%.
• Flexible Codecs: Records in ProRes up to 4K for easier editing.
• Faster Editing: Syncs to Blackmagic Cloud for global collaboration.
• Great Audio: Supports wireless mics with manual setup.
• Affordable Pro Tools: Turns iPhone into a pro camera with ProDock.

Just make sure to select your wireless microphone when recording. The app defaults to you iPhone even when your mic is plugged in.

How to edit an iPhone video

Now you have a bunch of video clips ready to go. You’ll need to edit the video clips into a full-length vlog. You can edit the clips directly on your iPhone using iMovie, airdrop them to your MacBook or iPad, or connect your iPhone to your Windows laptop and transfer them.

It is generally best to edit your vlogs on another device, not your iPhone. The iPhone is small and frustrating to edit, and iMovie on the iPhone has limited editing capabilities.

All your video recording should be the same frame rate

As mentioned earlier, the frame rate you choose to record in matters because your video will look off if you mix clips that are recorded at 30 FPS like with the selfie camera and then 60 FPS with the main camera.

You want to make sure all your clips are recorded at the same framerate. That way your video will have a consistent look to it. In general I find 60 FPS to be best for vlogs where you’re moving around.

24 FPS is cinematic and looks like a TV show. For a “run and gun” vlog, it actually is to choppy and slow. 30 FPS is the middle ground. A great choice if you’re set on using the selfie camera as it can record up to 30 FPS max.

Use a video editing app

There are a lot of video editing software options you can use on both your iPhone, iPad, or a desktop computer. Personally I like editing on my laptop as I like using a larger screen, I can color edit and video editing software on a laptop tends to be more feature rich.

Here is what I suggest:

• iMovie on a Macbook is very feature rich and free if you’re a Mac user.
• Luma Fusion is the best option for an iPad.
• Davinchi Resolve is powerful and free. It can be used on both PC and Mac.
• CapCut for a free option that’s simple to use. Can be installed on both PC and Mac.

For video editors I suggest downloading and test driving them to see which work flow you enjoy the most.

Use iMovie on a MacBook (not iPhone)

All iPhones and MacBook’s come with iMovie. So let’s cover what you need to know for iMovie on the iPhone (if you don’t have a Mac then use CapCut to edit your vlogs).

First, the version on IOS for a MacBook is far superior to it’s mobile counterpart. So if you do have a MacBook, simply air drop your clips from your phone to your laptop and get to work.

Using iMovie is simple, easy and intuitive.

All you have to to do is drag and drop clips into the timeline. You can overlay clips and cut clips, add music and text with ease. Once you feel like you’re starting to out grow iMovie, you can then consider getting Final Cut Pro, the best video editing software for IOS.

With iMovie on Mac, you’ll get your video and audio clip. Make sure to adjust the audio so you’re not peaking, and if you wish to do a voice over, turn down the audio or mute it all together.

When you’re ready to dive more deep into video editing consider purchasing Final Cut Pro. You can do a lot with iMovie so don’t think you need to purchase Final Cut if you’re a beginner.

Use Luma Fusion on an iPad

As I talked about in my best video editing software guide, Luma Fusion is the best mobile editor I’ve used. If you have an iPad it’s well worth the money as the iMovie mobile version is incredibly basic.

Luma Fusion is similar to Final Cut in the you can have multiple tracks for clips, music, more advanced transitions, better color grading and more control over the audio.

Again, the mobile version of iMovie is very limiting and if you do intend to edit on your phone you’re going to be quite frustrated.

Use Davinchi Resolve for Windows

Not a Mac user? One of the best video editors for Windows 10 or 11 is Davinchi Resolve. It’s powerful, feature rich and on par with Premier Pro. Best of all it’s free to download and use.

There is a paid version, but the free version of Davinchi Resolve is more than enough to edit a simple 4k vlog with.

Breakup talking points for topic or question videos

If you’re making a vlog about a specific topic, get right to the point of the vlog fast. Viewers will drop off if you ramble too much and talk about things irrelevant to the vlog.

In addition, for longer vlogs where you want to cover a question or topic, think about the key points you want to mention. Those key talking points should be their own clip. You don’t need to do everything in one big take.

Use a microphone for voice over work

With your iPhone you can easily record voice overs, in fact iMovie has this feature built right in. However, you absolutely need a microphone as the on-board audio of the iPhone is mediocre.

BOYA mini Wireless Microphone for iPhone/Android/PC/Tablets with USB C/Lightning Plug, MFi Certified, Noise Reduction, AI Voice Changer, 30H Battery Life with Charging Case for Video Recording Podcast

Boya Mini

The smallest wireless microphone on the market. Perfect for your iPhone and laptop.

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The best option is the Boya Mini. It’s a small wireless mic that produces high quality audio. Not only is is small and matches the iPhone, it’s quite cost effective.

Render your video at the same video settings you record in

Once you put all your clips together and you’re ready to go, you’ll need to render the video. Find the settings in the video editor your using and make sure it’s set to the same parameters as your video clips.

That mean you don’t want to add and edit a bunch of 4k, 60 FPS clips and then render the video at 30 FPS. Go into your settings and make sure the render settings match the video quality and the framerate.

Upload iPhone videos to YouTube

Finally, you’ll need to upload the video to YouTube. Log into your account, click on “upload video” and the select the video you want to upload.

The video will then begin uploading. Once it’s uploaded, YouTube will the process the video. It does take a few hours before your video is able to be watched in 4k. So be patient.

Next, complete the video description:

Your vlog will need a title, it’s always best to name your video something people are looking for. You’ll also want to write a 300 word description of the video. This does help with gaining views and rankings slightly.

You can create a dedicated playlist too if you like and it’s always a good idea to link to other videos in your description as it helps keep people on YouTube.

Add chapters

You can add chapters in your video description. Start off with 00:00 as the intro, then add in additional timestamps and YouTube will auto generate the chapters of the video.

Hashtags are also helpful as they are a way to categorize your videos and the hashtag you choose will be above the video title which helps the overall click through rate.

Thumbnails

You will want to create a thumbnail for your vlog. If you’re planning on adding text, make sure it’s big bold text and only 4 words max. Otherwise it get’s too busy looking and difficult to ready.

My go to thumbnail editor is Canva:

Canva has a dedicated YouTube thumbnail template you can use to create your images. It takes practice to create good thumbnails but with enough effort you’ll get the hang of it.

YouTube stats to pay attention too

You’ll also want to pay attention to a few key stats. First is the overall click through rate. The higher the better. This indicates people are choosing to watch your video. Average view duration is also important as YouTube rewards videos that keep people watching YouTube.

Last is views, this is how many times your video has been watched. The reason the metrics are important is because it gives an indication of what you’re doing right or wrong. A low click through rate means you need to improve your thumbnail.

A low average view duration means that people are not sticking around and watching the full video. In your YouTube studio, you can see the retention details. In general what you want to see is a nice steady slope downwards of people dropping off. If you notice a spike down or up, look at that part of the video.

The best iPhone accessories for vlog videos

All of this gear is optional.

You can vlog with nothing more than hand holding the phone, recording shots, and talking into the camera.

But if you are looking for a few key upgrades to create the best iPhone vlogging setup, this is what I suggest:

Get a wireless microphone system

The built in microphone on the iPhone is decent, acceptable for day to day vlogging. However, getting a small wireless microphone allows you more flexibility with recording and really unlocks the full potential of the iPhone.

You don’t need to be right in front of the camera, you can set everything up and sit back away from the camera and get quality audio. It’s also useful if you’re going to be interviewing someone as well.

There are quite a few options for wireless microphones but the DJI sounds the best. However, it is a bit expensive and might be excessive for most creators.

That’s why I love the Boya Mini as a cheaper, viable alternative because it’s smaller, black, has minimal branding and produces audio quality to 90% of what the DJI does.

Eucos iPhone tripod – Best overall tripod for talking head shots

I like this tripod because it’s ideal if you’re looking to setup a trip for talking head style content and need something to hold your phone while you sit in a chair and speak into the camera.

Everyone who shoots video needs a tripod and this is the best tripod for the iPhone. It can also double as a selfie stick if you like.

Anozer tripod – The best grip for holding your iPhone for vlogging.

This tiny tripod is perfect for holding your iPhone while you walk and talk. It’s small, cheap, light, and makes holding your iPhone more comfortable.

It can also hold your iPhone horizontal or vertical.

Frequently asked questions:

How to vlog with an iPhone – Conclusion

That’s it for this guide on how to vlog with an iPhone; I hope you found it helpful. If you did, consider sharing and bookmarking this page.

The iPhone is a great, casual vlogging device that can potentially be used for professional use. But if you’re just getting started, then get a cheap tripod and the wireless microphone I listed out.

From a minimalist buying perspective, it’s all you need to get started creating 4k content for your YouTube channel with your iPhone.

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I have both a vlog channel where I show my travels as a digital nomad and a professional YouTube channel where I create helpful educational tutorials for creating websites, blogs, and online stores.

From your typical “walk and talk” vlogs, recording on-screen tutorials with a webcam, and streaming or creating long-form online courses. Creating content for YouTube and a blog is an effective way to build traffic and an audience.

Depending on the type of video content you want to produce will dictate what kind of camera you should get. In this complete beginner’s guide, I will cover the best cameras for the most popular styles of creating videos at different price ranges.

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Why you should trust this guide

I’m a professional YouTuber. I make thousands of dollars a month from YouTube, and my team and I all make different styles of video. From casual vlogs shot with an iPhone or action camera, to long form tutorial videos to YouTube shorts.

I know what works and what you need depending on what your needs are to shoot YouTube videos with.

The Best Camera for YouTube – Complete Guide

In general, anyone looking to start making YouTube videos wants a camera that can do a little bit of everything: Record talking head videos, make online courses, stream, and vlog.

While no one camera can do everything well, quite a few cameras are feature-rich enough to handle most tasks you throw at it. So let’s cover the best cameras for YouTube.

Sony Alpha 7S IV – The best YouTube camera

Want to future-proof your video creation for the next five years by getting one of the best cameras that money can buy? You’ll want to get a Sony A7S IV. The A7S IV is a full-frame mirrorless camera from Sony.

Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera,Body Only , Black

Sony A7S IV

An excellent full frame camera for all types of content. Pairs perfectly with Sony’s line of G Master lenses.

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It has all the video features needed for filmmaking, creating talking head videos and vlogs, like the included 5-axis in-body stabilization and a wide selection of lenses.

Small body, expensive lenses

As a full-frame mirrorless camera, the actual body itself is small and light. The lenses for this system are relatively small as well depending on the focal length. It’s a native 4k camera that can record up to 120p for slow motion and outputs 16-bit raw video.

Flip out screen and stabilization

A useful feature for any YouTuber is the ability to frame yourself and this camera allows you to do exactly that with the flip out screen. You also get in body stabilization which allows you to walk and record with this camera.

Top features

The Sony A7S has a 33MP full-frame CMOS sensor and a BIONZ XR image processing engine. It can record up to 4K 60p 10-bit 4:2:2 with full pixel readout in all recording formats, and 7K oversampling full-frame 4K 30p 10-bit 4:2:2 with no pixel binning. S-Cinetone color profile is also available for easy color grading.

Overall, this best camera on the market. It’s expensive and a bit excessive for new content creators, but if you’re wanting to know what camera most professional YouTubers use, this is what they select.

Pros:

• 4k recording up to an hour.
• Twin card SD card slots (essential for professionals as you’ll always have a backup of your work).
• 5 axis in body image stabilization
• A great selection of premium lenses for excellent video quality.
• Articulating touch screen.

Cons:

• Only established content creators should get this camera as it’s overwhelming for beginners.
• The body and lens selection is very expensive and cost prohibitive.

Most popular lens:

• 18-35 f/2.8 G Master – This lens on a full frame like the A7S IV is wide, has good shallow depth of field and can zoom in enough to diversify your shots.
• 20mm f/1.8 G Master – Wide field of view and a blurry background.

Osmo Action 5 – The best vlogging camera

The GoPro has finally been beat out by the Osmo Action 5. I’m very impressed with this action camera; the video quality I prefer over the GoPro, the audio quality is excellent and sounds better than any GoPro I’ve used, and the magnetic mounting system is far superior to the complicated mounts GoPro has.

DJI Osmo Action 4 Standard Combo – 4K/120fps Waterproof Action Camera with a 1/1.3-Inch Sensor, Stunning Low-Light Imaging, 10-bit & D-Log M Color Performance, Long-Lasting 160 Mins, Outdoor Camera

Osmo Action 5

Durable 4k action camera. Multiple filed of views and can be bought with the adventure combo for more batteries and a grip.

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This action camera also comes with a log profile so you can color grade if that’s your thing, and the record button works faster and without issue. Unlike GoPro’s that sometimes lock up and require you to do the GoPro reset (aka taking the battery out), I’ve never once had this camera lock up in any way.

Last, the menu system is easy to use, and you get both a front-facing touch screen to frame yourself and make adjustments and a big back screen that doubles as the menu panel.

Osmo Action 5 Field of View

The Osmo Action comes with a few different viewing angles, everything from super wide to standard. So if you want that warped action camera look or if you want more of a standard, wide angle view for walk and talk vlogging, the Osmo Action has the right settings.

Rocksteady stabilization

Good stabilization is a non-negotiable for me when it comes to a vlogging camera and the Osmo Action 4 does not disappoint as it has all the features you need to create stable, enjoyable to watch video content.

There are a few different stabilization options with this camera which are branded by Osmo as “rocksteady.” You can turn off stabilization all together , then you have Rocksteady stabilization and Rocksteady+ stabilization which is the highest setting.

Excellent audio quality of the Osmo Action 5

This camera finally sounds as good, if not better than the classic Sony X3000. On top of that, you can attack an external mic to the camera via the USBC port without needing an adapter. It’s designed to pair with the DJI wireless mic.

High frame rates and slow motion

With the Osmo Action, you can record up to 4k and shoot in high frame rates of 120, 100 and 60. You also can record in 30 FPS as well. I find that 60 FPS looks best for vlog style content where you’re walking around talking about something. The 100 and 120 frame rates are ideal for slow motion.

Last, you can record in 1080P and at this rate you can record slow motion of up to 240 FPS. I don’t find this particularly useful for YouTube, but it’s a fun to have feature.

Pros:

• Very stable, 4k video capabilities at high frame rates.
• Much improved video quality with 10 bit color.
• Small, pocketable, durable and light.
• Multiple recording angles. Everything from super wide to linear.
• Built in front screen for framing yourself.

Cons:

• GoPro’s are waterproof which tend to make the audio average, you’ll need the media mod kit.
• No front facing touch screen.
• These devices sometimes freeze and you’ll think you’re recording but surprise! You just wasted a bunch of time and have to re-do what you just did.

Must have accessories:

Adventure Combo – The Adventure Combo is where you get the camera, a shooting grip for the action camera and multi-charger battery pack.

DJI Wireless Mic – This is an outstanding microphone system and it pairs perfectly with the Osmo Action 5. It is an optional buy however as the Osmo sounds great out of the box.

Here is breakdown on the best vlogging cameras.

Sony ZV-E10 – The best cheap YouTube camera

The first version of this camera was the ZV-1, but many consumers wanted more flexibility by being able to have interchangeable lenses. As such, Sony released the ZV-E10, which is now the best budget mirrorless camera for vlogging on the market for under $1000.

Sony Alpha ZV-E10 – APS-C Interchangeable Lens Mirrorless Vlog Camera Kit – Black

Sony ZV-E10

An affordable, APS-C sensor size camera. Small, light, fairly stable. Pair this with a Sigma 16mm lens and you got a pro setup for cheap.

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The ZV-E10 paired with a Sigma 16mm f1.4 lens is excellent for making YouTube videos. Sigma produces some of the best glass around, and at a 1.4 aperture, you get that subject separation, blurry background look.

In addition, the ZV-E10 is not limited in the same way as other budget option cameras, like having a cropped 4k or no slow motion. With the ZV-E10, you get a more dynamic range, no 4k crop like you’ll find on Canon’s M50, which has an additional 1.6 yield when in 4k (and it’s why the M50 is not on this list).

You also get autofocus when recording in 4k, unlike the M50. Last, this camera can record in slow motion up to 120p and can easily be used as a webcam by adjusting some settings on the back end and plugging it into the USB-C port on your laptop.

Pros:

• Headphone port to test audio.
• Can use an external mic.
• 4k video resolution at 30FPS without an additional crop.
• Eye autofocus in 4k that works well enough.
• Unlimited record time unlike Canon’s 29 minute limit.
• Interchangeable lenses and can use e-mount lenses.
• Articulating touch screen.

Cons:

• Stabilization is mediocre on this camera.
• Lens selection is limited and this camera is ideal for those looking to vlog.
• APSC sensor, you’re not getting full frame at this price point.

Best lens:

• Sigma 16mm f/1.4 – A wide angle lens that has a low aperture for that blurry background. Record in 4k with this lens and you get quality on par with more expensive systems.

Osmo Pocket 3 – The most versatile camera

This is a tiny gimbal camera with a 1 inch sensor that fits in your pocket and produces some high-quality video with a blurry background. It easily pairs with wireless mics as well.

It’s perfect for any point of view, walk and talk video and is ideal for travelers looking to show off different locations. It’s also great if you’re wanting a talking head camera. Last, it can double as a high quality webcam.

DJI Osmo Pocket 3 Creator Combo, Vlogging Camera with 1” CMOS & 4K/120fps Video, 3-Axis Stabilization, Face/Object Tracking, Fast Focusing, Mic Included for Clear Sound, Small Camera for Photography

Osmo Pocket 3

A good vlogging camera with a blurry background. Can also be used as a webcam or as a studio camera due to it’s sensor size.

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The camera field of view is about a 20mm lens equivalent (improved from 24mm of the previous versions) which ideal for talking head style shooting. The Osmo Pocket also now comes with a tiny wide-angle lens adapter that make the field of view a bit wider.

The video quality out of the Pocket 3 is pretty impressive for such a small camera. With it’s 1 inch sensor and F/2 aperture, you get a slightly blurry background using this camera. The only issue is that the aperture is fixed at F2 so if you don’t like that blurry background, there is no way to change it.

Finally, this camera can double as a webcam easily as you just plug it into your laptop and it auto detects. The gimbal can also be set to track your face so you’re always in frame, and you can pair it with a wireless mic for good audio.

Pros:

• High quality 4k video at a high frame rate, except in a pocketable form factor.
• Stabilized video that is enjoyable to watch.
• Small and can actually fit in your pocket. Ideal for point of view, walk and talk vlogs.
• Wide angle adapter essential for vlogging.
• Blurry background and can be paired with a wireless mic.

Cons:

• More fragile than the Osmo Action.
• 20mm, 1 inch sensor gives that blurry background BUT it’s a bit closer on the subject.
• Battery life could be better.
• Price point, this camera has jumped in price.

Must have accessories:

Creator Combo – You can buy just the camera itself or the creator combo. The creator combo provides a DJI Mic 2 Transmitter and windscreen, two clip magnets, a battery handle, a mini tripod, and a carrying bag.

Lumix S5 II – Best value full frame camera

An excellent choice for aspiring filmmakers and YouTubers looking for professional level quality at a more affordable price. This camera is a bit bulky but overall it’s quite ergonomic and comfortable in the hand.

Panasonic LUMIX S5II Mirrorless Camera, 24.2MP Full Frame with Phase Hybrid AF, New Active I.S. Technology, Unlimited 4:2:2 10-bit Recording – DC-S5M2BODY Black

Lumix S5 II

Full frame camera from Panasonic that finally has reliable autofocus. Good price point and a handful of excellent lenses available.

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My top choice is the Sony A7S because you get access to G Master lenses which are the best glass you can buy. But if you’re more price sensitive and want the best value for money, then I would get the Lumix S5 II and one or two lenses for recording YouTube videos.

For a full-frame camera it is compact and lightweight, which makes it easier to carry around for vlogging and shooting while on the go. Don’t forget that this camera is also stabilized and now as good autofocus.

The Lumix S5 II has a wide range of pro features like:

• Built-in stabilization.
• Can record in 4k at 60 frames a second.
• Good, reliable autofocus.
• Bluetooth connection of the camera to your phone or tablet.
• Cine-d color profile.
• A full frame sensor with a good lens selection.

If you’re a film maker or aspiring film maker who wants to create both talking head videos as well as point of view, travel videos that are dynamic an interesting then the Lumix S5 is a great camera option for YouTubers who value high-quality content creation.

With its combination of impressive video quality, dependable performance, and versatile features. You’ll be happy with your purchase. If I didn’t already own the Canon 90D, the Lumix S5II is what I would get for myself.

Pros:

• Excellent in-body stabilization.
• 4k at 60 frames a second.
• Cine D Color profile.
• Video centric full-frame camera.
• Dual card slots.
• Articulating touch screen.

Cons:

• The lens ecosystem could be better developed.

Best lenses:

• Sigma 16-28 F/2.8– This is a must have lens for this system. A great zoom lens for recording yourself and the ability to punch in on a subject when needed.
• Lumix 24mm F/1.8 – 24mm on a full frame is wide and it has that shallow depth of field. Get this or the Sigma lens. I prefer the Sigma because it’s a zoom lens, but if you want F1.8, this is your lens.

Canon 90D – The best APS-C camera

The Canon 90D is a “do everything” camera. It’s more affordable than the Sony A7S IV and can get the same quality of video and audio at a lower price point.

This camera can shoot in 4k uncropped and can be paired with an external microphone. It should be noted that the 90D has excellent preamps for quality audio.

Canon DSLR Camera [EOS 90D] with 18-135 is USM Lens | Built-in Wi-Fi, Bluetooth, DIGIC 8 Image Processor, 4K Video, Dual Pixel CMOS AF, and 3.0 Inch Vari-Angle Touch LCD Screen, Black

Canon 90D

A good, “do everything” APS-C camera from Canon. You have a wide selection of lenses as well, from cheap to premium.

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As this is a Canon DSLR, it pairs with Canon’s extensive library of “EF” mount lenses. The only drawback of this camera is that it has an APSC sensor so it’s not full frame and there is no built-in stabilization. If you intend to move the camera vlog style as you’re recording, the 90D is a poor choice.

However, if you’re looking for a high quality camera for talking head videos, slow motion, photography or online course creation that can shoot in 4K with premium audio without breaking the bank, consider the classic 90D. Overall this is a good hybrid camera designed with mirrorless and DSLR features.

Pros:

• Can shoot 4k uncropped.
• Ergonomic and comfortable to use.
• Can record at 24p, 30p and 60p.
• Flip out touch screen.
• Excellent audio preamps.
• Articulating touch screen.
• Big library of lenses.

Cons:

• No stabilization. Not ideal for vlogging and on the go recording.
• No 60 FPS in 4k, only 1080P.
• Has that stupid 30 minute recording limit so for live streaming this camera is a NO.

Best lenses:

• Sigma 18-35mm f/1.8 – This is the best lens ever made for APSC cameras. The 1.8 aperture allows for that blurry background look. The 18 mm length is also acceptable for talking head shots.
• Tokina 11-16 f2.8 – A wide angle lens with a blurry background. If you want that wide angle look with blurry background you’ll love this affordable lens. The auto focus though is a bit noisy though.

Sony ZV E1 – Small, light full frame setup

The Sony ZV E1 is a full-frame camera that is small, light, and cost-effective compared to other full-frame, that cameras. With it, you get a sensor that is 2.3x bigger than an APS-C camera, better dynamic range than APS-C cameras, better low light performance and that blurry background (bokeh) so many love.

Sony Alpha ZV-E1 Full-Frame Interchangeable Lens Mirrorless Vlog Camera – Black Body

Sony ZV E-1

A budget friendly full-frame camera that is ideal for vloggers and studio recording for YouTube videos.

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With the ZV E1 you’ll be able to do walk and talk shots, have a nice blurry background, long battery life, be able to shoot in 4k and be able to get some pretty impressive b-roll with this camera. It comes with IBIS which is essential for any vlog as you’ll typically want to move the camera around.

Finally, this camera includes a lot of features helpful for non-videographers like a button to automatically blur out the background and an included “cinematic mode” that adds black bars to your video footage.

The ZV E1 is a beginner friendly YouTube camera with pro features and a pro price point, but designed for those who are new to recording video content.

Pros:

• The smallest and lightest full frame camera today.
• Wide angle with a blurry background is possible with the right lens
• Nice selection of small, high quality lenses.

Cons:

• Over-heats in excessive 4k shooting. Typically around 15 minutes continuous from my usage.
• Build quality, for the price point it feels like a budget camera.

Best lens:

Sony 20mm F1.8 – This full frame prime lens paired with this camera body is pretty much all you need for both talking head content and vlogging.

Canon R6 Mark II – The best mirrorless camera for 6K

Canon has an R6 and an R5. The R5 is the more expensive camera body and has a higher megapixel sensor at 45 pixels compared to the R6, 20 pixels. 45 pixels is just 5 megapixels away from being a medium format camera.

Canon EOS R6 Mark II – Full Frame Mirrorless Camera (Body Only) – Still & Video – 24.2MP, CMOS, Continuous Shooting – DIGIC X Image Processing – 6K Video Oversampling – Advanced Subject Detection

Canon R6 Mark II

The best Canon full frame camera. Records up to 6K, sharp, excellent colors, lenses and focus system.

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However, megapixels are most useful for photography, not video. So functionally speaking, the Canon R6 costs less and produces video quality on par with the R5. The R6 can record up to 6k oversampled uncropped 4k at up to 60 FPS. It can record at high frame rates like 180 FPS without overheating as well.

As this is a professional grade camera, you get access to different log profiles which are essential for color grading. The R6 comes with C-log, but if you don’t want to color grade then Canon cameras are famous for their native colors that need minimal work.

My favorite lens for this system is the 15-35mm F2.8. This single lens allows you to have a wide angle look with a slightly blurry background and the ability to punch in when needed.

Pros:

• 4k video, no crop and no over-heating.
• C-log is included.
• Excellent stills camera.
• Wide selection of high quality lenses for a full frame.
• Has an APS-C crop mode.
• Articulating touch screen.

Cons:

• The IBIS is pretty mediocre overall. It’s good enough for a vlog but if you want full frame camera that’s “Go Pro smooth” then get the A7S instead.
• Lenses for full frame cameras are quite expensive, $1000 or more per lens is not uncommon.

Best lens:

• 15-35mm f/2.8 – This lens on the R6 allows for both a wide angle look with a blurry background and the ability to zoom in when needed.

Fujifilm X-S10 – A mid-range mirrorless camera

If you want a great mirrorless camera that is a significant step up from the EV-10 but more cost-efficient than the Sony A7S IV, you’ll love the X-S10 from FujiFilm.

Fujifilm X-S10 Mirrorless Camera Body – Black

X-S10

The best YouTube camera from Fujifilm. A good mirrorless APS-C camera body that pairs with small lenses.

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As a mirrorless camera, it’s on the smaller side regarding body and weight. It comes with an electronic viewfinder, a flip-out screen, and the ability to attach an external microphone. It does have an APS-C sensor so if full frame is what you’re after you won’t find it here.

Last, it also offers F-log for your color grading needs, and you can get it with an outstanding 15-45mm kit lens. Earlier, the X-S10 had built-in stabilization so that you could make point-of-view shots, walk-and-talk vlogs, and more.

Pros:

• In body stabilization for vlogging.
• 4k uncropped recording for quality studio recording.
• Flip out screen and external microphone jack.

Cons:

• Poor battery performance if you’re going to be out vlogging.

Best lens:

• 15-45mm f/3.5-5.6 – The kit lens that comes with the camera body is surprisingly good. 15mm is great for vlogging and in studio recording and 45mm is enough zoom to enable different styles of shooting.

Canon SL3 – A budget 90D DSLR

The SL3 is like a mini 90D in that you get a lot of overlap in features, and you can use the same lenses on the SL3 that you can use on the more expensive 90D. It produces similar quality video but if you want to shoot in 4k, skip the SL3.

Canon EOS Rebel SL3 Digital SLR Camera with EF-S 18-55mm Lens kit, Built-in Wi-Fi, Dual Pixel CMOS AF and 3.0 Inch Vari-Angle Touch Screen, Black

Canon SL3

The best budget APS-C camera from Canon. Pairs with EF lenses, but no usable 4k and no stabilization.

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What makes this camera so great is its low price point, small ergonomic body, lightweight design and that it pairs with Canon’s extensive line of EF mount lenses and is the world’s smallest DSLR.

It can technically shoot in 4k, but when in 4k, there is an additional massive crop, so it’s not usable as a 4k YouTube camera. The SL3 has a flip-out screen shoe mount for an external microphone and is designed with the total beginner.

Pros:

• Best budget DSLR on the market.
• Works with the EF lens mount by default.
• Flip out screen, beginner oriented menu.
• The video quality is on par with the more expensive Canon 90D.
• Excellent dual pixel auto focus.
• Clean HDMI output for streaming.

Cons:

• No stabilization, video footage will be shaky if you walk and talk with this camera.
• APSC sensor with a 1.6x crop and an additional crop factor for a 2.4x total crop in 4k, making any shot too tight on the face.
• No autofocus in 4k which is a huge deal breaker.

Best lens:

• 10-18 f/4.5-5.6 – This is a classic, wide angle lens from Canon made popular by YouTuber Casey Neistat back in his early vlogs. It’s cheap, plastic, light but with great optics. I do prefer the Tokina 11-16, but if you’re on a budget then the SL3 and the 10-18 lens is a classic combo.

Osmo Action 2 – Best super tiny camera

The Action 2 is a unique departure from the previous Osmo Action cameras. It’s a useful little camera for recording all types of shots due to its small square size.

It attaches magnetically and allows you to get unique shots from different angles not possible with other cameras. On top of that, it records a wide field of view and up to 4k 120 FPS.

DJI Action 2 Power Combo & Magnetic Protective Case – Action Camera with Extended Battery Module, 155° FOV, Magnetic Attachments, Stabilization Technology, Waterproof Camera Ideal

Osmo Action 2

Little square camera that can be attached in unique ways. Surprisingly useful and fun for vlogging or as a second angle.

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From vlogging to POV recording, this camera comes with an ultra-wide-angle lens that can capture up to 140 degrees of footage, giving users the ability to fit more into their frame without having to move around as much.

Feature rich in a small package

The Action 2 boasts 4K video recording at 60 frames per second, giving users smooth video that is perfect for a vlog. It also shoots in HDR which helps bring out colors and details more vividly.

Additionally, it comes with a range of customizable settings such as slow motion modes and digital zoom that give users more control over their recordings.

The DJI Action 2 is equipped with other useful features such as digital stabilization, waterproof housing for shots in wet environments, and a screen to see yourself as you’re recording. It also comes with a lanyard so you can do POV shots hands free.

Overall, this is a unique camera system that I find to be a good secondary system to using a full frame setup.

Pros:

• Very small camera that’s comfortable to use in public and can be used in very creative ways.
• Magnetic mount is surprisingly useful.
• Wide angle that is ideal for multiple shots and point of view.
• Can shoot in 4k video resolution and do slow motion.
• Great on-board audio.
• Magnetic lanyard for hands free shooting, POV syule videos.

Cons:

• The video quality is soft. You’ll look great on camera but the your clips won’t be as sharp as the GoPro. Also this camera tends to blow out the sky.
• Overheats after 15 minutes of straight 4k recording.

Sony ZV1 – The best point and shoot camera

The Sony ZV1 is the best point and shoot camera I’ve used and a solid upgrade to the Canon G7X series. It has many features that YouTubers will love and is ideal for anyone looking for a hybrid camera that can be used for vlogging and studio recording.

Sony ZV-1 Digital Camera for Content Creators, Vlogging and YouTube with Flip Screen, Built-in Microphone, 4K HDR Video, Touchscreen Display, Live Video Streaming, Webcam

Sony ZV1

While most point and shoot cameras have been replaced by phones, it’s still a popular category for anyone looking for a second angle camera.

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This camera can shoot in 4k at up to 30 frames a second and 120 frames a second at 1080p for some impressive slow-motion b-roll. You can also record at 60 frames if you like more of a smooth, look.

It has a flip-out screen to frame yourself, a microphone jack for improved audio with an external microphone, and a 24-70mm zoom lens. It’s a complete package and you don’t need to buy anything else.

Last, it has a “skin smoothing” feature you can turn on or off to soften the look of your skin as well as a button that blurs the background slightly. It also comes with image stabilization.

It’s a 24mm point and shoot

I just want to emphasize that this is a point and shoot camera, that means you can’t switch out the lens. The lens is a 24mm which is a bit tight on the face for vlogging, ironic because this camera is marketed as a “vlogging camera.”

In practice I found it more useful as a backup camera for different angles, it can also be used as a webcam too which is quite helpful considering this camera’s size.

Pros:

• Impressive image quality and can blur the background slightly digitally.
• Flip out screen to frame yourself.
• Shoots in 4k, can do slow motion and has a zoom lens.
• Has a dedicated tripod to enhance it’s usefulness.
• Slow motion and useful time lapse features for b-roll.

Cons:

• 24mm is tight on the face. If you want a wide angle look you won’t get it with this camera.
• Video footage is a bit shaky and not smooth like other vlogging options such as an action camera.
• No interchangeable lenses.

Must have accessory

• ZV-1 tripod – This is designed specifically for use with this camera and comes with a nice selection of on-board buttons to control the camera with ease.

Link 2C – Excellent webcam for streaming and PIP

Sometimes you just need a webcam. Maybe you’re live streaming, maybe you want a picture in picture shot with you in a little square in the corner. Well you’ll need to setup a camera for that or use a webcam.

The Link 2C is one of the best webcam on the market. Small, light, simple. Some prefer the Link 2 with the gimbal, but the simpler 2c version is fine and at a lower cost.

It can shoot up to 4k at 60 FPS and it has a surprisingly large sensor which produces a slightly blurry background, good low light performance and some of the the best optics of any dedicated webcam I’ve used.

You can also adjust the image settings, auto exposure, white balance, image saturation ISO, shutter speed and even an exposure curve. It can also track your face and move the frame with you.

The Link 2 by contrast allows you to record in vertical and set the webcam to “desk mode” where it points down to record your keyboard area. Good if you’re sharing notes or doing an unboxing.

So if you need that specific feature then get the gimbal version, the Link 2.

Features

Another aspect is that it comes with software that allows you to customize the video settings for different applications like Zoom, Skype and OBS.

If you’re looking for the best webcam on the market you’re going to be hard press to find anything that can rival the Link 2c and the Link2. My only gripe is that it can’t record at 4k 60 FPS. It can do 60 FPS at 1080P however.

Pros:

• 4k recording at 30 FPS.
• Wide filed of view.
• Mounting clamp for your laptop or monitor, or you can attack a mini tripod to the bottom.
• Similar quality to using a camera as a webcam.
• Decent noise cancelling, but you should be using a dedicate microphone for YouTube.

Cons:

• Video quality is great for a webcam, but it will never match a proper camera setup as a webcam.

iPhone 16 – Camera in your pocket

The iPhone camera technology has grown to replace point-and-shoot cameras like the G7X or Canon Powershot. With the latest iPhone, you can access to a wide-angle lens, a medium shot lens as well high-quality 4k video recording at a high frame rate.

The iPhone also allows for slow motion, high quality photography, good audio and a built-in video editor with iMovie. With the iPhone 14 you now get very useable cinematic mode where the background is blurred out.

I am a big fan of the iPhone Mini series as it’s pretty tiny, powerful, and has all the features of the larger iPhones. However, the latest and greatest iPhone will always have the latest and greatest tech to help produce high-quality audio.

What stands out now is how good the cinematic mode is along with the 60 FPS, 4k recording. As this is a phone, you may want to consider getting a grip and microphone for it. If you want to learn more, checkout my guide on how to vlog with an iPhone.

Pros:

• It’s a phone so you’ll always have it on you.
• Wide angle camera and good front facing camera for narration shots.
• Built in iMovie to edit your vlogs.
• Cinematic mode, 4k and slow motion.

Cons:

• It’s your phone and you’ll most likely have sensitive data on it.
• You run the risk of breaking your phone or having it stolen if you’re vlogging with it.
• You may fill up your storage which can get quite annoying when you want to use your phone for personal use.

Must have accessories:

Mini iPhone tripod – This cheap little tripod holds your phone horizontally, making is easy to vlog and shoot b-roll with. A must have if you’re going to record with an iPhone.

Boya Mini– This little microphone plugs into your iPhone and provides a massive improvement in audio quality.

Best YouTube Camera Conclusion

That is it for my guide on the best cameras for YouTube. From using cameras used for vlogging to streaming to filmmaking, you have a lot of choices. Make sure to pick the camera that can create the kind of content you want. Also, don’t think you need to spend much money to produce quality YouTube videos.

What I use personally for my videos is the Canon 90D and the Tokina 11-16 f2.8 wide angle lens with the Rhode Video Mic Pro+. It’s a good mid range setup that allows me to get professional level video quality. Last, checkout my microphone recommendations for your camera of choice.

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From the desk of David Utke

Subj: An AI tool that is actually INSANE – full video tutorial here

The word “insane” gets thrown around a lot when it comes to new AI tools, but I can definitely say for sure that Google Notebook LM is actually insanely useful.

This AI note-taking tool fundamentally allows you to synthesize information from a wide range of sources – PDF files, audio files, website links, slides and YouTube videos.

Then you can interact with all this combined data in a fun way, easy to digest way by creating an AI podcasts of your source material, and/or a video, and to top if off you can ask specific questions about all the information sources you upload for greater understanding.

Yea, it is insane.

Getting Started with Google Notebook LM

Getting started with Google Notebook LM is very simple. Just Google “Google Notebook LM” and it should be the top link at notebooklm.google.com.

You’ll need to be logged into your Google account to access the platform.

Once you’re logged in, you’ll see the welcome page where you can create a new notebook by clicking “Create a new notebook.”

Exploring the Settings

Before diving in, let’s briefly explore the settings. At the top of the page, you’ll find your Google account settings, along with several useful options:

• Notebook Help: Self-explanatory support resources
• Send Feedback: Direct feedback to Google
• Discord: Join the community discussions
• Output Language: Change the language for responses (defaults to English)
• Display Mode: Choose between light mode, dark mode, or follow your device settings
• Upgrade to Plus: Access premium features

The Plus upgrade offers five times more audio overviews, queries, and notebook sources per notebook.

You can also customize the style and tone of your notebooks, collaborate and share with others, and get access to the Gemini app and Flow (their AI tool for creating cinematic videos), plus increased storage limits.

However, if you’re new to the tool, the free version is totally fine to start with.

Uploading Sources: The Foundation of Your Research

File Upload Options

Once you create your new notebook, you can upload sources as needed. The platform accepts various formats:

• PDF files
• Text documents
• Markdown files
• Audio files (MP3)

There are upload limits to be aware of. Files need to be under 200 megabytes in size. For most documents you’ll be uploading, this shouldn’t be a significant issue.

But if you have an ebook you want to upload, it may be best to upload it your Google drive then select said ebook from there if it’s greater than 200mb.

Additional Source Options

Beyond direct file uploads, you can add sources from:

• Google Drive: Access any documents stored in your Google Drive. Useful as a work-a-round if your source material is greater than 200mb.
• Website Links: Add URLs directly (only visible text will be imported however).
• Paste Text: Copy and paste text directly into the platform.

When adding website URLs, you can add multiple URLs by separating them with a space or new line.

The Discover Feature

If you’re not sure where to find additional sources, the “Discover” button is very useful. Click on it and describe something you’d like to learn more about.

The AI will suggest relevant sources that you can import directly into your notebook. This feature is particularly helpful when you’re exploring a new topic and want to build a comprehensive source library quickly.

Asking Questions: Interacting with Your Sources

Once you have sources uploaded, you can start asking questions directly. The platform will provide detailed responses based solely on the source material you’ve uploaded.

You’ll notice small numbers throughout the responses. These are citations that link back to specific sources, showing you exactly where the information comes from.

You can mouse over these citations to see quick previews of the source material without having to click through to full documents. This makes it easy to verify information and explore additional context as you’re researching.

The question-and-answer functionality works similarly to other generative AI tools (ChatGPT, Grok, Gemini etc), but it’s specifically trained on your uploaded sources, making the responses highly relevan, traceable and focused.

Creating Audio Overviews: AI-Generated Podcasts

Turn your source material into an AI podcast. This feature by far is what makes Google NotebookLM so amazing. The podcast “the deep dive” features a male and female presenter.

They speak in a very natural way with pauses and go back and forth discussing your source material. So if you have some dense material you want to break down (research paper, anything pier reviewed, a comprehensive PHD thesis, your favorite book) then you’ll find Notebook LM up to the task.

Under the “Studio” section, you’ll find the “Audio Overview” feature, which generates an AI podcast based on your sources. It creates a conversation between a man and a woman discussing your uploaded content in natural language.

Customization Options

You can customize your audio overview in several ways:

• Length: Choose shorter, longer, or default duration.
• Focus: Tell the AI hosts to focus on specific sources if you want targeted discussion.
• Interactive Mode: Join the conversation and interrupt the AI to ask specific questions.

The generation process takes several minutes so be patient, but the result is a comprehensive podcast that you can listen to while doing other activities.

The podcast also has an interactive mode that allows you to “call in” and ask questions. That’s right, you can literally interrupt the AI hosts mid-conversation to ask follow-up questions or request clarification on specific points.

Managing Audio Content

Once generated, you can rename, download, share, or delete your audio overviews. This makes it easy to create multiple versions focused on different aspects of your research or share insights with colleagues.

Video Overview: Visual Content Creation

The video overview function works similarly to the audio feature.

You can customize what the AI hosts should focus on . For example, “present this to a book club” or “help me review for a quiz.”

Currently, the video functionality produces content that’s somewhat basic.

Essentially text and slides with narration. In my personal opinion, it’s kind of cookie-cutter at this time, though I’m sure this will improve significantly as the technology develops.

Like audio overviews, you can download, share, rename, and delete video content as needed.

Mind Maps: Visual Information Architecture

The mind map feature generates an AI-powered visual representation of your sources and their relationships. This typically takes about a minute to generate and provides an interactive way to explore your content.

You can click on different nodes to expand topics and drill down into specific areas. When you click on a particular section of the mind map, it takes you to the chat function and begins explaining that specific topic in detail. This creates a seamless way to move from high-level overview to detailed exploration.

The mind map is particularly useful for understanding complex relationships between different concepts in your source material and provides a more visual way to navigate your research.

Reports: Comprehensive Documentation

Google Notebook LM can generate four types of reports based on your sources:

Briefing Document

This provides a high-level overview – essentially a TL;DR for all your different sources. It’s detailed but gives you the essential information without requiring you to read through everything.

Study Guide

The study guide includes key concepts, quiz questions, and short answer prompts. This is incredibly useful if you’re trying to master a topic or prepare for an exam. It identifies the most important aspects and ideas for developing a strong understanding of your subject matter.

FAQ

Generates frequently asked questions and comprehensive answers based on your source material. This format makes it easy to quickly find specific information or understand common points of confusion.

Timeline

Creates a detailed chronological overview of events, developments, or concepts covered in your sources. The timeline can be incredibly comprehensive, sometimes going back billions of years depending on your topic, and includes a cast of characters explaining who’s who and why they’re significant.

Data Synthesis Tool Rather Than Traditional Notebook

Google Notebook LM isn’t really like a traditional, digital notebook. It’s more accurately described as a data synthesis tool. A self-learning platform to understand and organize information from a wide range of sources into an easily digestible format.

For actual note taking, I would stick to something like Notion, which is more of a workspace/notebook. Notebook LM for what it is, is quite powerful and it does live up to the hype.

What I particularly appreciate is the audio overview feature, having a podcast with natural language conversation between two people, with the ability to interrupt and ask questions, is genuinely helpful for learning complex topics.

The discover feature for finding additional sources is also excellent for expanding your research and knowledge base systematically.

Conclusion

So I’ll leave it there. If you’ve not heard of NotebookLM then give it a go. Upload your favorite book, or ask it to source videos on a specific topic you want to know more about.

Then have it create a podcast you can listen to whenever or where ever and ask follow up questions to deeper understanding.

Till next time, your man

-David

You can also use such a tool to speed up writing for things like your meta description for your blog posts, a YouTube video description or even sales copy.

Your writing will need your touch to make it you as AI tools can’t quite write the way you write with your personality, but it’s getting close.

A paraphrasing tool can help you write blog posts faster

To blog like a brand means hiring writers to create content. You can’t do everything yourself (you can see in the beginning) long term as you don’t have enough time and energy to compete against a team of writers.

So a paraphrasing tool is a good stop-gap until you’re ready to hire a professional writer to help you create helpful blog posts.

How do paraphrasing tools work exactly?

The best paraphrasing tools work by rewriting and restructuring your sentences more meaningfully and uniquely. The worst tools are nothing more than content spinners that switch out a few verbs or adjectives. But now, with the development of AI, you can use a paraphrasing tool to create content much faster.

So what are some of the best paraphrasing tools for bloggers currently available? In this review, we will look at all free and paid options as well as their pros and cons.

For my test, we will be using the following paragraph in each paraphrasing tool:

Self described nerd turned entrepreneur and professional blogger Steve Kamb, founder of Nerd Fitness, is best known for promoting health and wellness in a creative and appealing way to create change for his rag-tag group of misfits.

1. Claude AI – Outstanding writing

I love the way Claude rewrites anything. You do need to edit it to make it into your style, but the output it creates is good enough to use without any editing.

Outstanding output.

The output will depend on the command you give it, but even using a simple “rewrite” or “paraphrase” command will be enough to get a high-quality output.

2. ChatGPT – The leading generative AI

Open AI’s ChatGPT can answer questions, write books, argue a point, write code, summarize books, and more. It works based on the prompts you enter, and one such prompt I like to use for blogging is the “rewrite” prompt.

Let’s take a look and see how ChatGPT performed:

Excellent overall.

With the rewrite prompt you can also expand on it and add commands as needed. “Rewrite as a blog post” or “rewrite using long sophisticated sentences.”

Compared to Claude however, it’s not quite as good though.

3. Jasper AI – Marketing AI

Jasper AI is a marketing focused AI tool. It’s best use case is for using it to write sales copy, product descriptions, paraphrase content and more.

The advantage of this tool over a free generative AI tool are the built-in frameworks for creating copy and no limits on content creation if you have a paid subscription.

So let’s take a look to see how it performed with the test paragraph:

Overall very good. As Jasper is strictly a paid tool, if all you’re looking to do is rewrite content then I would stick to Claude or ChatGPT.

4. Quillbot – The best free writing assistant for bloggers

Quillbot offers a free version and a paid version of its paraphrasing tool. What it does is that it simply swaps out adjectives and verbs, or it takes away or adds words to form new sentences.

Let’s take our paragraph and see how Quillbot performs:

Quillbot did an adequate job of paraphrasing and rewriting our original sentence. I reordered some sentences from passive voice to active voice while swapping out adjectives like “ragtag” for “motley crew.” Overall for a free tool, Quillbot came through.

5. Grammarly – Sentence rewrite suggestions

Grammarly is a free spell checker, but they offer a “premium” plan that now provides sentence rewrites. While not as robust as Jasper AI or ChatGPT in the sense you can command Grammarly to change sentences, it does provide new sentence rewrites for “clarity” to improve your writing.

While not a paraphrasing tool, it incorporates paraphrasing features to improve your writing. The only issue is you need help to command it to write. Take a look below:

I run Grammarly on all the blog posts here on DavidUtke.com, and this sentence rewrite was suggested. It will change the sentence structure automatically at the click of a button and delete words as needed.

7. Gemini – Google’s generative AI

Gemini is Google’s answer to ChatGPT. What sets it apart is that it has access to all the data the Google has and is typically more up to date on information.

So how well does the rewrite, paraphrase tool prompt work? Let’s find out:

Short, sweet and too the point. Well done Gemini.

While I prefer Claude for any sort of writing, Gemini comes in at a strong second place and ChatGPT tends to have it’s own AI writing style that still requires you to edit it.

The best paraphrasing tools for bloggers

Generative AI tools like ChatGPT, Claude and Gemini are here to stay and are only getting better. I would typically stick to a generative AI to rewrite and paraphrase anything.

Grammarly is also a useful tool if you’re an authentic writer and want to have helpful suggests to rewrite and paraphrase your content to make it more readable.

From the desk of David Utke

Subj: We’re all video first creators now

I love making video content. For whatever reason, it’s a format I excel at. To create great videos however, you’re going to need reliable, feature rich software that allows you to create and design videos.

You have a lot of options for video editors depending on the operating system and device. PC laptops, Macbooks and tablets all have their own dedicated editors.

In this complete beginners guide, I’m going to break down the best video editing software and their pros and cons. So if you’re looking to create YouTube shorts, long form content like a vlog, or something else, I got you covered.

While you’re here, make sure to checkout my popular best camera for YouTube guide as well.

What to look for in a video editor?

Video editors can be quite complicated and feature rich, so much so that they are designed for a professional film maker. Conversely, they can be extremely simple and easy to use, but limited in terms of your control over your edits. In general you are going to want a few things in any editor.

Good export settings and codecs

When shooting clips you can pick the frame rate that everything is recorded at. For example, if you’re using a GoPro you can record at 60 frames a second. When you edit, render and export your video you’ll want to set the frame rate so it matches your video.

Codecs are also important because you want a video editor with a modern codec that takes advantage of your laptops graphics card for quick editing. As cameras for YouTube are quickly having 4k become the standard instead of an option, you need a video editor that can handle big files.

Control over your timeline

Your video timeline is functionally your workspace. A good video editor will will allow you to zoom in, cut, close gaps, add transitions, fade in sound or other clips, adjust the audio and more.

Simple video editors tend to not offer the control you’ll want as your experience and skill grow.

Transitions, texts, color grading

Video editors should come out of the proverbial box with these features as they become more useful as you become a better video editor. They all help to make a more interesting and engaging video.

The Best Video Editors for YouTube Content Creation

So what are the best software options (both free and paid) that you as a beginner should be aware of? He is my breakdown as well as the pros and cons of each:

• Descript
• iMovie
• Final Cut Pro
• Davinchi Resolve
• CapCut
• Adobe Premier Pro
• Vegas Pro
• Premier Pro Elements
• Filmora
• Kdenlive
• Lightworks
• Luma Fusion

Descript – Edit videos like you edit a text document

Descript is revolutionizing video editing by letting you edit through text transcription. Record or upload your video, get an automatic transcript with 98% accuracy, then edit by simply deleting or rearranging text.

The speed at which you can now edit is simply incredible using Descript and makes it worth the monthly subscription.

Key Features for YouTube Creators

You get a bunch of powerful AI tools to speed up your workflow:

• Remove Retakes: Auto-eliminates filler words, false starts, and pauses
• Studio Sound: One-click audio enhancement for professional quality
• Overdub: Clone your voice to fix mistakes without re-recording
• AI Clip Finder: Automatically extracts shareable clips for YouTube Shorts

Collaboration & repurposing is also made easy with cloud-based editing with team comments, plus easy content repurposing.

Turn one long video into multiple clips, podcasts, and social posts with auto-generated captions and YouTube descriptions.

Why It’s a Game-Changer

Descript cuts editing time dramatically through AI automation and intuitive text-based editing. No timeline scrubbing, no steep learning curve like with Davinchi Resolve or Adobe Premier.

If you can edit a text document, you can edit video. Perfect for creators who want to focus on speed and content, not technical editing.

Pros:

• Extremely beginner-friendly interface.
• Powerful AI automation saves hours.
• Cloud-based with excellent collaboration tools.
• Affordable pricing ($15/month Creator plan).
• Great for content repurposing.

Cons:

• Limited precision for advanced editing.
• Requires stable internet connection.
• Free plan quite limited (1 hour transcription).
• Not ideal for complex visual effects or color grading.

To sum it up

Descript excels for talking-head videos, podcasts, tutorials, and social content. It’s perfect for YouTube creators prioritizing speed and simplicity over pixel-perfect control.

While it won’t replace professional tools for high-end productions, it’s unbeatable for efficient, text-driven workflows that let you create more content in less time.

iMovie – The free, easy to use option for Apple users

Leading off my list is iMovie.

It’s a free app and software you get with your purchase of any iPhone or Macbook. It’s a fantastic free option for anyone looking to get started vlogging with their iPhone or needing to to do simple edits on their laptop.

You can put together different clips with modern transitions, text overlays and it also has a free library of music you can add to your videos. You can also export your videos at different frame rates depending on what you frame rate you set your iPhone too.

All in all, if you’re looking for a “good enough” video editor for a total beginner and you have an iPhone or a Mac, consider using iMove. However, the iPhone version of iMovie is pretty terrible, nowhere near as feature rich as what you get on a Macbook.

Want an example of what you could make? Checkout Johnny FD – he uses his iPhone and iMovie and built his channel to over 100K subs.

Pros:

• Free, comes with IOS.
• Good enough for casual vlogs with an iPhone or an action camera.
• Can stabilize video, basic color grading, add transitions and export at different frame rates.
• You can also edit 4k clips video.

Cons:

• The iPhone version of iMovie is much more limited than it’s Macbook counter part.
• This is an IOS only software.
• No control over the aspect ratio – if you want to make a video for Instagram or YouTube shorts, you can’t.
• You’re limited to how many tracks you can overlay.
• No keyframing or any sort of animation in iMovie.
• Can’t import new transitions or text.

Final Cut Pro – The Professional Option for IOS

When you’re ready to upgrade from iMovie, your best option as an IOS user is to get Final Cut Pro. This software does everything iMovie does and has none of the limitations.

It’s professional level software on par with industry standards like Adobe Premier Pro. What’s great about Final Cut Pro is that it’s easy to use like iMovie, but comes with advanced features for you to learn and grow with over time.

You can keyframe and create animations, overlay multiple clips and images, import quality LUTS and get into color grading as well as import text and transition styles.

In addition, you also get a lot more control over your audio with the ability to reduce or increase the decibel per clip and adjust the EQ.

Pros:

• Final Cut is one of the best, if not the best video editing software for vloggers and YouTubers. It is a big reason what a lot of creatives make the switch and buy into the IOS ecosystem.
• One time price, unlike Premier Pro which operates on a subscription model.
• Advanced, professional features while still being easy to use. Perfect for seasoned professionals or inexperienced beginners.

Cons:

• You must buy an IOS laptop. Not all PC users want to make the switch for just one piece of software.

Davinchi Resolve – The best answer to Final Cut

Davinchi Resolve is the best answer Windows user have to Final Cut, oh and you can get it totally for free. Davinchi Resolve has become nearly as feature rich as Final Cut and allows you to do a lot of advanced edits.

Unlike Final Cut Pro, which is macOS exclusive, DaVinci Resolve is cross-platform, running seamlessly on Windows, Mac, Linux, and even the iPad. Resolve is also well-optimized for Windows hardware, especially with GPU acceleration, rivaling Final Cut Pro’s performance on Mac

Resolve offers a comprehensive suite of tools comparable to Final Cut Pro, including advanced video editing, industry-leading color grading, VFX (Fusion), and professional audio post-production (Fairlight), all in one application.

The only issue with Resolve is that it lacks the magnetic timeline of Final Cut, instead opting for a mult-tab layout that does different functions. Davinchi Resolve is feature rich, but the workflow can be a bit slow if you’re trying to do simple edits.

Pros:

• Has a free version and a one time fee paid version.
• The color editing, or color page as it’s called in Resolve is the best of any software we tried.
• All the editing features you need, built into one timeline like adjusting audio, interesting and dynamic effects, transitions and more.

Cons:

• More complex than other editors, you’ll need a few weeks to understand Resolve but it’s worth it.
• Does not support H.264 files, common but complex video codecs.
• Slow on older machines that don’t have a dedicated graphics card.
• Workflow is slow, at least for me. I find myself having to do multiple clicks and steps for simple tasks like cutting a clip and adding a transition.

CapCut – The shorts editor of choice

CapCut, like a laid out in my “how to make YouTube shorts” guide is by far the best editor for creating YouTube shorts for one reason, and one reason only, auto captions.

While other video editors do come with captions, they are just nowhere near as polished and professional looking as what CapCut can produce, particularly for short form content.

On top of that CapCut is a beginner friendly editor with a bunch of templates for color grading, sound effects and transitions. All at the click of a button. CapCut to video editing, is what Canva is to graphic designers.

It allows total beginners to add in cool effects, transitions, captions, and color grading at the click of a button.

Pros:

• Auto captions are the whole reason why you would want to use CapCut in the first place.
• Fun transitions and effects built in, perfect for beginners who don’t have any video editing skill.
• Render videos up to 4k with ease.
• Totally free to use, but obviously all the helpful features are behind the paywall.
• A great beginner friendly editor to create all types of content.

Cons:

• Auto captions are now a paid feature, so you’ll need to get CapCut “Pro” to unlock everything.
• In general you’ll need CapCut Pro, so expect to pay a yearly subscription if you want to grow your channel with CapCut.

Adobe Premier Pro – The Industry Standard

Courtesy Variety.

Want to learn a software that will enable you to work as a highly paid video editor at a creative studio? That software you’ll want to learn is Adobe Premier Pro.

Part of the creative suite offered by Adobe; it is the industry standard for editing movies, documentaries and more.

While totally excessive for something like a simple vlog, if you’re looking for something as good as, if not more feature rich than Final Cut and you want to use a Windows machine, then Adobe Premier Pro is your editor.

As the industry standard, there are no limits to what you’re able to create and do. It’s simply a matter of learning and applying and getting better with each edit.

From advanced color grading, overlays and transitions to audio adjustments and keyframing. Premier Pro can do it all particularly if you learn how to take advantage of Adobe After Effects.

Pros:

• The most feature rich, professional video editor on the list.
• Designed for film making, full length movies, documentaries and more.
• In combination with Adobe After Effects, you can create a cinematic masterpiece.

Cons:

• For new creators, this software is excessive and complicated.
• Operates on an expensive subscription model instead of a one time payment.
• There is a big learning curve with Premier.

Vegas Pro – 4k editor with a one time fee

Vegas Pro is fairly expensive, powerful video editing software that’s intuitive and easy to use. Best of all, it’s only a one time fee and each upgrade you can get at a discounted rate.

As for the editor itself, you simply drag and drop clips onto your timeline and can begin editing with ease. You can zoom in to specific clips, play back and edit at the same time and adjust audio and add text events.

I personally find Vegas Pro overall more intuitive than Davinchi Resolve when it comes to making groups on a timeline and adjusting clips, cutting and adding transitions.

The catch? Vegas costs hundreds of dollars while Resolve you can get for free. However, it is a one and done fee, no annoying monthly or yearly subscriptions like CapCut.

Pros:

• Vegas is easy to use and will make a lot of sense to any beginner content creator.
• Feature rich, text events, transitions, color grading and the ability to add features onto Vegas.
• Optimized to use your computers graphics card for easy editing and fast rendering.

Cons:

• Using .mov files is a bit difficult with Vegas, the advantage of this file format is you can have a transparent background when editing.
• The price of Vegas is also something to consider, it’s a bit to expensive for anyone just starting out.

Premier Pro Elements – The scaled down version

Premier Pro Elements is an entry-level video editing software designed for beginners or casual users It offers an intuitive interface, automated tools, and guided edits to make video editing accessible without the complexity of professional software.

With Premier Pro Elements you can cut clips, add transitions, zoom in and out, add text overlays, adjust music and more. It’s perfect for a beginner looking to learn video editing and a seasoned pro looking for a simple interface for uncomplicated edits.

Pros:

• One time fee, no subscription required like Premier Pro.
• Optimized to use your laptops GPU for fast rendering and editing.
• Can handle 4k video clips.
• Beginner friendly but still feature rich.

Cons:

• Designed for simple edits. Look elsewhere if you want to learn how to make cinematic travel videos.
• You get a 3 year license, after which it expires. Lame.

Filmora – A Good Mid Range Option

Filmora has been continually developed and overall as come a long way since it’s humble beginnings. It has an intuitive, easy to use timeline and workspace where you can add clips and adjust the audio and video. You can cut clips, add transitions, music and text very easily with Filmora.

Filmora allows you to color correct videos to your liking or you can use their built in presets. You can also adjust audio levels to blend in music. Last, you can export your video to different formats. It works by way of adding different pieces of content to your timeline so you’re able to lay everything in one view.

What I find lacking however with this software is the ability to fine tune audio. Depending on your microphone, you may want to increase the highs and lower the base or vice versa. With Filmora it’s all a bit lacking.

Last, you can get download Filmora for free but all videos made with the free version have a watermark. So, try them out to see if the workflow is something you like.

Pros:

• Low one time fee.
• Ideal for videos with easy edits
• Interesting transitions and text animations.

Cons:

• Rendering is not optimized to use your computers graphics card.

Kdenlive – The native open-source Linux editor

It’s free, open-source, and native to Linux, with an intuitive interface similar to iMovie or Adobe Premiere Elements.

It supports 4K, offers easy-to-use tools for cutting, transitions, text, and audio, and has direct YouTube export. Recent versions are stable, and tutorials are widely available, making it ideal for vlogs, tutorials, or simple content creation.

With it you get a multi-track timeline lets you layer video, audio, and effects with drag-and-drop simplicity, similar to iMovie. Beginners can start with 2–4 tracks for basic projects.

There are also over 20 transitions with customizable keyframes, perfect for smooth YouTube scene changes as well as noise reduction, equalizer, and “keyframeable” audio effects to enhance voice clarity or background music.

If you’re on Linux and have never heard of Kdenlive, you’re welcome. It’s powerful and free.

Pros:

• Powerful, stable video editor for creating vlogs.
• Advanced features for creating animations and graphic.
• Free, open source and works great with Linux.

Cons:

• Very overwhelming for beginner editors. You’ll be spending weeks learning how to use Blender.

Lightworks – The freemium option

Lightworks is another solid video editor choice for vloggers. It comes with the ability to edit clips in various ways like cutting, speeding up or slowing down. You can adjust the audio as well as add special effects to specific clips.

What I love about Lightworks is how easy to use and understand the timeline is. It works by layering clips with their associated audio on a timeline and then selecting features, FX and transitions to each clip.

Overall this is a video editing tool that is used by film professionals and social media marketers for video content improvement. It has a wide range of format support, and it benefits from multicam editing, built-in presets, text effects, real-time collaboration, and an entirely configurable interface are among the features available.

Pros:

• Lightworks has a feature rich free version you can try out.
• Easy to use and understand for editing vlogs.
• Simple interface with more advanced features for color grading clips, adding FX and transitions.

Cons:

• The paid version operates on a monthly subscription.
• You can only export in 720P with the free version and are limited to codecs that are not optimized to use your graphics card.

Luma Fusion – Best Editor for iPad

Luma Fusion is the best mobile app video editor on the market. It’s only available on the App Store for IOS and is a significant upgrade over iMovie.

While iMovie is a great editor on a Macbook, the app version is quite limited. There are also iPad versions of Final Cut, CapCut and Davinchi Resolve. But Luma Fusion is the easiest to use with the most features for the price.

This app offers a desktop-like editing experience with up to 12 audio/video tracks, advanced transitions, titles, and effects. Supports 4K, multi-cam sync, and XML export to Final Cut Pro. Intuitive for beginners but still feature rich and powerful for pros.

If you’re someone who has an iPad and wants to use said iPad to edit your vlogs with, then you’ll love Luma Fusion. It has all the essentials you need in an editor.

Optimized for mobile, a quick and snappy interface when editing, great color grading, text and transitions options. You can also add animations through keyframing.

Pros:

• The best mobile app video editor.
• A great choice for iPad users looking to vlog with their phone while editing with their tablet.
• One time fee, no subscription nonsense.

Cons:

• Ideal if you’re using an iPad, but most users typically would have a Macbook, which using iMovie or Final Cut Pro is a better choice.

Frequently Asked Questions

Let me address some frequently asked questions regarding video editors. You have a lot of options and some editors are better for different use cases or operating systems.

What is the best video editor for YouTube?

If I’m hard pressed to pick just one, I love Final Cut Pro if you’re on a Mac, Davinchi Resolve if you’re on PC, CapCut for YouTube shorts (because of auto captions) and Kdenlive if you’re on Linux.

What is the best video editor for beginners?

Without a doubt, iMovie is the best overall editor for beginners.

It’s surprisingly feature rich if you have the laptop version (the iPhone version is much more limited) and easy to learn. You can easily add in nice transitions text, video overlays and render in modern formats.

The only downside is that iMovie is exclusively on IOS and Windows does not have a comparable software that’s free, easy to use and feature rich. Davinchi Resolve is free and feature rich, but it does have a significant learning curve.

What is the best video editor for Mac?

Final Cut Pro is the best editor available for Mac and is still to this day one of the most compelling reasons to switch to IOS as this software is so feature rich with a large community and lot’s of great free tutorials online to learn from.

What is the best video editor for free?

The best free editors are iMovie and Davinchi Resolve. With iMovie you get a video editor ideal for vlogs and educational content. It provides enough features for a skilled creator to make a high quality video. When you’re ready you can then upgrade to Final Cut Pro.

Davinchi Resolve is a suite of tools built into one software. It’s not at all easy to use and has quite a learning curve, however it’s totally free and does not come with any annoying limitations like having a watermark on your video or only being able to render out a 720p video.

Best Video Editing Software for YouTube

So that’s it for my comprehensive breakdown of your different video editing software options.

You have a lot to choose from, if you’re just starting out I would suggest using a few different editors to see what workflow you like as each one is quite different.

You have iMovie and Final Cut with their magnetic timeline, Davinchi Resolve with it’s multi-panel layout (viewer, timeline, and media pool/Inspector panels) and CapCuts beginner friendly non-linear timeline.

Try multiple options out to see what workflow you like, then get to work developing competency with your chosen software.

My online business is based around blogging, YouTube, email marketing and digital products. So I personally think you should do both.

Google is the biggest search engine in the world and YouTube is the second biggest. With a high quality blog and a popular YouTube channel working in tandem, you’ll create over time two large assets that can drive traffic and sales organically.

But I know blogging and making YouTube videos is not for everyone so let’s break this comparison down so you can answer the question: Should I start a blog or should I start a YouTube channel?

YouTube vs Blog – The Pros and Cons of Each

There are many things to consider when looking at starting a YouTube channel or a blog. Ease of use, audience, how much money there is to be made and the day to day work of doing each. In this guide, we’re going to look at the following:

• Costs of getting started.
• Learning curve and ease of use.
• Audience building potential.
• Income potential of both.
• Day to day work involved.

Costs of getting started

Both starting a YouTube channel (perhaps you want to vlog) and a blog have quite a few costs associated with them.

For blogging, you’re going to need a domain name, a web host, a WordPress theme to design your website with and hours of learning how to properly design a website and create content.

For vlogging and YouTube, it depends on your recording style and the types of videos you want to make. For most creators you’ll need a camera for YouTube as well as a microphone.

Then you’ll need to get decent video editing software and spend hours making vlogs and learning how to edit.

Blogging costs

Creating a blog has three costs:

• Web hosting
• Domain name
• Themes, plugins, additional software

Web hosting

For a blog, the costs are actually quite low to get started. You can get shared hosting account at Bluehost for $5.45 a month for 3 years. Hosting is not free and is an expense anyone with a website has to pay. On this account you can install WordPress for free as your content management system.

Domain name

You’ll also need a domain name which is the web address of your blog. Domains cost under $10 a year at Namecheap. Domain names are low cost and are required if you want to create a website and blog. While you can get a domain name at a web host, I prefer a domain registrar for lower prices.

For more, checkout my best domain name registrars guide to find out what the best place is to get your domain names.

Themes, plugins, additional software

There are plenty of great free themes and free plugins. But you may want to buy a premium theme as well as some premium plugins depending on the type of blog you’re creating. So this cost could be as little at $50 a year, to free to hundreds of dollars depending on what your needs are.

Total startup costs: $75

Here are tutorials for how to create a website, register a domain name and a Bluehost review. Starting a blog is easy, but creating content and being consistent is the hard part.

YouTube channel costs

Creating a YouTube channel has four main costs:

• Camera
• Microphone
• Quality video editor
• Modern laptop

Camera

You can create some impressive vlogs with nothing more than an action camera like the GoPro or the Sony X3000 or even an iPhone. But for educational tutorials or cinematic content you’ll need a good camera that can shoot in 4k.

I recommend anyone wanting to buy a good camera to look for something that can shoot in 4k, has some sort of stabilization built in, has the ability to record good audio with good preamps and has a nice selection of lenses.

I have a whole dedicated guide on the best cameras for YouTube. I would strongly suggest getting a Sony A7S, Canon 90D or a Canon R6 as these devices are not limited in any real way.

Microphone

Audio is just as important as your video. While a vlogging camera like an iPhone or the Sony X3000 has acceptable audio built in, if you do buy a mirrorless camera you will need a good microphone for improved audio.

While a lot recommend the budget Rhode Video Micro, I suggest just getting the pro version. It’s much more expensive but the audio is vastly superior and the microphone just works. For more check out my best microphones for YouTube guide.

Quality video editor

Next you need a video editor. You’re in luck here as there are many good free options. If you’re on IOS you can use iMovie. If you use Linux then Blender is a great choice and for Windows users Davinchi Resolve is outstanding.

So for Mac users I suggest starting with iMovie and then upgrading to Final Cut Pro. For PC you’ll find Davinchi Resolve the be the most feature rich, a great alternative that I like also is Vegas Pro as it’s much easier to use but still quite powerful. For more, check out my best YouTube video editing software guide.

Modern laptop

Unlike blogging where you can use a tablet or any budget laptop. For rendering videos you really do need something with a modern processor, 16+ GB of ram or more, a dedicated graphics card and an SSD drive.

Anything less than this and it will be frustrating to edit video. Your machine will crash, you won’t be able to render 4k videos, editing on the timeline will be choppy and slow.

A good, modern laptop is require for video work.

Total startup costs: $2000+ USD

Again, it depends on what camera you get. You can reduce costs by using an iPhone, but realistically you’ll want to spend about 1k all together on your camera, lens, microphone setup.

The laptop requirement really depends on the age of your machine. If your laptop is from a few years ago, it may be time to upgrade.

Winner: Blogging

Learning curve

Both have a big learning curve while paradoxically looking easy. Sure, anyone can walk around and talk into a camera and anyone can type away on a laptop. But there is way more technical skill to both.

Blogging

For blogging you have to understand how to find topics people are searching for and create great content on. You need to have an understanding as to what niche you should enter and how to tell if your blog topic idea will even work.

Most new bloggers are just copycats of more popular websites or they create personal development blogs or dating advice blogs.

With blogging, you have to learn how to design a website as well as structure blog posts effectively. Then you have to know how to design images and how best to inter link your content. Last is to keep at it. Most people start a blog, write 5 blog posts and then give up.

YouTube

For vlogging you must practice and be willing to embarrass yourself on camera. Unlike blogging where it’s a bit more anonymous, vlogging it’s you front and center for all to watch.

Beginners simply don’t have the skill to structure a vlog properly with a compelling hook in the beginning, an interesting body and a conclusion.

Beginners are awkward on camera and just don’t know how to properly shoot clips. Add on top of all of this the complexity of editing and it’s a lot to learn.

Winner: Tie

Both are easy to start but will take a 1 year learning curve for a complete beginner to become competent.

Audience building potential

With YouTube you can become famous in a way that is not possible with a blog. On top of that, the speed at which you can reach an audience is much, much faster with a YouTube channel than with a blog.

With blogging, you can still become well known as a blogger but it’s not the same as it was in the past. In the past it was possible to build a big following around a blog. Both Chris Guillebeau and Mark Weins are a classic example of this.

Both started their respective travel blogs over 10 years ago and became famous in the blogosphere but Chris has faded in relevance as blogging has taken a back seat to video content.

Mark by contrast is more popular and famous than ever thanks to his 10 million+ subscriber YouTube channel.

Video first content

In todays market, travel content has moved over more to YouTuber with travel vloggers building massive audiences. Mark Weins is on record saying his YouTube channel with 10 million+ subscribers gets way more traffic and attention than his blog now.

In short, you can build a massive audience with both platforms. But YouTube is a better choice if you want to build and leverage a personal brand around a topic.

Substack and email marketing

I do need to mention that because of Google’s changing their algorithm to favor big faceless brands and the rise of AI taking away users, platforms like Substack as a blogging alternative are viable blogging alternative.

Chris launched a new project called “a Year of Mental Health” on Substack, complete with an email list, paid subscriptions and now a book.

If you want authentic writing beyond just creating SEO optimized content, then Substack as a blogging platform for audience building is a great idea.

Winner: YouTube

A good blog that ranks get a steady amount of reliable traffic an sales of affiliate offers day after day. But a YouTube channel can be grown way more quickly so do both.

Income Potential

With a blog, the amount of money you make depends on your rankings within Google and how you’re monetizing your website. With a vlog, it depends also on your views and your overall rankings within YouTube.

Both a YouTube channel and a blog both can be monetized with ads, affiliate marketing and selling your own products. Ad revenue depends on your topic. If it’s something like dating or travel, ad rates are low. If it’s something tech or finance related then you can expect to earn more.

Blogs become more passive and sellable

Blogging and YouTube are both a grind in their own way in the beginning. Long term a good blog becomes a sellable asset that’s more hands off as your rankings become more steady and reliable. Also, people click links more on a website than they do on YouTube.

So affiliate marketing via a website is still an effective form of generating an income where people tend to stay on YouTube more. A good YouTube channel by contrast is amazing for building your personal brand which you can then leverage.

Once you have 100+ blog posts that are ranking well for their respective search terms, it’s simply a matter of keeping your content updated and maybe publishing a new post once a week, once every two weeks. A vlog however is more of a treadmill where you need to keep content coming out weekly in general.

Winner: Tie

Yes you can become YouTube famous and make an incredible amount from ad revenue but that is the exception. A good blog for most people will become a passive income asset that you can actually sell if done right.

Maybe not a job replacing income, but enough to make a financial difference and enough that could allow you to be a remote worker/digital nomad in a less expensive country.

A YouTube channel and a vlog are not sellable, however if you build a personal brand that becomes incredibly lucrative when done right. Both models work well for advertising, affiliate marketing and selling products.

Day to day work of YouTube and Blogging

One major aspect that needs to be brought up is what the average day to day work is like. This is important because you need to be consistent long term with either in order to have an chance of success. So pick the one that you would enjoy doing.

For blogging you’re going to be spending a lot of time doing the quite work that matters in front of a laptop either in your home or at a coffee shop.

You’ll need to work on your blog for 1-2 years and publish at least 70 posts before you can start making money. Blogs are a long term play and blog posts in general also take about 3 hours to write per post if you’re doing the writing yourself.

Last, blogs are great because you can start them in your spare time an work on them when you have time after work. If you don’t have time you can also outsource the work too in order to create content.

With a YouTube, you’re the main attraction and there really is now way to outsource content creation. That’s not to say you can’t outsource a YouTube channel, you can by hiring a voice over artist and creating an animated video or just paying someone to create a video for you.

But we’re talking about vlogging and the best vlogs are ones where you are telling some interesting story. For a casual vlog, most creators can make a vlog in 1-2 days.

Winner: tie

This really comes down to the person. Are you an introvert who enjoys writing at coffee shops and managing techy stuff? Blogging is a good choice. Making YouTube videos are more ideal if you want to get content out fast and enjoy the process of shooting and editing.

YouTube vs Blogging conclusion

For content marketing, you need a website with a blog and various video content platforms working together. Be it X, YouTube, Twitch, a blog, a Substack and so forth.

In general, it’s clear that video is most people’s preferred content consumption method. So I would suggest being a video first creator. But don’t ignore a good, SEO optimized blog.

Last, if you want to be a writer, then I would build a Substack and not waste time with SEO blogging like I do here on this website.

Unlike big faceless brands,  I have actually created vlogs on YouTube. Specifically, I make fun, casual travel vlogs. So I know what you need, what’s nice to have and what is not important for vlogs.

Vlogging is a lot of fun; it teaches you how to record and edit a video, and you may build a massive audience that could become a full-time income.

If I could give you one piece of advice on how to start a vlog, it would be to live your life and share your story.

So what do you need to look for in a vlogging camera?

Unless you’re an aspiring filmmaker, I prefer action cameras because they’re small, light, easy to use, have a wide-angle view, good audio built in, can use a wireless microphone and can record in 4k.

The video quality on smaller devices like action cameras is much better than even just a few years ago.

Built-in image stabilization is non-negotiable

Image stabilization is a must when vlogging because you’ll most likely be moving the camera around to get different scenes, and you’ll also want to do walk-and-talk or point-of-view shots.

Without built-in stabilization, your video will be too shaky and unprofessional.

You can technically use a gimbal if your camera lacks in-body stabilization (IBIS) or software stabilization. But a gimbal is not a glorified tripod. It’s an expensive, heavy, professional piece of equipment that needs to be balanced and taken care of.

Small and lightweight camera body

Small and lightweight is the way to go for most vloggers.

You don’t need a big camera with a fluffy microphone to make quality YouTube vlogs. A small camera is more comfortable to use in public; on top of that you’ll want to take it with you to get the required shots that make for a compelling video.

It’s also a good choice for total beginners because you can focus on the story instead of being bogged down with tech issues and understanding the intricacies of how a professional level camera works.

Wide angle

In an ideal vlog you should mix up your shots from close ups, medium close ups and wide. Wide in general is what you’ll want to be shooting in for most of your clips because if gives better context to the video and is a reliable choice for narration clips and point of view clips.

The best vlogging cameras for YouTube videos

So what are the best cameras for vlogging currently? Let’s get started.

1. Osmo Action 5
2. Osmo Pocket 3
3. Sony ZV e10
4. Sony ZV-E1
5. GoPro 13
6. Sony X3000
7. InstaGO 360
8. iPhone 16

Osmo Action 5 – The best overall camera vlogging

The Osmo Action 5 is my top choice for vlogging. You get 4k, 60 fps video recording, the option to shoot at a wide or standard angle. Great onboard audio and the option to attach a wireless microphone.

On top of that it comes in an “adventure combo” so you get a bunch of batteries with a charger and a grip to hold the camera? Honestly what more do you want.

…oh and it’s an action camera so it’s durable.

DJI Osmo Action 5 Pro Standard Combo, Waterproof Action Camera with 1/1.3″ Sensor, 4K/120fps Video, Subject Tracking, Stabilization, Dual OLED Touchscreens, Action Camera 4K Ideal for Sports, Vlog

Osmo Action 5

The Action 4 has excellent audio, a wide angle, front facing screen to help frame yourself and you can get the adventure combo.

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The Osmo Action 5 comes with a 1-inch sensor for good low-light performance and higher quality video, and it records in 4k 60 FPS. It comes with various viewing angles (standard, wide, ultra-wide) so you can mix up your shots.

The audio quality is acceptable for a vlog, and because of how it’s built, the wind noise is minimal. You get both a front-facing and back touch screen built into the camera.

The front-facing camera is quite helpful for framing yourself, and the rear touch screen is useful for navigating your settings.

The battery life for this camera is also better than the GoPro, and unlike the GoPro, it does not overheat and shut down randomly. I’ve used GoPro’s in the past that randomly glitch out where you have to take the battery out to restart it. Not ideal if you’re in the middle of recording something.

With the Osmo Action series, I’ve never once had this camera glitch, freeze, or malfunction in any way. You press record, and it just works.

My top vlogging camera

This camera is now my top recommended choice. Great picture quality, high frame rate, reliable audio, waterproof up to 18 meters. Best of all? It comes bundled with an “adventure combo,” where you get a bunch of batteries and a grip for the camera to vlog.

If you’ve been looking for a durable, reliable camera for vlogging your travels, thoughts, or adventures, I highly recommend the Osmo Action 4. It’s a massive upgrade of the previous models.

Pros:

• 4k 60 FPS recording – a must for vlogging today.
• Good audio and build quality.
• Front facing screen to frame yourself.
• 1 inch sensor for better low light and video quality.

Cons:

• It’s an action camera, so don’t expect subject separation.

Must have accessories:

Adventure combo – Get the camera, a grip stick to vlog with and a bunch of batteries with a charger.

Osmo Pocket 3 – Best alternative to a mirrorless camera

The DJI Pocket 3 is a compact, lightweight combination of a gimbal stabilizer and a 4K camera. It’s perfect for capturing smooth and steady footage, perfect for walking and talking style content. The video quality is also very good and comparable to more expensive mirrorless cameras.

Because the sensor is big and you can get some bokeh (that blurry background, subject separation) despite it being designed to compete with action cameras, perfect if you need to do a talking head, narration shot.

Last, you can also easily pair this camera with your laptop to be used as a webcam.

DJI Osmo Pocket 3, Vlogging Camera with 1” CMOS & 4K/120fps Video, 3-Axis Stabilization, Fast Focusing, Face/Object Tracking, 2″ Rotatable Touchscreen, Digital Camera for Photography, YouTube

Osmo Pocket 3

Fits in your pocket, blurry background, stable, good audio, wide field of view, can double as a webcam. Very good choice for all types of vlogging.

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Weighing just over four ounces and standing at only 4.8 inches, this all-in-one device incorporates a 3-axis gimbal to ensure steady movements and image stabilization. It also fits in your pocket as the name implies.

Equipped with a 1/2.3″ sensor and a wide f/2.0, 80° angle-of-view lens, the Osmo Pocket allows you to capture stunning cinematic videos in up to 4K resolution at 60 frames per second.

Additionally, it allows for capturing high-quality 12-megapixel still photos, which can be stored on a micro SD card of up to 256GB.

The DJI Osmo Pocket Gimbal is a versatile, portable tool that enables you to shoot effortlessly professional-grade videos and photos. Perfect for a wide range of vlogs where you want to focus on the story more than you camera settings.

Osmo Pocket vs iPhone

In contrast to a smartphone of similar size, the compact Osmo Pocket offers smart features such as Active Track, FaceTrack, and Motionlapse, allowing for captivating and artistic effects. Capture expansive landscapes with 180° or 3 x 3 panoramic shots.

The FPV mode provides a unique perspective, while Night Shot enables the capture of moonlit or low-light scenes.

To note, the Osmo Pocket can attach pair with your phone which you can use as a big monitor and you can but a tripod extension for an easier grip if you like.

Osmo Pocket wide angle lens

The Osmo pocket comes with little magnetic lenses too if you’re wanting a wider shot instead of the the built in medium shot. It’s not a dramatic difference but it helps.

If you really want that wide angle look like you see other vloggers have, use your iPhone or get the Osmo Action. One annoying thing though is you need to take the lens off each time you go to turn the camera on as the gimbal won’t balance.

Pros:

• I love the video quality that comes out of this device, it’s better than an action camera.
• Your video will be smooth and stable, perfect for walking POV shots.
• Fits in your pocket easily.
• Can use your phone as a big monitor.

Cons:

• The native 24mm is great for POV but not if you want to talk into the camera and narrate.
• You can use magnetic little lenses to make the video wide, however you need to be careful not to lose the lenses and you need to make sure to take them off when you’re done. A slight hassle, would be easier if like an action camera you could just change the field of view in the settings.

Sony ZV-E10 – Budget APS-C, interchangeable lens camera

If you’re looking for an affordable camera with interchangeable lenses, consider picking up the ZV-e10 from Sony.

It’s the follow-up to their popular ZV-e1 point-and-shoot camera which was initially marketed as a vlogging camera but had a ridiculous 24mm built in lens (way to tight on the face, no one wants to watch your big head in a vlog).

Sony Alpha ZV-E10 – APS-C Interchangeable Lens Mirrorless Vlog Camera Kit – Black

ZV-E10

Small, light and cheap camera body that pairs with some great lenses. A good choice if you don’t want to use an action camera.

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With the ZV-e10, you can purchase high-quality lenses by contrast; my favorite for this system is the Sony 11mm F1.8. With that lens and this body, you get a wide-angle look and that blurry background.

APS-C, not a full-frame camera

This camera body is quite affordable, in part because it’s an APS-C camera, not full frame like the A7C, so your best options for lenses are the Sigma 16mm F1.4 or the Sony 11mm for vlogging shots and the Sony 16-50mm for everything else (b-roll, medium, close up).

The ZV-e10 also has a flip-out LCD screen allowing you to view yourself when recording. It is compatible with the Sony Imaging Edge web app to edit on your smart device.

This lightweight camera has an electronic shutter for smooth motion capture. It features 4K video, 120fps slow motion, high ISO range shots, time-lapse, and face tracking.

Why I like this vlogging camera

If you’re looking for a great vlogging camera, the Sony ZV-e10 is an excellent choice. It has all the features you need and won’t break the bank. P

lus, its flip-out LCD screen makes it incredibly easy to keep an eye on yourself during recording. So whether you’re a beginner or a professional, the ZV-e10 has you covered.

In addition to its great features, it’s also highly affordable among mirrorless camera options. So if you’re looking for lightweight, compact camera that’s capable of producing quality vlogs with that blurry background the Sony ZV-e10 is the perfect vlogging camera for you.

Pros:

• Lightweight, affordable and compact.
• Interchangeable lens camera.
• Fully articulating flip out screen to help frame yourself.
• Can use an external microphone to capture high quality audio.
• Pairs with some fantastic APS-C lenses.

Cons:

• Has built in software stabilization which is mediocre, good enough if you’re walking slowly.
• A crop when in stabilization. You need to get my recommended lens, the 11mm in order to have that wide field of view.

Must have lens:

Sony E 11mm f/1.8 – 11mm on this crop sensor camera is going to nice and wide. Perfect for vlogging and any close up shot will have that blurry background due to the f/1.8 aperture.

Sony ZV-E1 – Best full frame mirrorless camera for vlogging

The Sony ZV-e1 is a full-frame camera that’s also one of the smallest, lightest full-frame cameras to date. It pairs well with equally small (though quite expensive) lenses.

Sony Alpha ZV-E1 Full-Frame Interchangeable Lens Mirrorless Vlog Camera – Black Body

ZV-E1

Looking for a full frame camera for vlogging? The ZV-E1 is the right combination of small and light with the right lens.

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Making for a lightweight, easy to use setup. The ZV-e1 is an excellent choice for someone who want’s to create cinematic vlogs that look beautiful.

This camera can shoots 4K video up to 60FPS and can also do 120 FPS slow motion. It also features 5-axis stabilization for stabilized video that is stabilized by hardware, not software for better stabilization performance in varied lighting. Additionally, it can be used to live stream with the Sony Imaging Edge app.

The use of this camera as a webcam is an under rated feature, you simply plug it into your laptop via a USB cable and you’re good to go. No need for a complicated HDMI cable and adapter with this device.

Full frame vs APS-C

Because this is a straight-up full-frame camera, it has a 2.3x bigger sensor than an APS-C lens camera. That means you get more detail, and it’s much easier to get that subject separation called bokeh because full-frame lenses often have low apertures.

At the same time, Sony’s Eye AF feature allows you to take sharp pictures of your subject quickly. You can also video in 4K in 24 or 30 fps and get great results. If you want something more cinematic, you can record at 1080p up to 120fps for beautiful slow-motion shots.

Last, the Sony A7C comes with a handy little flip-out screen to frame yourself in the shot, excellent audio through the option to attach an external microphone, and mediocre stabilization. That’s really the only weak point of this camera after using it; handheld footage could be more solid and smoother than what an iPhone or an action camera can provide.

Microphone directivity

My last favorite noteworthy feature of this full frame camera is the microphone directivity feature. It will auto detect where your voice is coming from and adjust the microphone automatically.

With most interchangeable cameras, when you point the camera away from you, the audio sounds bad. If you’re using an external mic, you would have also needed to stop recording, and adjust the mic as you switch between recording yourself and doing a POV shot.

This was one thing I always like about my Sony X3000 action camera, my voice always sounded great regardless if I pointed the camera at myself or at the world at large. Now with the ZV-e1, you can get great audio and be more free to move the camera about without having to adjust the audio.

Pros:

• A beginner friendly full frame camera.
• Pairs with small, high quality lenses for excellent video quality.
• Flip out screen, 4k 60 FPS recording.
• Live streaming capabilities.

Cons:

• Price point, this camera with a microphone and lens is an expensive setup.
• Still not as portable or convenient as an action camera.
• No view finder and the pictures this camera takes are average. But this camera system is not designed for photography.
• Overheats, but only in direct sunlight and only if you’re recording for a long time in 4k.

Must have accessories:

Sony’s 20 mm F1.8 lens –  20mm is wide nice wide angle shot and the F1.8 will give your videos that nice blurry background. This lens and camera are pretty much all you need for film maker vlogging.

GoPro 13 – Action and vlogging camera

The GoPro 13 is another popular choice for anyone looking to start a vlog. You get a durable compact vlogging camera that’s waterproof, has multiple angles (wide, linear, and narrow), the ability to record in 4k at 60 FPS, and finally, acceptable audio if you use a media mod kit.

GoPro HERO13 Black – Waterproof Action Camera with 5.3K60 Video, 27MP Photo + Compatability with HB-Series Lenses

GoPro 13

Not as wide as the Osmo Action which is why you may prefer it over the Action 4. A popular choice for vloggers.

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With both a front-facing and back-facing camera, you can easily frame your shot of whatever it is you’re recording, and you get helpful b-roll features you can use for transitions like time-lapse and time warp. Next, GoPro has software that masterfully stabilizes all your clips.

The only issue with the GoPro is that it does overheat if you record for long periods in 4k and above, and sometimes the software freezes up. Meaning you think you’re recording when you’re not.

The GoPro has come a long way with its video quality, audio, and stabilization. This is a fantastic action camera and a compelling choice for anyone looking for a dedicated vlog camera.

Video resolution

The highest resolution offered by the GoPro Hero 11 Black is 5.3K. 5.3K has a pixel count of 15.8 million pixels, which is 91% more resolution than 4K. I suggest recording in 5.3k, but rendering and uploading your vlogs in 4k. The camera supports frame rates of up to 60 fps in this resolution too (dang!).

This action camera also supports 4K resolutions up to 120 fps, ideal for capturing fast-paced action or high-resolution slow motion.

You can also shoot at 360 fps at 900p (in burst mode, offering a 12x slow-motion effect), 240 fps at 1080p or 2.7K (8x slow motion), 120 fps at 4K (4x slow motion), and 60 fps at 5.3K (2x slow motion).

If you’re wanting to incorporate slow motion into your vlogs then you’ll love the GoPro. Last, the new sensor captures video in an 8:7 aspect ratio, making it incredibly convenient for shooting vertical content intended for popular social media platforms like Instagram reels and TikTok.

Hypersmooth Image stabilization

HyperSmooth allows anyone to easily create high quality films without worrying about shake or motion blur. There are few different settings the stabilization, like boost which does crop in on the video footage and autoboost wich is more dynamic.

I suggest just turning hypersmooth image stabilization “on” and leaving boost off as this gives you stabilized footage without cropping in.

Pros:

• 4k 60 FPS recording – a must for vlogging today.
• Good audio and build quality.
• Front facing screen to frame yourself.
• 1 inch sensor for better low light and video quality.

Cons:

• It’s an action camera, so don’t expect subject separation.

Must have accessories:

Adventure combo – Get the camera, a grip stick to vlog with and a bunch of batteries with a charger.

Osmo Action 2 – Body cam vlogging camera

The Action 2 is the proverbial black sheep of the Action series. It’s a tiny square camera that is designed with a magnetic mounting system to add and expand onto the camera.

While the Insta 360 Go 3s is the latest in small, body cam style camera. I find the Action 2 to be a better choice because it’s smaller, and comes with a magnetic mount and you can attach a wireless microphone unlike the 360 Go (the Go does have slightly better video quality though).

DJI Action 2 Power Combo & Magnetic Protective Case – Action Camera with Extended Battery Module, 155° FOV, Magnetic Attachments, Stabilization Technology, Waterproof Camera Ideal

Action 2

Small camera that can attach to the environment in unique ways that allow you to capture unique footage. An excellent secondary camera in your camera bag.

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This is the most versatile vlogging camera I’ve come across that it not only very small, but you can use the magnetic mount system to get some unique angles and clips not possible with other cameras.

With its innovative magnetic design, Action 2 lets you effortlessly swap out accessories to your liking as and unlock a wide array of creative possibilities to record your vlog.

Ultra-compact vlogging camera

The DJI Action 2 is the text book definition of an ultra-compact camera. It occupies minimal space in your travel bag or just toss it in your pocket.

Wear this lightweight camera on your head or chest using the Magnetic Lanyard and Magnetic Headband (made by DJI) as you seize the opportunity to capture the awe-inspiring world around you.

Good vlogging camera for adventure

Snap on the Magnetic Protective Lens Cover to protect your camera from dirt, dust, and scratches. Whether in the sand or snow, you can feel safe leaving your camera behind without worrying about damage to the lens.

The Action 2 easily attaches to any helmet with its innovative three-point design of powerful magnets. Document hours of extreme activities as well as vlogs.

Frame rates and video quality

Capture 4K/120fps video that is stabilized. With Action 2’s ultra-wide field of view, you can get the proper angle for vlogging that it not too tight on the face.

The DJI Action 2 comes ready with a durable and waterproof design that lets you capture all the excitement of your aquatic adventures. The camera unit can dive down to depths of up to 10 meters, and when paired with the Waterproof Case, it can go as deep as 60 meters.

Pairs with an external mic

This tiny action camera comes with the ability to plug in an external mic. Perfect if you’re wanting to use a wireless microphone.

Pros:

• Ultra compact vlogging camera.
• Magnetic system is really smart and much easier to use than a GoPro.
• Multiple angles, framerates and time lapse features for dynamic and interesting videos.
• Can get a little screen attachment to frame yourself.

Cons:

• Video quality is not as good as the GoPro or the Osmo Action 4, but the form factor of this camera system is better.

Sony X3000 – Excellent audio and easy to use

The Sony X3000 came out years ago and is still a great vlogging camera even today. It captures quality audio without needing an external mic (though you can attach an external mic if need be).

You get three fields of view (wide, medium, and narrow) and can record at 4K at 24 or 30 FPS. Last, it fits in your pocket and comes with a under water case.

Sony FDRX3000/W Underwater Camcorder 4K, White

Sony X3000

An old but still very good action camera. Easy to use with great audio. No screen however to see yourself.

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This little white action camera, shaped like a camcorder, has a compact body and records video footage as well as it can capture high quality audio on par with more expensive optons. The video quality is a bit dated and is not as sharp as the Osmo Action or GoPro.

But it is still used by some of the most popular vloggers in the world who have millions of subscribers like Bald and Bankrupt, Kurt Kaz and Harald Baldr.

Boss image stabilization

One unique feature of the Sony X3000 is that it comes with mechanical stabilization called “Boss” which helps the video clips be stable and it performs much better with it’s low light performance than the GoPro which falls apart at night. Not to say the X3000 is good at night, but it’s better than the GoPro.

The additional accessories you can get are first the Sony shooting grip. This grip is part handle, part tripod for the X3000. You can also attach a monitor to the shooting grip, which connects via Bluetooth to the X3000. You also get an underwater case, as the X3000 is splash-resistant but not waterproof.

Still the best vlogging camera?

There is a reason why after all these years and with a wide range of options the Sony X3000 is still sought after by both vloggers and Twitch streamers.

It has great audio, good video quality, acceptable battery life, is small and compact and comes with the ability to shoot in 4k and you can view yourself with the included screen that pairs with the camera via Bluetooth.

My only issue with this camera is the video quality is starting to show it’s age slightly as it is not a sharp and colorful as say a 4k clip from an iPhone is. However, if you’re looking for a dedicated camera for strictly vlogging where you’re walking and talking into the camera then you’ll love the X3000.

Pros:

• Superior audio, small, pocketable and a wide (but not warped) field of view.
• The Sony X3000 has the best built in audio of any camera I’ve ever used. You can also attach an external mic if you like too.
• Can shoot in 4k 30FPS, however I’ve found 60 FPS to look best.
• Video files are saved in order and not broke up into 10 minute clips like other action cameras.

Cons:

• The video quality is still acceptable even today but it is starting to show it’s age.
• Wind noise is an issue. You can fix this by cutting a piece of a sponge and using a rubber band to attach it to the front of the camera.
• You can’t record at 4k 60 FPS, only 4k 30 FPS or 1080P at 60 FPS.
• No screen built in. You do get a Bluetooth LED monitor though, but it drains the X3000 battery pretty quickly.

Must have accessories:

Shooting grip – This is part tripod, part grip, part holder for the Bluetooth LED screen. It’s a clever, comfy grip for the camera to record yourself with.

Insta360 GO 3 – POV camera

The InstaGo360 GO is a tiny magnetic camera that captures stunning POV videos or creative angles in 2.7K resolution. 2.7K is not 4K, so if 4k is essential to you, skip the 360 GO as it can’t record in 4k.

Insta360 GO 3 64GB – Vlogging Camera for Creators, Vloggers, Mini Action Camera with Flip Touchscreen, Light and Portable, Hands-Free POV, Mount Anywhere, Stabilization, Remote Preview, Waterproof

Insta360 GO

The best point of view (POV) camera. Clip it to your hat for fun walk and talk videos.

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This camera is part action camera, part vlog camera. It is ideal for mountain biking, documenting your travels, or recording at fun angles, as you can attack this camera on anything metal.

With its versatile magnetic design and convenient accessories like the Magnet Pendant and Easy Clip, GO 3 opens up a world of creative possibilities. Capture angles other cameras can’t handle, and unleash your creativity to the fullest.

Magnetic Pendant

This pendant you wear under your shirt, and the camera attaches through your shirt to the pendant, allowing you to give your audience a unique POV shot where you’re also hands-free. Perfect for showcasing action shots, POVs, or any tutorial.

Multi-functional Action Pod

With a battery life of 170 minutes, a flip touchscreen, remote control, live preview, and a magnetic mount that works seamlessly with both the camera and the pod, the action pod is a very clever invention.

It also allows for remote viewing as you can detach the camera from the pod and attach it to a different mount. The pod also charges the camera when attached.

Pros:

• Magnetic system that allows you to place this camera in some pretty creative spots.
• The multi-purpose pod is very useful. It not only charges the camera, it also provides a Bluetooth connected screen that flips up so you can view yourself.
• The camera itself is very flexible with where and how you can use it.
• The magnetic pendant allows for some fun and creative POV clips.

Cons:

• If you want to vlog, you’ll need to always use the pod because you can attach a handle to it.
• The pod itself is the size of the GoPro roughly.
• The image quality is improved over previous versions.

iPhone 16 – Video quality on par with a mirrorless camera

The iPhone is an outstanding choice as a vlogging camera. It is probably one of the best vlogging cameras because of the dual lens system with a medium shot and wide angle lens. I don’t suggest using the selfie camera but use the iPhone’s main cameras.

Apple iPhone 15, 512GB, Pink – Unlocked (Renewed)

iPhone 16

Excellent camera system with both a wide and standard lens, good audio, 4k at a high frame rate and a built in video editor.

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Yes, this means you won’t be able to see yourself when you’re vlogging. Still, the primary camera allows you to record at higher frame rates and produces much better video quality.

The wide-angle lens is also similar in look to any action camera. It is perfect for “walk and talk” style clips, whereas the medium shot camera is suitable for close-ups and low light performance.

Why the iPhone instead of a dedicated camera?

First, it’s your phone, so you’ll always have it on you. Great for impromptu videos and very helpful for recording clips that you could pair with another camera. The iPhone also has a wide-angle lens and a high-quality primary camera. You can easily mix up clips to make a more visually engaging vlog.

The audio is also acceptable, but there are external microphones you can use to get better audio if you like. You can do fun video edits like time-lapse and slow motion.

Recording in 4k at a high framerate is possible too. Last, every iPhone comes with iMovie, so you can edit your clips together into a vlog that you can export and upload to YouTube.

Pros:

• Can record in multiple angles from wide, medium to close up easily.
• 4k at a high frame rate.
• Excellent pictures to help create thumbnails.
• All iPhones come with iMovie and picture editing software.
• It’s your phone so you’ll always have it on you.
• Vlogging kits exist for phones that provide a tripod and external microphone for better audio.

Cons:

• Vlogging in public with an iPhone brings the risks of theft or you dropping an breaking your phone. As it’s your phone, you most likely have sensitive data on it.
• With recording at 4k, you’ll fill up your storage fast if you don’t delete the clips after you’re done editing.
• As a vlogger, I do like having a separate “vlogging camera” apart from my phone to compartmentalize vlogging as a separate activity. I use my iPhone typically as a backup if I don’t have my Sony X3000 on me.

Accessories:

Mini tripod handle – This cheap, little tripod doubles as a grip for the iPhone. It’s small, lightweight and makes a big difference over hand holding your iPhone. Easily rotate the iPhone to film you or a POV shot.

Lark M2 – Affordable wireless microphone for better audio and more flexibility with how you record.

Best cameras for vlogging – Conclusion

So that’s my complete list of the best vlogging cameras available. I strongly suggest you use a small, durable action camera.

But if you’re set on having a more traditional setup then the Sony A7C or ZV-e10 are good options too. Last, there is always the iPhone. Lot’s of people have built massive vlog channels using only an iPhone. But the risk you run with using your phone is that you could drop it or have it stolen.

Ideally, I would get a mirrorless camera and an action camera. That way you have flexibility for creating all types of video content.

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It’s good enough. Not perfect but good enough to launch.

Rather than spending months or years perfecting a product before launch, the MVP approach suggests releasing a basic version that solves the core problem your target audience faces.

The key insight behind this approach is simple yet powerful: learn what your customers actually want before investing all your resources into building something they might not need.

*You can also apply this to content too. Create a “good enough” blog post on a competitive keyword and make it better over time.

The Origins of MVP

The MVP concept emerged from the Lean Startup methodology developed by Eric Ries.

This approach revolutionized how entrepreneurs think about product development by emphasizing validated learning, scientific experimentation, and iterative product releases.

Contrary to what some might assume, an MVP isn’t a low-quality or unfinished product. It’s strategically designed with the minimum features necessary to test key assumptions about how customers will interact with your product.

The Three Pillars of an MVP

An effective MVP strategy rests on three fundamental components:

1. The Product: A functional solution with the minimum set of features necessary to attract early adopters and validate your core hypothesis.
2. Measurable Data: Systematic collection of information about how customers use your product, including both behavioral data (usage patterns) and attitudinal data (customer satisfaction).
3. Lessons Learned: The insights gained from analyzing this data, which inform future development decisions and help refine your understanding of customer needs.

Why Build an MVP?

Test Your Hypothesis with Minimal Risk

Every new business or product is built on assumptions about what customers want. An MVP allows you to test these assumptions quickly and with minimal investment. If your hypothesis proves incorrect, you can pivot before sinking excessive resources into the wrong direction.

Get to Market Faster

In today’s fast-moving business environment, speed matters. Launching an MVP helps you establish your presence in the market quickly, potentially gaining first-mover advantage while beginning to build your customer base and brand recognition.

Learn Directly from Your Customers

There’s no substitute for real customer feedback. An MVP puts your product in customers’ hands sooner, allowing you to gather invaluable insights about their needs, preferences, and pain points. This direct feedback often reveals unexpected opportunities or challenges that no amount of theoretical planning could uncover.

Validate Your Business Model

Beyond testing product features, an MVP helps validate whether customers are willing to pay for your solution and whether your business model is sustainable. This validation can be crucial when seeking additional funding from investors who want evidence that your business idea is viable.

Overcoming MVP Challenges

While the MVP approach offers numerous benefits, it also presents several challenges:

Feature Selection

Perhaps the greatest challenge lies in determining which features to include in your MVP. The temptation to add “just one more feature” can lead to scope creep and defeat the purpose of the minimal approach. Stay disciplined by focusing on the features that directly address your core hypothesis.

Managing Customer Expectations

Early adopters may expect a fully-featured product and feel disappointed by an MVP’s limitations. Clear communication about what your product currently does—and what it will do in the future—can help manage these expectations while still gathering valuable feedback.

Data Analysis

Collecting data is one thing; extracting meaningful insights is another. Develop a systematic approach to analyze how customers interact with your MVP, focusing on metrics that directly relate to your key business questions.

Iteration Process

The MVP is just the beginning. The true value comes from your ability to quickly iterate based on customer feedback. This requires a flexible development process and the willingness to make tough decisions about which features to prioritize next.

Final Thoughts on launching an MVP

The MVP approach represents a shift in product development philosophy. Instead of “build what I want think will work” you approach it as “learn what they want, then build it.”

By focusing on learning and adaptation rather than perfect execution from the start, you can reduce waste, increase their chances of success, and ultimately create products that truly resonate with your target audience.

Remember, the goal isn’t to launch a perfect product.

It’s to start the journey of building the right product for your customers.

…and that journey begins with your Minimum Viable Product.

Till next time,

-David

From the Desk of David Utke

Subj: How the F do you setup a camera as a webcam?

Setting up a digital camera to be used as a webcam (a proper camera like a mirrorless or DSLR camera) is pretty simple, but there are a lot of little steps you need to know.

So I’m going to breakdown everything you need to know in this simple, easy to follow tutorial so you end up with your camera as a webcam like so

What you will need for this tutorial

• Cam Link Capture Card for old USB connections (connects your camera to your computer and converts the video source).
• Guermok Video Capture Card – If your laptop has modern USB 3.0 connections then get this instead of the Cam Link.
• OBS – Free software to stream and record yourself – both your screen and webcam.
• USB microphone – I use the Shure MV7. You need a quality mic to go along with your quality video.
• Dummy battery – Optional, but if you want to stream or record for over an hour, then you’ll need a dummy batter. It plugs into the wall to provide your camera with unlimited power.

Step 1 – Turn “auto power” off in your camera settings

Most cameras come with this setting turned on. It’s when your camera automatically turns off after a period of time, usually 30 seconds to a minute when not in use.

This setting exists to help conserve battery life. But when using it as a webcam, you’ll want to turn this setting off because you don’t actually hit the record button when your camera is setup as a webcam.

The software on your laptop controls the video source, as such your camera will think it’s inactive when really the image is being used in your recording software like OBS.

In short, you can’t record if your video source (your camera) is turning off by itself after a minute.

Step 2 – Disable audio in your camera settings

While you’re in your settings, go ahead and disable the audio. We don’t want the camera picking up audio, we want our microphone that’s plugged into our laptop picking up audio.

If you don’t do this, what will happen is that you’ll have your voice from your microphone and your voice from your camera being picked up. It’s weird, sounds awful, just disable audio on your camera.

Step 3 – Turn on “clean HDMI” in your camera settings

HDMI is all that info you see on your flippy screen with your camera. This meta data will be visible when you record with your camera as a webcam if you don’t turn on “clean HDMI.”

Because you don’t actually press the record button on your camera when using it as webcam, you’ll need a way to remove all this information. That is what clean HDMI is for.

Step 4 – Set your recording settings in your camera (frame rate and quality)

When using software on your laptop to record, you can only match the output to whatever the camera records at.

So before you connect your camera to your computer, set whatever frame rate and video setting you like.

Meaning, if you want to record at 4k or 1080P 60 FPS, whatever, you need to set that in your camera before connecting it to your laptop or computer.

Step 5 – Download and setup OBS

Head over to OBS Project. Download it for your system (Mac, Windows or Linux). Once installed, it’s time to set everything up.

5.1 Connect your camera

Use the Cam Link or Guermok capture card by plugging into your cameras “HDMI output” and also your computer.

5.2 Set your video source as your video capture card

Now to detect your video capture card as your webcam.

If you don’t see “video capture device” then hit the “+” and select it from the menu.

Then click on “video capture device” and click on the “properties” button you see above it.

From here, choose the device to be used as the video capture device. In the image above, I’m using he Cam Link 4k.

5.3 Match the output settings

This is important, make sure your video output matches your camera’s video recording. It’s silly to record in 4k with your camera, but then OBS outputs everything at 720.

Navigate to your settings in OBS, then click on “video” and here is where you can set the output and FPS value. Match it to your camera’s settings.

5.4 – Set your audio input to be your USB mic

Same thing with the video capture. Click on “audio input capture” and then click on properties. Select your USB mic. Obviously your mic should already be plugged in.

Done – make sure to “remux” your files for video editing

“Remuxing” is done primarily to change the format of a video file, like converting an MKV recording to MP4, without changing or altering the actual video and audio data in anyway.

When in OBS just click on “file” and you’ll see “remux recording” in the drop down. Select it, now drag and drop your OBS recording to the remux screen and click “remux.”

This is a bit complicated, are there alternatives?

You bet! There are quite a few different options.

Dedicated webcams

Dedicated webcams are plug and play, and you can skip over all this clean HDMI and capture card nonsense.

Simply plug your high quality webcam in, and select it as the video source in OBS (or whatever software you’re using).

Here are my three favorite dedicated webcams.

• Insta 360 Link 2C – A small, easy to use 4k webcam.
• Razor Kiyo Pro – A big webcam that produces bokeh?! Don’t get if you want something small.
• Logitech c922 – A classic choice, fine if all you’re going to be doing is recording in 1080P, picture in picture withy you in a little box or circle on screen.

On top of that, webcams are powered by your computer so you don’t have to worry about using a dummy battery or your webcam turning off due to low power.

Action cameras can double as webcams now

Not only are action cameras good vlogging cameras, they can also now be used as a webcam as easily as a dedicated webcam.

Just plug your action camera into your laptop with your USB-C cable, select it as the video source and it’s as simple as that.

Here are my favorites:

• DJI Osmo Pocket – Incredible camera overall and makes for an outstanding webcam.
• Osmo Action – The Osmo Action is a great vlogging camera with a very wide field of view, but no shallow depth of field. If you want a wide angle for your webcam get this.

The only potential problem however is that your action camera will not charge when being used as a webcam so you will need an external power source if you want to record or stream for a long time.

Modern cameras can also stream out of the box

This tutorial is only for DLSR or mirrorless cameras that can’t stream natively.

If you have a camera like the Sony ZV-E1 you can find a “USB streaming” or something similar in your settings.

Once selected you can then set the video output setting and framerate. Once your done, connect the camera directly to your laptop or computer using a USB-C cable.

Then in your video software (OBS, Zoom, Screenflow) your camera should be detected as a webcam option.

Use your iPhone as a webcam

Don’t forget you can also use your iPhone as a webcam.

Windows iPhone webcam

For Windows you need to download a 3rd party app on your iPhone as well as well as your Windows laptop/

Once you have both pieces of software installed:

1. Plug in your iPhone to your Windows laptop.
2. Open up both the camera app on your phone and laptop.
3. In your recording software like OBS, select the app as the video source.

The most popular option used to be using Elgato’s app, but they have discontinued it and now push their own webcams.

Honestly, if you’re on a Windows laptop I suggest buying the Link2C. Little device that just works out of the proverbial box.

Mac and the Continuity Camera

Apple has an excellent tutorial on how to use iPhone as a webcam found here.

Using Continuity Camera, you can use your iPhone as both your Mac webcam and microphone. To turn on Continuity Camera on your iPhone, go to Settings  > General > AirPlay & Continuity, then turn on Continuity Camera.

You will want to consider getting some sort of mount for your iPhone as a webcam. Our favorites are these two magnetic mounts from Belkin and Stouchi.

You can also consider using a little tripod to mount your iPhone to give you more flexibility in how you position the iPhone. Our top pick is this mini iPhone tripod.

iPhone webcam mount – If you do decide to use your iPhone then you’ll want a way to mount your iPhone like you would a webcam. This is the best mount I’ve used.

Conclusion

That’s it for my tutorial on how to use a DSLR or mirrorless camera as a webcam that does not come with any sort of streaming function built in.

Combined with a dummy battery, you now know how to setup a pro live streaming setup that can allow you to record for hours.

All the best,

-David

If any questions, drop me a message over on IG.

*I am a participant in the Amazon Services LLC Associates Program. As an Amazon Associate I earn from qualifying purchases.

From the desk of David Utke

Subj: How to walk and talk into the camera

So you want to start vlogging your amazingly exciting (or boring) life. In this tutorial I’m going to break down all the technical details you need to know in order to start a vlog on YouTube.

I’ll cover everything a beginner needs to know and understand in order to make the right purchase decisions for cameras, gear, story telling and more.

Please note that there is no one camera that can do everything you want and need. In general some cameras are better for on the go vlogging, others are more appropriate for talking head shots.

For getting started you could use as something as simple as your iPhone or an affordable action camera.

What is vlogging and how does it work?

Vlogging is simply living your life and sharing your story though video.

The best vlogs are about something specific and have a theme or story which should be a unique and interesting.

Maybe you’re teaching English abroad and want so show what it’s like day to day, perhaps you’re a travel content creator exploring a place like Mongolia or Sri Lanka. Maybe you’re downsizing your life and living in a tiny home.

While the day to day may not be exciting, there are people in the world who are not where you’re from and are not doing what you’re doing.

A great example is how a food travel vlogger showcases local cuisine for the world.

“Why would anyone care about this?”

To your everyday Vietnamese, banh mi and egg coffee is about as exciting as going to Walmart. But if you’re not from there it’s interesting.

So what aspect of your life is unique, different or interesting? Below is an example video from my casual travel vlog.

Pick a theme, know your audience and do more of what works

One difficult aspect of vlogging is to choose your niche, your theme and to stick to it at the exclusion of other topics.

We are all dynamic people with multiple interests, but people and the YouTube algorithm want to box you in. If you don’t heed this advice you’re going to make a vlog channel with a lot of videos but a minimal amount of views and subscribers.

For example, you may start off as a music channel, then pivot to talking about teaching English abroad, then veganism, then being a triathlete to now current. All of these topics are their own channel and don’t flow in any cohesive manner.

So pick your topic and stick with it. If you after 6 months of consistent effort it’s time to pivot something if you’re not seeing growth. Change your topic or the way you’re presenting your content.

Lot’s of videos and no audience

What will end up happening is that you’ll build a channel to hundreds of videos but only averages 100 or so views a day. Instead, pay attention to what works and do more of that.

It’s fine to go off topic sometimes, but if you do it too much you’ll annoy your audience and hurt your channel with regards to the YouTube algorithm.

YouTube also want’s to know what your channel is about. Don’t dilute your channel with random and irrelevant content.

The example channel below has over 500+ videos and under 10k subs and only gets 100 views a day because he does not stay on topic and creates content people don’t want.

Your style will attract a specific audience

The best vlogging topic is the one that you will naturally gravitate towards. As such, be yourself because you don’t want to become a character where you feel like you have to act in a specific way.

Also, as you grow an audience you’ll want to create content that your audience specifically likes. This may seem obvious, but what works for a young audience by being loud and crazy on camera, may not work if your audience is mostly 50 year old retired professionals.

In short, don’t think you have to act a specific way because others do. It will come off as insincere and silly. You may also need to come to terms with that you may not be cut out for vlogging, I know I’m not. I do it for fun and would rather focus on my educational content which has much more of an impact.

Inspiration – Model what works

You should take a look at other channels to see what is working for them and why. You don’t want to copy or be an echo of more popular channels, but you do want to incorporate best practices as success leaves clues.

When you find channels on a topic similar to yours use what works but also think about ways you can make your content better, different or both. What works for them may work for you. I bring this up because you don’t always need to be 100% original.

For almost any topic there are surprisingly popular channels that are making money and entertaining or helping their audience in some meaningful way. Again, it comes down to being authentically you while at the same time always striving to improve.

Create your YouTube channel and brand account

Once you have an idea of what you want to vlog on, it’s time to create and launch your channel. Creating a YouTube channel is actually very easy. All you have to do is create a Gmail account and sign into YouTube with it.

Once you do that, go ahead and create a “brand” account. A brand account allows you to use a unique and creative name instead of a first and last name. Google has a guide here on how to do it.

In general, it’s better to create a brand account because you can always change your channels name later. Using your name is more clunky as you’re a bit more stuck with it. Once your brand account is up and running, you’ll need to add a profile picture and channel art.

YouTube Channel Customization

Now it’s time to setup the branding for your YouTube channel. You have a few parts you need to pay attention to. Specifically you’ll need a profile picture, channel art and a watermark. The most difficult piece is the channel art so here are some design and branding tips.

Within your YouTube studio, you can access your branding under the customization tab:

Profile picture

No surprise here, a profile picture is what users will see when you comment on other videos or when people view your YouTube channel. As such, select an appropriate image to be your profile. Also, use a .png file as it will be of the highest quality.

Your picture on YouTube also must follow community guidelines. In general, family friendly images are what is acceptable.

Banner image / channel art

Channel art is a bit difficult for most beginners to make. We suggest you checkout Canva.com. It’s a free image editing service that comes with numerous templates. They have a dedicated YouTube channel art template that is the correct size for YouTube:

You can either edit a premade template or start from scratch with your own design. It will take a lot of trial and error, but it’s worth investing the time to create a banner art the represents your channel well.

When you’re done with your design on Canva you can simply download a png version of the image and upload it in the customization tab.

Video Watermark

Last is the video watermark. This functionally acts as a subscribe button when people click on it and it helps brand your videos. It’s a small, subtle thing but it’s worth putting something as your watermark.

Get a vlogging camera

Now it’s time to get a camera and begin vlogging. I have a dedicated guide to the best YouTube cameras for different use cases. You can do quite well with an iPhone but I do suggest getting a proper, dedicated camera.

Osmo Action – My favorite vlogging camera is the Osmo Action because it has a nice wide field of view, can be mounted on a selfie stick and is easy to change the direction of the camera to show what you’re looking at.

It’s also very stable, can shoot in 4k and can be used to record vertical content (YouTube shorts) and can be setup to work as a webcam if you like. As an action camera with a wide angle, everything is in focus which I quite like, but if you want that blurry background you’ll want the pocket instead.

Osmo Pocket – The pocket is a very popular vlogging camera, it can actually fit in your pocket, has a big sensor so you get that blurry background, makes for an excellent webcam and can shoot stable, 4k video.

The main difference with the Osmo Action is that it’s a totally different form factor, it’s a bit tighter on the face and you need to attach a lens adapter to make the video wider. But it’s still not as wide as the Osmo Pocket.

The Osmo Pocket creator combo also comes with a DJI wireless mic.

What to look for in a vlogging camera

The best vlogging cameras are small, light, easy to use and carry. This is why were such big fans of action cameras or the iPhone because they are just easy to take with you and use.

Great example is how popular travel vlogger, Drew Binsky uses a GoPro for has walk and talk shots when he is in a city. Sure, he has an expensive mirrorless camera but that setup is not ideal when walking around a city.

So while you will see professional YouTubers using large gear, for most new vloggers stick to an action camera of your phone.

Learn the basics, figure out your style and expand from there. Maybe you’ll end up being like Drew Binsky where you’ll use a mix of cameras for your vlog.

Microphones for vlogging

Audio is more important than video. People will tolerate in fact tolerate lower quality video if the audio is outstanding. So when looking at a vlogging camera, take note of it’s ability to use an external microphone.

Some action cameras like the Sony X3000 have excellent built in internal audio, the GoPro is good too and you can attack a lapel microphone if you like. For a mirrorless camera or DSLR we suggest the Rhode Video Micro as the best budget camera or the Rhode Video Microphone Pro Plus as the professional choice.

Wide angle ideally

We love point and shoots but please be aware that the built in lens on most of these types of cameras is usually 24mm with a zoom. At 24mm, it’s going to be quite close on your face.

For some this is fine, but if you’re wanting a wide angle shot, you’ll need to use an action camera, your phone if it has a wide angle mode or a proper wide angle lens depending on the camera body.

Lens selection depends on mount

One thing we want to bring up is that the lens selection for your camera if you decide to go the inter-changeable route (like a Canon M50), depends on the body and mount. One of our favorite wide angle lenses is the Canon 10-18mm. But that is an EF mount. Meaning it only works on their DSLR style cameras and not their newer mirrorless cameras.

If you get a mirrorless camera like an M50 you’ll need to purchase a speed booster which is functionally an adapter. They can cost quite a bit of money. Last, if you get a different brand like Sony, don’t expect to use Canon lenses and vice versa.

You need stabilization

Most cameras and even phones now have built in stabilization, but this is something you need to verify before you purchase anything. For example, Canon has an excellent SL3 which is their budget DSLR.

Perfect for talking head videos or online courses, particularly if combined with the 10-18mm lens, but a terrible choice for vlogging as it has no stabilization. Stabilization comes in a few different forms.

IBIS vs Digital Stabilization

Stabilization simply makes your videos when moving nice and smooth. The best form of stabilization is IBIS as it allows you to make video content that is smooth and enjoyable to watch.

IBIS is far superior to digital stabilization which uses software to make your video smooth. As such, it tends to crop in too much on your video in order to make things stable. However, having digital stabilization is better than having no stabilization.

Good audio is essential

Quality audio is just as important as good video. For most setups today, decent audio is no longer an issue as it was back in 2015 and earlier. Cameras now have better internal microphones and their are now a lot of good, budget microphones and lapel microphones you can use.

But please be aware to pay attention to your audio as some cameras still have some issues. For example, the DJI Pocket is quite mediocre with it’s internal audio, and the Sony ZV-1 while good, fall apart when you do point of view shots.

That mean when you’re talking into the camera the audio is great, you turn it away form you to show something then it sounds terrible.

Durable

While you can go out any buy an expensive camera like the Canon 1DX, it’s not particularly durable. If you drop it or tip it over when it’s on a tripod, you just broke a piece of equipment that costs thousands of dollars. Same goes for any point and shoot camera. You may get lucky and drop a point and shoot one time with no issue but beyond that you’re pushing your luck.

Action cameras and phone however are bit tougher which is why we love them so much for getting started with vlogging. Just be aware the more expensive the camera you get, the more stressful vlogging is going to be with making sure your gear does not break.

Time to start recording!

Alright, you have your YouTube channel setup and you have a camera. Now it’s time to start vlogging. Here are our best tips when it comes to recording yourself:

Get to the point of the video in the first minute

Vlogs can be fun and casual, showing aspects of your life and what not but please make sure to get to the point of the video as quickly as possible. We watched a woman create a vlog about the “G7X Mark ii vs Mark iii” and for the first 10 minutes she was rambling about her day, friends and makeup.

It was all a bit narcissistic as she gave no thought to the audience that would find her vlog which was people wanting to know how the camera is via a comparison. Instead she annoyed and bored everyone by talking about her clothes and what she ate that day.

Have an introduction, body and conclusion

Not rocket science, but when you vlog take step back and think about how you want to introduce a video, the different clips for the body and how you will end the video.

In the introduction, get right to the point of the video and deliver. The body should be a mix of clips that are engaging and entertaining and end the video with a proper conclusion and a call to action like to subscribe, click something or watch more videos.

Edit your clips and make a vlog

Once you’ve recorded your clips, it’s time to put them together in a coherent way to form a vlog. As a beginner there is not easy to way to learn video editing.

You learn by doing.

But again, if you followed the simple advice of shooting an introduction, getting to the point quickly, having a body of interesting clips that tell a story and a conclusion, you should be able to put together a competent video.

Pay attention to your frame rates

A beginner mistake is to shoot at one framerate and to then render the video at a different frame rate. If you shoot at 60 FPS, 30 FPS etc, make sure your frame rate upon rendering and exporting match. Otherwise your vlog video quality won’t be that good.

For an action camera or an iPhone I recommend shooting at 60 FPS as the video will look best. For sit down, talking head videos I shoot in 24P. When using your video editor to render, make sure to set the frame rate correctly.

Last is bit rate, you can have a constant bit rate which will produce the highest quality video if maxed out or you can set a more efficient variable bit rate which will render more quickly and look close to the same quality.

Simple color grading for beginners

Color grading is what separates professionals from beginners. In general you’ll want to use the “curve” function in your video editor to make the darks darker, and the lights lighter. You may also want to change the color balance of each clip to your liking.

Don’t have your audio peak

With all video editors you can adjust the sound on your time line. Your goal is to balance out the overall sound. You don’t want any clips that are too loud or too quite. You want to play back your video and make sure the sound is baance.

Also be aware of when your audio peaks. Peaking is when the sound spikes. You as someone who has watches video before knows what that is like. All of a sudden in a video someone yells or create a loud noise and it’s louder than the rest of the video. That’s called peaking, don’t do it as no one likes it.

Transitions and Pace

All software comes with a set of transitions to use from clip to clip. Use transitions in a thoughtful way and keep the pace of the video moving. This comes from skill and experience. Beginners tend to make the pace way to fast from scene to scene or to slow and boring with irrelevant clips.

To get better simply pay attention to your analytics and find out where you went wrong with a vlog.

Video editors

Once you have your clips and are ready to make a vlog, you’ll need a video editor. There are a lot of options obviously.

If you’re vlogging with an iPhone, iMovie is a simply but feature rich choice.

You could also get Luma Fusion if you want to edit on an iPad.

For PC users Davinchi Resolve is generally accepted as the standard for semi-professionals looking to make videos.

For Mac users without question you should get Final Cut Pro once you’re ready for a step up from iMovie.

Both Mac and PC users can also use CapCut. CapCut is the best for short form content but is also good at long form content too.

Personally, if I’m on Mac I’m using CapCut for short form content and Final Cut for everything else and on PC I’m using again CapCut for short form content and Davinchi Resolve for everything else.

Upload your vlog to YouTube

Once your video is edited and exported, you’re finally ready to upload your video to YouTube. To do so is very easy, all you have to do is click on the camera icon on YouTube then drag and drop your video to begin the upload process:

Once your video is upload you need to take care of a few different aspects of your video. Particularly you need to pay attention to YouTube SEO.

Thumbnail and title for a high click through rate

The two basic aspects of any video are a compelling title and an eye catching thumbnail. In general, you want your click through rate to be better than 2%. If it’s under 2% then you need to change your thumbnail.

For thumbnails you can go back to Canva.com and use their YouTube thumbnail preset. For titles, just like with a blog post make sure it’s titled something people are actually looking for.

No one cares about your “day in the life vlog” when you’re not well known. Instead, making think about what other people would want. A day in the life of an English teacher in Japan is much better.

A vlog like that will get views and organic traffic for keywords related to teaching English in Japan and what not.

Good description and don’t link off of YouTube

You should take the time to write a good video description of your video and the context behind it. You don’t need to write an essay, but the more content the better in general. With regards to links, try to link to playlists and other videos.

If in all your videos you’re linking off of YouTube it will hurt your videos performance as you’re ending the watch time on YouTube.

Check your analytics and improve

Your video analytics tell you how your video is performing. In particular you want to pay attention to the click through rate, average view duration and watch time.

These are your most important metrics that influence if your video will be promoted to a wider audience:

Click through rate

This means how many people per 100 views decided to click on your video. This is influenced by your video title and thumbnail. You want to aim for a 2% CTR at a minimum.

View duration and watch time

Videos with a high watch time mean that people are staying on the video and not leaving. View duration shows how much of the video do people watch. An ideal view duration is over 20% and what a good watch time is simply depends on your competition.

Key moments for audience retention

This graph is essential to understand. It shows at what point did people drop off and stop watching your video. It’s normal to see a gradual decline, in fact that is what you want to see.

But if you see a sudden dip, look at that section of the video and examine what you did wrong. Also, consider using the “car” feature to keep people on your videos. Cards are in your video settings and you can have them pop up in the right hand corner when people are on your video.

Should you start a vlog?

Last, who should start a vlog? Anyone who wants to learn how to create videos should first start with vlogging. Recording yourself on camera is quite awkward at first and learning how to edit takes time. Understanding story telling and how to use different clips is a skill that needs to be developed.

If you’ve been looking to get started making YouTube videos, perhaps you want to make films, tutorials or online courses. By first vlogging and getting through the learning curve everyone needs goes through, you’ll be able to bring yourself up to speed with the ever growing skill of making videos.

Vlogging FAQ

Finally, let me address some commonly asked questions with regards to vlogging on YouTube. As someone who runs multiple YouTube channels including a casual travel vlog I can help guide you on making the best decision for your situation.

How do you start vlogging with an iPhone?

With your iPhone, particularly newer models you’ll want to first go into your settings and make sure to change the frame rate and video quality. By default videos are set to 30 FPS, I find iPhone vlogs look best at 60 FPS.

Next you need to make a decision as to record in 4k or not. 4k video files are large and take along time to render and only the top tier iPhones can record 4k at 60 FPS which is quite a large video file. Last, you’ll want to use the selfie camera for talking head shots and the main camera for point of view shots.

With an iPhone you can also record with both cameras at the same time which makes for an interesting video clip. Last, every iPhone comes with iMovie to edit videos. Luma Fusion however is much better though not free.

How do you start a vlog and make money?

You start a vlog by simply making an effort to make videos regularly. Most new vlogs are quite mediocre and you’re competing against people who either have years of experience or they are or were a professional videographer.

But to gets started, use an iPhone or a modern action camera and start recording. Next, purchase video editing software and learn how to edit videos effectively. As for money, you can make money once you have an audience through advertising, sponsorships, affiliate marketing and driving traffic to a website or email list.

How do you make Instagram story vlogs?

Instagram has a new story feature and they want you to create content. For stories you’ll want to use an iPhone and record in portrait. If you’re editing a YouTube video down into a story you’ll have to render it in portrait as well.

Take roughly a 1to 10 minute clip and add a text overlay on the video so people who don’t have sound on can read what you’re saying. Last, don’t worry about hashtags as they don’t matter that much. What does matter is to use music from Instagram and to have good engagement on your Instagram story through likes and re-watching it.

How to start a vlog conclusion

So that’s it for this tutorial on how to start a vlogging. I strongly suggest you being your vlogging journey using an iPhone and then move onto an action camera like the Osmo Pocket or Osmo Action.

This option is fun and easy to use. You’ll actually make vlogs with this sort of setup instead of using some big complicated camera with a fluffy microphone.

As your skill develops perhaps your needs will change. But to getting started with vlogging, the best thing you can do is get to work recording yourself.

In this guide, I’ll walk you through my formulaic process on how to write an about page that won’t be embarrassing and will help convert visitors into subscribers.

What to Include in an About Page

All “about us” pages should include some specific elements. It does not matter if it’s high traffic blog on coffee, a personal development blog for women, or an e-commerce store selling bowling balls.

All “about us” pages must have the following:

• Share the narrative of your website, store, or blog and why you started it.
•  Describe the people you are targeting with your company and the purpose it serves.
•  Explain how to navigate or use your website.
•  Add pictures of the people behind your brand by featuring the team members.
•  Include appealing material (e.g., an explainer video, data visualizations, links to blog articles) that may otherwise clog up your homepage.
•  Include a call to action.

An effective short about us page should welcome users to the website and let them know the unique selling point of the website as well as why the website was started and why the website is valuable. Next, lead into a guided tour of the website and inform users how best to use and navigate the website.

Close the about us page with a clear call to action to subscribe to your email list, buy a product, or contact you. Whatever action is most important in your professional opinion. My own about page for this blog is created in this sort of style. I’ll break it down for you.

Share the narrative of your website

On my About page, I quickly establish that I’m an experienced, trained professional for my blog topic and YouTube videos. I demonstrate that I’ve helped tens of thousands of people (verifiable based on video views, blog traffic, and comments), and I link to my freelance page on Fiverr, which shows almost one thousand 5-star reviews.

Then I lead into why this blog exists by contrasting it with other websites that are large faceless brands that hire writers in mass to create generic, mediocre, dated, and biased content and how my blog is better organized, honest, and helpful.

Describe the people and audience you are targeting

After establishing your authority and why the blog exists, quickly transition to who it is for and how it helps them. In the next section, I focus on how the quality of my blog and videos are created with a specific goal to help you “plan, build, promote and profit” (my trademarked tag for my Teachable powered website).

The target audience is professionals who want to build a minimalist business with a blog, e-commerce store, niche topic blog, etc. I describe A minimalist company as any operation with five or fewer team members with high margins and low overhead costs.

Explain how to navigate and use your website

This is your opportunity to explain how to explore your website to your visitor best. What comprehensive guides should they view? What features does your website have?

Do you have any products for sale that they should be aware of? A podcast or YouTube channel that compliments your website? What about an email list? Last, ensure all of this ties together with the purpose of your website.

Explain how your products are made (for e-commerce websites)

Are you running an online store that sells a physical product? Let the visitor know all the fantastic details that go into your products’ craftsmanship, design, and detail.

If you’re a drop shipper of multiple products, this is not important, but if you are selling a unique offering, explain the story and process behind it and what problem your store is solving.

Who is associated with the website?

People want that personal connection as it helps them connect more with the content, particularly with the development of AI. Choose pictures that are appropriate for your website. If you’re a lawyer, then you need to look the part. A suit and tie all the way. A nice T-shirt or dress is fine if it’s more casual.

Just ensure the picture quality is acceptable and the picture you choose is not tiny and grainy where it’s a bit blown out. My bio image was shot with my Canon 90 and a 10-18mm lens—nothing fancy, but clearly a step up from a phone.

Include appealing material that does not fit on the homepage

Consider including additional material like videos, data visualization such as a business timeline, or anything that would not fit on the homepage due to causing too much clutter.

For my own About page, I have a dedicated “about/media” section specifically about me from a professional point of view. Again, though this website is my name, it is a 6 figure business with a strong focus on helping people. It’s not a personal hobby blog.

Include your struggle (for personal development brands)

If you’re positioning yourself as a coach, fitness expert, or giving financial advice, it’s helpful to include your previous failures and the lessons learned as you overcame adversity.

I don’t do this on my About page. But I could add a section if I wanted and title it something like “From Being a Broke English Teacher in Thailand to 10K a Month Digital Nomad,” where I talk about the difficulty and determination it takes to become self-employed.

This type of content is most beneficial to someone struggling with something, and you can show how you understand and can help them.

Press, testimonials, social proof

Press mentions, customer reviews, or any sort of impressive fact you can point to can all be included on your “about us” page to demonstrate how you’re making a tangible difference that’s being recognized.

James Clear does a masterful job at this. Short, sweet and to the point:

In addition, consider including social proof if possible. There are several methods to incorporate social proof into your about page like including your top performing social media profile, displaying the logos of publications that have written about you, and adding a line from a client review.

Milestones, such as mentions, accolades, and other victories, are typical examples of markers for story midpoints.

Free product/service testing

If you build a large following online, and tend to create review content then consider providing a clear way for companies to reach out to you and what to expect.

Yes, this information should be on your contact page, but you can also reemphasize it here. Provide your shipping address and what companies can come to expect and what the terms are.

Include a call to action

A call to action (CTA) is where you direct a visitor to take some action. What action that may be depends on the website. But typically it’s to subscribe or buy something.

Your about page is an excellent spot to include a call to action to subscribe to your email list or a product or service you highly recommend. At a bare minimum, at least direct the visitor to another page on your site when they get to the bottom of the about page.

The CTA should be sitting pretty at the very bottom of your about page right above the footer ideally.

Additional must know tips for writing about us pages

There are a lot of best practices for writing an about page. If you do nothing else, have a call to action on this page. This call to action could be to subscribe to the website, check out your YouTube channel, or read a specific blog post.

Your About page has the power to win over visitors because anyone who clicks it is interested in the reason why behind the website. This is your chance to add a personal but professional touch to your website to help visitors understand the value your website provides.

The about us page is not about you

An about page is never about you. It’s about the website and why it exists. Even if you want to create a more personal and longer story driven about page, everything you mention has to tie back into why the website exists, what gives you the authority to write it, and why it was started.

The only way to do this is to focus on the essentials readers need to know to trust the website. The wrong way is to get a bit too personal and lengthy. Going on and on about how you like long walks on the beach and how you went to Mexico once.

Establish your unique selling point

In other words, talk about your unique selling point and why anyone should care. This may involve the journey that led you to start the website. Keep it from talking too much about yourself, strictly about why the website came into being.

Also, your unique selling point should not be some millennial nonsense about changing the world or how your website will save humanity. Take it down a notch and lay out how you help people in some small way. You make the world a better place by helping people in a small way, even if it’s a coffee blog.

Just call it an about page

No need to get cute and clever. In your website’s menu bar, call the about page “about.” Please put it in the main menu at the top of the footer (or both). You should put it in the footer but not the main menu to keep the number of links in your menu bar to a minimum.

Also, the ideal URL structure should be /about, and the SEO title should be something like About This Website | Name of Website. Avoid overly complicated URL structures like about-name-of-website.

Why should anyone listen to you?

Key focuses about you personally should revolve around why you are qualified to write what you’re writing. Remember, no one cares about you until after they’re a fan. If they’re reading your About page, they are likely a new visitor.

Throw in any “featured in _____” or any credentials you have. If you need credentials, what about results or feedback from your audience? You need to include something to build trust.

Use a photo of yourself smiling

No need to have a full-on goofy smile, but an inspiring picture of you looking happy and doing something cool makes people feel that you have things together and have the answers to success (even if you don’t). Try to be in shape too.

Also, ensure the picture is taken with a proper camera, not your phone. It does not need to be a studio shot, but it does have to be of respectable quality to invoke trust.

Know your audience

You have to have some idea of who will be visiting your website. Are they rich, poor, young, old, religious, moral, or immoral? What do they struggle with? What language do they use to describe the problems they have? Use this language in your About page to convey that you understand and can help.

When you can use phrases to describe the problems your target audience faces, it’s incredibly effective at conveying that your website has the solutions to your audience’s problems.

How to Write an About Page Conclusion

Your About page will not be the most popular page on your website, but it will be one of the most important. It helps new visitors better understand your website, the value it provides as well, and how to navigate it quickly and easily. You need an about page for a

From the desk of David Utke

Subj: How the heck do I add captions to shorts!?

YouTube shorts are fun, interesting 1-3 minute or less vertical videos shot with your camera that can enable you to grow a brand new channel to thousands of views a day in just a matter of days.

In this short tutorial I’m going to walk you through how to create YouTube shorts that have those text captions everyone loves.

Why should you consider making shorts? They can drive serious attention and traffic to your YouTube channel:

Now, there are two ways to record short form content. You can either record vertical content using your phone or action camera, or you can use proper mirrorless camera and then edit a short from that content.

First, I’ll show you how to edit vertical content.

Make YouTube shorts using CapCut

CapCut is by far the best video editing software for YouTube shorts. Drag and drop interface, short form video presets and best of all, auto captions.

Auto captions make adding that fancy text to video fast, easy and done right.

So what’s the catch?

You have to upgrade to a paid account to access auto captions but it’s worth it if you’re serious about creating short form content for YouTube and other platforms.

Step 1: Download and install CapCut

CapCut is free to download and use, but the free version has obvious limitation in order to get you to upgrade

Step 2: Create a new project

Once CapCut is installed, you’ll see a big button to “create a new project.” Click that big button and then drag and drop your video into the timeline.

If you already recorded vertical content then CapCut will auto detect that.

But if you recorded a standard horizontal 1080p or 4k video then you’ll need to make some adjustments.

Step 3: Create your short

If you add in a horizontal video, click on the aspect ration and select 9:16 which is the short video form standard.

You can click on the video and expand it to fit correctly as well by clicking on the white dots and dragging them out so the video clip fits the 9:16 aspect ratio.

If you already recorded a vertical video, CapCut will auto detect this and set the correct aspect ratio.

Step 4: Add auto captions

This is the whole reason we’re using CapCut. Their auto captions feature is superior to any video editor currently.

Auto captions make your short videos more sticky and fun to watch. They have been shown to help increase watch time and have become an expectation of short form content.

To add auto captions simply click on “captions” then “auto captions” and it’s as simple as that.

From here CapCut will make captions for your video and it’s 98% accurate. You will have to spend a little time correcting a word here or there, but otherwise it’s pretty incredible how easy adding captions to video is.

Once you have captions added to your time line you can easily adjust the captions and the style.

Step 4: Render your short

One quirky thing about CapCut I don’t like is that when you go to render it does not auto detect your output settings.

With your video clip you need to know your frame rate primarily. If you recorded at 60 fps, then render at 60 fps. You can downscale if you like for some reason (record at 60, render at 30) but not the other way around.

How to make a YouTube shorts with their mobile app

To get started with shorts is easy. First, you’ll need a camera for YouTube or an iPhone.. Next, record a 1 minute or less video with your phone vertically like you would if you were recording an Instagram story or record a bunch of shorter clips you would like to use as a short.

If you record in landscape you’ll have to cut out the sides of the video to make it fit the vertical layout of YouTube shorts.

In the YouTube app on your phone, press the button to upload a video and you’ll see an option to upload a short or a video. Obviously, you’ll want to select “shorts” and from here you have a few options options:

1 – Use the YouTube mobile app and select the “upload” button

Here you’ll see an option to upload a full video or create a short. Choose “create a short” and you’ll be take to the YouTube shorts video editor within the YouTube app.

15 seconds or 60 seconds?

You’re now able to select clips that are on your phone into a short by clicking the image icon in the lower left hand corner. It’s similar to how you create a story for Instagram. You can also adjust the short length to being max 15 seconds or max 60 seconds.

I’ve uploaded shorts that were 4 seconds that got 10K views and full 60 second shorts that got 10k views. It really depends on the content you want to upload. If you already have a pre-made short video ready to go then select 60 seconds.

2 – Upload and edit together clips within the YouTube shorts upload interface

If you don’t have a premade short you can easily select the clips you want on your phone to be made into a YouTube short. Just select the clip and it will fill up the red bar timeline so you know how much time is left that is allocated to the video length:

You can add in text and music as well in this interface, when done just click the checkmark in the lower right corner and you’ll be taken to the final upload screen to add a title and description.

3 – Add text and music (optional)

When creating a short with the YouTube app you are allowed to add in text and music. However, if you do add music from YouTube’s library your short won’t be able to be monetized in any way.

You can also now add in multiple text pieces and adjust how the appear and disappear based on the video timeline. It’s not as fancy as using a proper video editor that allows you to have that visually captivating bubble text as yo talk however.

4 – Add a title and quick description

When your short is done, you’ll have to add in a title and video description. The title and thumbnail are the most important aspects as they determine if people click and watch your video.

Unlike longer form videos that rank well impart due to being relevant to what the user is searching, shorts get traffic and greater exposure based on engagement.

5 – You can now “edit a short” directly in the YouTube app

Do you already create longer form YouTube videos? Well if you have the updated version of the YouTube you should now see a “remix” option when viewing your own videos.

Select the remix option and you’ll see a bunch of helpful options to edit longer videos into clips or edit into a short. You can now create shorts from your already made videos and add in text and music.

Should I create a dedicated shorts channel?

No.

YouTube has now created a dedicated “shorts” tab within your channel to separate short videos from your main videos so you no longer need to worry about providing a poor user experience on your main channel by bombarding your audience with a bunch of one minute short videos.

However, please be aware that your short videos should match the content of your primary videos. The reason is that I’ve talked to channel owners who’ve uploaded shorts that have gone viral which then set the algorithm to promote their main videos to a wider audience.

This can be bad surprisingly if your longer videos start getting recommended to people who are not interested in your longer form content which will then hurt the rankings, engagement and ad revenue from your main content.

Shorts shelf algorithm

A lot of creators may not know this but YouTube shorts operate under a different algorithm than the rest of YouTube.

As such, when you post “shorts” you’ll get traffic referred to as “shorts” in your data. Yes, if you already have an established audience already your shorts will be viewed by your main audience and get a handful of views.

The real magic happens once videos get picked up by the shorts algorithm. Then your views will take off like a rocket, but only if they get picked up.

The good thing about this new feature is that it gives you a chance to get a bit more exposure because YouTube is providing the platform with a new feature and not enough creators are taking advantage of it.

The downside is that it can be a bit difficult building an audience strictly through shorts as they are restricted to the “shorts shelf” on mobile. Once one short is done, it moves to the next from a different creator.

Will shorts impact my watch time?

Yes it will. Your average view duration will tank as you’re posting 1 minute videos but your overall views will most likely take off. YouTube will not penalize you in any way, but as I previously mention you just need to make sure your short videos match the content of your longer form content.

Otherwise your longer form content could be impacted because it will start to be recommended and viewed by people who watched and liked a short from you.

Will YouTube shorts help me meet the 4000 hours, 1K subs requirement?

Yes, shorts will help you achieve the 1k sub requirement. No, short video views do not count to the 4000 video hours.

So if you’re looking for a “short” cut (pun intended) to getting monetized, creating short videos will help with achieving this goal. However you will need to make proper, longer form content to get monetized on YouTube as you need to achieve the 4000 hour watch time.

What makes a good short?

Shorts that are funny, fast paced, have text and cover a topic quickly that people are searching for work best. Pick a style and be consistent.

Creators who use a proper video editor to add in sub-title text like how I showed you with CapCut are still going to have an edge, as this is an essential feature of keeping people watching a short.

Hopefully YouTube at some point adds in this feature to their mobile app.

Have a Call to Action

A great call to action is to invite the end visitor to “see the full video” on your channel. This simple phrase gets people to get off shorts and to actually explore your channel for full length content.

What’s the best camera for shorts?

Use any modern smartphone or get one of my recommended cameras for vlogging. When uploading a short it will be maxed out at 480P as it’s designed to be views only on mobile, but when you export on your computer make sure it’s as high as quality as you can get it as video quality does seem to be a factor.

With that said, the latest iPhone would be best because you can shoot at a wide angle and edit a few clips together with CapCut. Again these are 1 minute videos so the best approach would be any type of video you would normally post to Tik Tok or as an Instagram/Facebook story.

You can also edit your full length videos and render them in landscape and under a minute so they get detected correctly as a “short” video by the YouTube algorithm. Last you can use old clips but redo the talking head parts in landscape.

How to make money from YouTube shorts

I suggest take a few minutes to familiarize yourself with YouTube Shorts monetization policy. This is the current information regarding ad revenue.

Once you’re accepted into the partner program, you’ll need to accept the shorts monetization policy. This then lets you earn a small amount of money from your short form content.

I would not be making shorts with the goal to make money personally, instead I would be more focused on using shorts to drive attention to my longer videos and then convert traffic in an elegant way.

Create YouTube Shorts – Conclusion

To conclude, CapCut is where it’s at for creating short from content quickly and easily with captions. There is not video editor that even comes close to being able to easily churn out short form content.

I’ve seen them go through different price points, workflows and overall simplify their platform to make it user-friendly. They offer a seven-day free software trial, so do you check them out?

Yes, Jasper AI is a powerful AI writing tool that allows you to create content more easily. You can do much of what Jasper does for free with Chat GPT, but with their prompts, workflows, and platform geared for bloggers and marketers, it’s worth giving Jasper AI a try, given that they provide you with that free trial.

What is Jasper AI?

Jasper AI is an AI writing assistant tool. You can create blog posts, product descriptions, email marketing campaigns, sales copy, and more by asking the AI to write and rewrite paragraphs. You can also set a “brand voice,” which will have the AI emulate your writing style.

In addition, you also get access to AI images for your content, various workflows for different use cases (press releases, marketing angles, social media campaigns, blog posts), and a chat function similar to Chat GPT.

Pricing

• Creator 39$/Monthly – You get one seat which means one user account, a single brand voice, 50 knowledge assets which help train the AI to write the way you want, 50+ prompt templates.
• Pro 59$/Monthly – Everything in creator except you get more seats, brand voices and knowledge assets. Ideal if you have multiple writers.
• Business – You’ll have a sales call and receive a custom offer depending on your needs.

Jasper AI

This is an AI writing tool that helps you to create quality content more quickly. Get started with a free trial.

Free Trial

Dashboard overview

Once you sign up, you’ll be presented with your dashboard. The way Jasper works is that you can create content and can organize everything into campaigns. From the dashboard you’ll also see links to setting a brand voice and Jasper AI Chat.

To get started creating content with Jasper AI is quite, easy, all you have to do is click the big purple “create content” button and you’ll be presented with a lightbox that has four options:

From here, you can select either a “blank document,” a “new from template,” “new blog post,” or “new art.” My typical workflow. I’ll break down each one of these options for you so you understand their features, limitations, and if they’re any good.

Blank document – Start an article from scratch

The blank document feature is where you can begin writing your content manually or have the AI write your content in three ways.

The first way is to use the “continue writing” feature that will have the AI expand on the paragraph. At the end of each section, there will be a little arrow. All you do is click on that arrow, and Jasper AI will expand the paragraph based on the text.

You can keep clicking this arrow to have the AI write more and more as needed. In addition to this, on the left-hand sidebar, you can “add context” like what the article is about, tone of voice, and keywords. This helps Jasper write content more in line with your expectations.

You can also hit the button in the menu to cycle from focus mode, chat mode, and power mode. Focus mode allows you to add context; chat mode changes the “add context” sidebar into a chat box. Finally, power mode will enable you to create content using prompts.

The second way to create content is to “tell Jasper what to write:“

Just click the + sign in the blank document and this text bar will appear. Here you can Jasper to write whatever you want. An outline, a single sentence, full paragraph, answer a questions and so forth.

The final way to create content using the blank document is to highlight any paragraph and to then click on the “ask Jasper” button:

From here you can transform the text in numerous ways like changing the tone, length, repurposing the content or translating it into a different language.

Finally, you can enable Grammarly and a plagiarism checker in the blank document editor.

Pros:

• Easy to create content, rewrite paragraphs, expand on ideas and create outlines. There is no reason why you can’t create a quality 1500-2000 word article in a day now.
• Grammarly and Surfer SEO integration.
• Format content into a blog post to easily add into your favorite blogging platform.

Cons:

• The “continue writing” feature does sometimes add content that is irrelevant or content that is already mentioned elsewhere in the article.
• The AI writer tends to over use exclamation marks and overly formal transitional language.
• It always uses “we” when writing instead of “I.” A personal annoyance as content written by a single author should use I not we. We are not the Borg from Start Trek.

New Blog Post – Create a 500-700 word rough draft blog post

Next up we have the “new blog post” option when creating content that navigates you to the “one shot blog post” page which allows you to “generate a full blog post with intro, body, and conclusion.”

With this tool, you can set the blog post topic, tone of voice, and intended audience, and you have a few language output and input options if you’re looking to create content that is not in English. You can open this blog post in the document editor or copy and paste this article directly into WordPress.

This tool helps create a rough draft blog post, but it’s not good enough to rely on alone. I usually take these one-shot blog posts and then expand them in the document editor.

Pros:

• Create a 500-700 word blog post at the click of a button. Complete with an intro, body paragraphs and a conclusion.
• Easily move this blog post into the editor to expand upon it and format it correctly.

Cons:

• Only useful for a rough draft at best. The content is usually pretty surface level and needs your personal experience and expertiese to make it competant.
• You can ask Jasper to create a blog post in the blank document editor.

New from template – Workflows and prompts

This is my favorite feature of Jasper AI. You get access to prompt formulas to help generate content for a specific purpose like an Amazon product description, AIDA framework, before-and-after bridge and image prompt ideas.

In addition to that, you also get community added prompts as well to help you craft niche specific content:

The community prompts come from other Jasper AI users and this feature alone make Jasper worth the 7 day trial as a lot of these templates can be used for any generative language AI tool.

Workflows

Workflows are content specific creation processes. From email campaigns, blog posts, landing pages or ad copy, Jasper AI makes it easy to create content specific outputs.

Each workflow presents you with an input box to establish essential context to help Jasper form the needed copy. For example, the email campaign prompt asks you to input your company description, target audience, pain points, and email subject lines.

You can also have Jasper generate results for all these input boxes automatically without you giving any information. It’s really up to you how you want to create content with a workflow, but I do suggest filling out each box for the best results.

At the end, Jasper will run the workflow and create content that you can then edit in the document editor.

Pros:

• Useful workflows for different content styles.

Cons:

• Limited amount of workflows to choose from.

Jasper AI Image Suite – Create images for your content

With your Jasper account you can create AI generated images based on text inputs. Jasper AI can create unique pieces of art, analyze existing artworks, and even predict future trends in the art world.

You simply input text describing an image you want created. Optional, but you can also set the mood, medium, style, keywords and language of the image as well.

The images can be downloaded individually in a high resolution format or you can download a high quality screenshot of the four images.

Image features

Jasper also has quite a few art templates built in to help generate an image based on your needs. From creating a realistic person, animal, story book illustration or product closeup.

These templates are customized to the most popular use cases for AI images. You also get advanced image generation features to edit any image through a prompt.

Pros:

• Quickly and easily generate images that are high resolution.
• The output for landscapes is quite impressive.

Cons:

• All these things you can do with Canva honestly.

Brand voice

In Jasper AI, the “brand voice” feature refers to the specific style, tone, and manner of communication that represents your brand across different platforms. It’s your brand’s distinctive personality and character expressed through words and phrases.

This feature allows you to customize the way Jasper AI produces content, helping you maintain a consistent brand image across all content you create with Jasper. From professional, casual, authoritative, friendly, or any other style, Jasper AI can adapt to it and generate content that aligns with your brand voice.

To set a brand voice, you need to navigate to “voice and tone” under brand voice:

Here you can upload text or enter in a URL for Jasper to analyze. Based on the writing, Jasper AI will determine the characteristics of your writing and then whenever you create content, you can choose to have the content written in your “brand voice” style.

Knowledge base

The knowledge base in Jasper AI can be understood as the vast array of information, data, and context that the AI has access to for generating content. This includes a wide range of topics, industries, and languages, along with the ability to understand semantic context, syntax, grammar, and more.

You can add facts about your specific brand to create your own knowledge base to help to Jasper Ai write content about your topic more factually. To add to your knowledge base you can upload text documents, have Jasper AI scan a web page or upload a .PDF file.

Pros:

• You can help the AI understand your business and website better. Thus helping it to create higher quality content.
• You can add a lot of information to your knowledge base to expand the useability of Jasper AI.

Cons:

• The brand voice feature on paper sounds like a good idea, but in practice I’ve found it unhelpful.

Chat – Similar to the document editor

Last it the chat function of Jasper AI. It’s similar to Chat GPT and you can do the same exact thing in the blank document editor

I personally don’t see the value in having a stand alone chat function when you can ask and get answers in any blank document. The chat feature though is helpful in the blank document section as a sidebar to ask questions and copy and paste in content as needed.

Pros:

• Helpful as a sidebar in the document editor as a way to stay organized when creating a blog post. Ask questions and copy and paste in responses and then expand on those responses as needed.

Cons:

• There is really no reason for this to be a stand alone feature in Jasper AI as you can ask questions in the document editor.

Jasper AI Review – Conclusion

Overall I like Jasper AI as a tool for crafting content. With all the prompts, workflows and the ability to write and rewrite paragraphs, Jasper AI makes creating content easy.

But to be honest, there is a lot of overlap with other AI tools like Claude, ChatGBT and workflows setup through N8N. However I do find the workflow faster with Jasper.

Jasper is trying to be your one optimal tool for a wide range of thing but it ends up being a jack of all trades, master of none so to speak.

I suggest you try out Jasper AI for a month or so because you do get a free 7-day trial. See if you like the platform and if you find the content creation process better as it is much more structured for online business owners than Chat GPT.

Jasper AI

This is an AI writing tool that helps you to create quality content more quickly. Get started with a free trial.

Free Trial

With Google’s continued focus on E-E-A-T (the new “E” stands for experience), there will be no replacing quality writers writing from experience and expertise on a subject matter.

My go-to example is when you want to find out what the best cameras are for YouTube (as I make YouTube videos), you want content from someone with experience and experience. Not an AI that scrapes the internet from input from human beings.

With that said, you should still use AI writing tools. They are beneficial for creating content quickly. They finally even the proverbial playing field as they allow a solo content creator to produce a quality piece of content 2-5x a week without spending hours or money on expensive writers.

What is ChatGPT exactly?

ChatGPT (Generative Pre-trained Transformer) was created by OpenAI and launched in November 2022. Its current knowledge base is restricted to events that occurred up to 2021. The way the AI tool works is by way of text prompts.

You ask ChatGPT a question, and it generates a response. The beautiful and functional thing about ChatGPT is how you format your prompts. Depending on what you ask and how you ask it will dictate what type of response you get.

How to use ChatGPT for blogging

Unleash your creativity and teach ChatGPT with Reinforcement Learning through Human Feedback (RLHF) for conversations. Experimenting with different text prompts is part of training this AI.

From help with creative titles, content ideas, and keyword research for your website, to schema markups or custom coding solutions. You’ll be pretty surprised by how good ChatGPT is for a blogger.

Please be aware that an open-source Chrome extension called “WeChatGPT”WeChatGPT” that adds the most timely and pertinent web results, meaning your conversations are always up-to-date and precise. I personally would use plain old Chat GPT from the official website.

Anyways, let’s get to the best ChatGPT prompts for bloggers:

Rewrite text

rewrite the following:

Using the “rewrite” or even a “paraphrase” prompt allows you to paraphrase or rewrite a piece of content. You can of course expand on this and add in additional commands like “rewrite as a 5 year old” and so forth.

Return the main response

Return only the main response. Remove pre-text and post-text.

ChatGPT tends to be overly verbose in it’s response. So if you want it to get to the point by cutting out the preamble and conclusion then I find the “main response” prompt to be quite helpful.

Style dictation

Write at an 8th grade level. Use clear and simple language. Bias toward short sentences. Avoid jargon.

This is my go-to, basic style dictation prompt when I need a basic paragraph long answer to a question. You can obviously adjust this prompt to your liking. You can tell it to use long sentences and jargon. Use smart, sophisticated language and so forth.

Format response

Format your response using markdown. use heading, subheadings, bullet points, and bold to organize information.

This prompt is helpful because the output from ChatGPT is much more structured and easier to work with. It formats everything as a basic blog post. Not good enough to publish, but good enough as a framework to work with.

Give bullet points

Give bullet points, step by step process.

This prompt simply breaks down the output into a simple, but useful set of bullet points and/or a step by step process. Perfect if you’re writing a tutorial and want to know what you need to include.

Advertising copy

Use sentence fragments and figurative language. Write as a master of brevity would. frequently use short pithy sentences that pack a punch.

The output is basically an advertisement. Very helpful if you’re running Facebook ads and need a decent paragraph to get your inspirational side flowing.

General copywriting

Use persuasive tone, rhetorical questions and story telling to engage readers. Use metaphors, analogies and other literary devices to make points relatable and memorable.

Well written copy without the sales tone. Instead of giving a technical explanation, they AI will create content that tries to connect more emotionally to the reader through persuasive sentences and metaphors. Try it out.

Conversational tone

Write in a conversational, personable way as if you are explaining something to a friend. Use natural language and phrasing that a person would use in everyday conversation.

Causes Chat to answer any question in a normal way you would talk. This is not the default so if you need content with more of a casual tone, similar to how a person writes to be honest try it out.

Sophisticated business tone

Use simple language to convey complex ideas so that they are clear and easy to understand. Breakdown complex concepts into easy to understand frameworks and models. Provide actionable and practical takeaways.

This is better than the “style dictation” prompt in many business situations. It results in clear and easy prose that still has an element of sophistication. If you want smart writing that’s personable then this is your prompt.

Write like a PHD student

Use a formal and academic tone paired with sophisticated vocabulary and grammar. Provide a thorough and in-depth analysis of the subject matter. Explain complex scientific concepts in a clear and accessible way. Use examples from a variety of fileds such as psychology and cognitive science. Present counter-arguments and dissenting opinions in a balanced and objective way.

This base prompt has ChatGPT spouting out responses that require a high reading level for your end users. Here, the writing becomes formal, complex, and potentially backed by science. It will even critique counter-arguments for you.

Keyword research

Give 10 relevant, unique topics under the category of “domain names.”

This AI is excellent for finding useful keywords that you can then plug into Ubersuggest or aHrefs. I personally find that simply asking to give topics about a specific category to be a great starting point.

It will even explain the search intent behind the results.

You can also command the AI to dig deeper into a specific topic as well by using something like:

Give me 5 different keyword variations of item #10 that address a unique search intent

ChatGPT won’t tell you the search volume obviously, but it’s helpful for finding long tail keywords and formulating a plan to obtain topical relevance over a topic.

Create titles for blog posts and videos

Create a compelling, clickbait title for “how to create a website.”

Generate some great titles for blog posts and videos you post to YouTube. It’s incredibly helpful because some topics are just a bit boring where getting some creative titles can be a bit of a struggle. Not anymore with this useful prompt.

Generate a blog post outline

Generate an outline for a blog post on how to start a blog.

I like this prompt because it gives a high level overview about what topics should be covered in a specific piece of content you’re creating. Often times it suggests a topic that can be a stand-a-lone blog post or video or a topic that should be include where you’ll go “oh yea I forgot about that.”

Write meta descriptions

Write a meta description that is 150-156 characters for a page title “how to make money on twitch as a streamer.

I don’t particularly like or enjoy writing meta descriptions. With ChatGPT you can generate professional meta descriptions that need to be slightly customized and edited.

Proofread content

Proofread this:

Simple enough, this prompt will cause the AI to proofread and fix your content. The only slight issue is that it’s not going to highlight anything so you’ll need to go through the new, generate paragraph with care.

Generate code snippets

Write structured data for a tutorial markup. The name of the tutorial is how to create a website in 7 steps. Complete all the fields.

You can now create structured markup language at the click of a button, wild.

How do I hide xyz with CSS?

Chat will teach you how to code in CSS and accomplish specific things like hiding text or elements with CSS.

Give the regular expression to show who, what, where, when, how? These are the first words in the match.

You can easily create regex with ChatGPT. Very helpful!

Overall the coding features this AI provides is a massive game changer. Now when you have a basic question about HTML or CSS or something more advanced you can get a quality answer and a good starting point for solving your coding problem.

Plagiarism checker

Act as a plagiarism checker.

You can tell ChatGPT to “act as” almost anything you want. For blogging, asking it to check for plagiarism will have it scan content that’s been published and tell you if it’s original or not. I used my post about how to make money on Twitch as an example and it came back that it was plagiarised which is correct as I wrote it.

Branding and domain names

Write 5 clever, pity, creative domain names for a website about teaching English in Thailand.

Branding can be tough. Coming up with good domain names or brand names for products, books, courses and so forth is now made a easier with AI. The domain names and brand names are not good enough out of the proverbial box in my opinions, but they do provide a solid starting point.

Like always, you can ask the AI to give more brand name ideas like:

Give more brand ideas similar to #X

Social media promotion

Create a tweet about “8 ways to find your dream job.”

Yea, you can now easily create social media content with ChatGPT. My favorite is to ask it to generate a tweet about a specific topic. You can even tell it to make a tweet thread and it will:

Create a tweet thread about ‘8 ways to find your dream job.

Again, like always you’ll need to customize and edit the output yourself to make it unique.

Email newsletter broadcast

Write a 140-150 word newsletter about a new blog article called “the best free email marketing tools.”

Have a niche website where you want to craft a basic email newsletter funnel? What would have take hours, days or even months can now be cranked out in a day.

You can also request the AI to craft a follow up email to the previous one. In addition, don’t forget to leverage the other prompts to craft something compelling as well.

I used this prompt on my niche teaching website to create a simple 3 month email sequence where subscribers get 3 emails a week for 3 months. It took me just a few hours from start to finish to generate well over 20,000 words.

Find out things you don’t know you don’t know on a topic

What additional questions would someone seeking mastery of this topic ask?

This is helpful because it gives you insights into concepts, details and further questions you don’t know you don’t know (but should know). In short, it’s a verbose way of asking the AI to “teach me.”

Audit your content for on-page SEO quality

What is Google e-e-a-t?

I love this prompt because it primes the AI to answer what Google E-E-A-T is. Once you get your answer you can then ask the AI to evaluate your blog post or a competitors blog post based on e-e-a-t principles.

I typically follow up with:

Please evaluate the following article based on this criteria on a scale of 1-10: [Article URL]

Obviously you can change the scale to 1-5 or pass or fail. Whatever you think is best.

Write an product description

Write a compelling product description and product title for (product title). Please give three variations. One as a technical descriptions, one as a sales paragraph, one explaining the benefits of the product.

This prompt is excellent for both digital and physical products. You’ll have a wide range of results you can expand upon.

Summarize text, book or an article

Extract all relevant information and facts from (insert URL or book title) and summarize the text using heading and bullet points.

Sometimes when you’re researching an article you’re short on time. This prompt gives the TL:DR on pretty much any book, text or article you give it.

AIDA framework

Generate a (blog post, sales copy, product description) using the AIDA framework for an (product or service) that promises to deliver (benefits).”

It should look something like this: Please generate a sales pitch using the AIDA framework for an email design service that promises to deliver unlimited email designs in a 48 hours turnaround time.”

AIDA stands for attention, interest, desire, action and is a classic model for creating sales copy.

Amazon products

Please create an Amazon product description for (name of product). The key features of this product are (enter features) and the target audience is (enter your ideal customer).

This creates a good rough draft product description for Amazon.

Before and after bridge framework (BAB)

Create marketing copy using the BAB framework: Before, after, bridge.

The BAB framework is a classic marketing formula where you state before I was struggling with this specific issue, but after using product XYZ I have this tangible result.

Problem-Agitate-Solution (PAS framework)

Create marketing copy using the PAS framework: Problem, agitate, solution.

This helps you create sales copy by first establishing the readers problem, understanding their frustration (like you I’ve wasted hours searching for an answer) to then offering your product as a solution.

Facebook ads

Generate scroll-stopping headlines for your Facebook Ads to get prospects to click, and ultimately buy.

You can adjust this as needed, it helps create ad copy that’s customized for Facebook.

Create high converting copy for the “Primary Text” section of your Facebook ads.

The primary text section of a Facebook ad comes under the image. This in combination with the title helps you create a rough draft for Facebook ad copy.

Google Ads (headline and description)

Create high converting copy for the “Description” and “Headline” section a Google ad about:.

This helps you create high converting copy for the “description” and “headline” section of your Google Ads.

Features to benefits

What are the features to benefits for (product) that does (features):

This helps turn your your product features into specific benefits that compel the reader to take action.

Email subject lines

Write compelling email subject lines about (enter topic) that get readers to open.

Useful for your email marketing efforts.

Personalized Cold Emails

Write a cold email for (target audience) about (enter subject) that actually work and get responses.

Need to email someone important? Craft a compelling rough draft email.

Persuasive Bullet Points

Generate persuasive bullet points about (topic) to insert into landing pages, sales copy, emails, blog posts and more.

You can customize this as needed, but it’s a great way to get a quick list on the selling points of a product or topic.

Pros and cons

What are the most important pros and cons to know and understand about (enter product or service)

Easily come up with a list of the pros and cons for a product or service. This is also helpful because it will give you ideas on the content you need to write and expand on.

Google My Business

Create a high converting product description for a “Google my business” product.

Generate product descriptions for your Google My Business product listings that you can then easily adjust as needed.

Create a high converting product description for a “Google my business” offer post.

Generate offer details for your Google My Business offer posts.

Create a high converting product description for a “Google my business” event post.

Generate event details for your Google My Business event posts.

Create a high converting product description for a “Google my business” “what’s new” post.

Generate What’s New post updates for Google My Business.

Landing page

Generate a landing page that’s at least 2000 words long with content, include H1, H2s and H3s.

Like always, you can customize this prompt and build upon it. Maybe you want to focus on specific sales frameworks or there are specific paragraphs you want created. Add to this prompt as needed.

Repurpose

Repurpose this for (a Facebook post, LinkedIn post, meta description, promotional email, title, tweet, SEO focused version about a keyword, press release, list of related keywords).

You can easily repurpose content for different use cases, just tell your generative AI how to repurpose the content and for what platform.

Change tone

Please change the tone of this content to be (enter your expected output).

You can ask the AI to make your content more: Conversational, engaging, professional, friendly, smart, dumber, straightforward, witty, funny, weird and more.

Change length

Please change the length of this to be (longer, shorter, summarized).

A simple, yet effective prompt to expand, shorten or summarize any piece of content.

Translate

Translate the following into (enter language).

Easily translate any text into a different language.

Tiktok video captions

Create a helpful, fun Tiktok video caption with the best hashtags for a video about (enter video title).

Generate viral captions for your TikTok videos to help them rank better.

Pinterest Pin Title & Description

Create a title and description for a Pinterest Pin about (whatever your pin is about), please include (any relevant details).

YouTube

Create unique descriptions for Youtube on (enter topic) to help it rank well for (enter search phrase).

Simple enough, creating descriptions for YouTube is a bit time consuming, now it’s a lot easier.

Create a video intro script outline for the first 30 seconds about (enter topic) that will capture viewer attention and compel them to watch all the way through.

This prompt can help you script out your YouTube videos.

Write an engaging, click-worthy title for a YouTube video about (enter video topic).

Your titles are probably mediocre, with an AI tool you can create much better, more interesting titles.

Create a brainstorm of video topics about (enter topic) that are closely related.

You can have the AI create topics that are closely related, somewhat related, or topics that are the total opposite.

Unique selling point

What is the unique selling point about (enter product or service)?

This helps you understand how to create a clear statement that describes the benefits of your offer in a powerful, clear and specific way way.

ChatGPT writing prompts conclusion

That’s it for now, I hope you found these formulas and prompts helpful. Make sure to bookmark or save this page as my team and I will update it every few months with new content.

If you want to use a well structured, content writing tool then I suggest you checkout Jasper AI.

Jasper AI

The AI writing tool that helps myself and any writer I bring on to create quality content more quickly.

Learn More

Your content needs a feature image and while I do suggest you create and design your own images, sometimes having that right stock phone is actually the perfect fit for your content. Now, I know the word “stock photo” conjures up lame images of smiling people in business suits pointing at things.

In reality, there is a wide array of websites offering totally copyright free images that you can use as a feature image for your blog posts or to enhance your content because good design should enhance your content.

So the problem most have online is where to find images to use on your website and how to edit them. You can’t just steal images from other websites, well you can but then you’ll get a copyright take down request from the photographer and may have to pay any fees incurred.

Image attribution explained for bloggers

Some images from some websites listed below require you to attribute the author if you decide to use their image. That means you don’t have to pay licensing fees, but you need to link to something—typically, the photographer’s profile or the website from which you got the image.

Again, each website has its own rules, so follow them as required when using any images online. There are quite a few places where no attribution is required.

Resize images for optimal performance

Many of these excellent resources provide massive images; 10,000 x 10,000 pixels are uncommon. Please reduce the file size of any pictures you upload to your website, as you don’t want your website to load slowly.

You’ll also want to save all images as a .jpg and use a WordPress plugin like Smush to optimize the file size of your pictures further.

Use SVG or webp file format

The .svg image format is pure data and is the most optimal format for images. However, platforms like WordPress don’t allow SVG images because of the potential for malicious code (not an issue if you’re creating your SVG images).

A good alternative is the .webp format. It maintains images in a crisp and sharp form like a png file without it being a massive file size. You can use any image program editor (like GIMP, for example) to upload a jpeg or png file and export it as a .webp file.

The 15 best websites for stock images (free and paid)

We all know that finding the perfect stock image can take time and sometimes cost money as a blogger. This is why having a list of free alternatives for your blog posts is essential. There are many sites out there where you can find high-quality images, without having to spend any money or even credit the author.

The following websites have an amazing amount of diverse photos for any niche that you can use for your blog posts and the feature image. The images are modern, professional and are of a high quality. Here is what we suggest you checkout.

Canva – My go to graphic design tool

Canva.com is a website and cloud software tool that allows you to make trendy looking images and graphics using images you already have, or images provided by Canva using fun, creative looking templates.

They were founded to solve a simple problem, make graphic design easier for the average person. Canva currently operates on a freemium model with a large amount images and graphic being free and others costing a small one time fee, or you can upgrade to Canva Pro and get all premium graphics as well as helpful graphic design features like “remove background” for example.

Canva allows the average internet user to create professional looking graphics for blogs, YouTube thumbnails, social media and even ebooks for free or at a fraction of the cost of using a designer. Unless you plan on hiring someone to do your graphics for you, Canva is a must have tool.

Not just an image editor

Last, I want to mention that Canva is no longer just a poor man’s Photoshop. It’s a powerful software tool that allows you to create presentation slides, animated explainer videos, PDF’s for digital downloads, short form content for social media and thumbnails for YouTube.

Pros:

• Excellent selection of stock photos.
• Can upload your own photos to edit.
• Ability to add graphics and text in order to create compelling feature images for blogs or YouTube thumbnails.
• Make PDF’s, explainer videos, vertical short form content and more.

Cons:

• As an image editor it’s good, but it’s not a replacement for learning Photoshop. But Canva is still quite powerful.

Unsplash – My top choice

Unsplash.com is simple; they post ten new high-res, high-quality images every ten days. The photos are free; you can do whatever you want with them. They also have an ever-growing archive of free, beautiful images you can use. Use the search function on the home page, and you’ll find something decent.

You can download images from Unsplash.com totally for free with no attribution required, though it is encouraged. All photos on Unsplash are high-resolution, professional-grade photography. That means the images you download will be prominent and need optimization for your blog.

They provide images you can use as a wallpaper, feature blog post image, product image and they offer a very effective search function to help you find the image you want.

Unsplash +

As Unsplash has grown, they have begun incorporating ways to monetize their website. First, they offer a low cost subscripton to get exclusive, members only content and enhanced legal protection as well as unlimited royalty free downloads. Unsplash + is perfect if you’re an agency that will be using a lot of photos regularly from Unsplace.

Pros:

• Simply the best free website for images for bloggers.
• A wide range of professional, quality pictures across diverse topics.

Cons:

• Due to their popularity, many bloggers tend to use the same images.
• As they’ve grown, they started incorporating affiliate marketing for marketplaces like iStock photo.

Pexels – Excellent stock photos and videos

Pexels is stock photo and stock video website that offers free stock images and videos to bloggers, YouTubers, and creative professionals. With Pexels you can find high quality photos for personal and commercial use without attribution or permission from the author.

Pexels is one of many alternatives to expensive photo agencies like Getty Images or Shutterstock. With this free stock image website you can find images for all sorts of niches from travel to food, to personal development or tech oriented blogs.

Pros:

• Excellent source for both high quality pictures and videos.

Cons:

• Nothing particularly unique about the offerings here.

Freerange Stock – Free textures and free illustration

Freerange Stock Images is a stock photo collection that features photos of animals, people, textures, illustrations and natural landscapes. Freerange Stock photos are designed to capture the elegance, beauty and creativity of photos and provide bloggers and online content creators with high-quality images for their own projects.

Free Range Stock provides high-quality free stock photography to their thriving community of over 750,000 users. All images are licensed for broad commercial use without attribution, providing dynamic visual tools to fuel your business.

Pros:

• Excellent choice for textures and illustrations.

Cons:

• Must have an account to download images.

Pixabay – Free images and video

Pixabay is a search engine for fair use images, No attribution required. That means, you can find various images and use them in any way you like without giving the content creator of the image credit. Pixabay works the same way as UnSplash.com.

Pixabay.com offers a variety of different types of media for you to use in your projects without having to worry about any sort of copyright infringement or expensive licensing fees. They are dedicated to providing high quality, creative commons licensed content for bloggers to freely use for both their commercial and personalprojects.

You can get free stock photos, video footage, vector graphics, audio files and more Pixabay. They are able to be free because they are an affiliate for iStock Photo and routinely integrate iStock into their search listings.

Pros:

• Free stock photos, vector graphics, audio files and music.
• An excellent compliment to Unsplash.com for multi-media.

Cons:

• The images are not as good as what can be found at Unsplash.
• The stock videos are also mediocre.

Gratisography – Unknown and under-rated

Gratisography.com is a website that provides free high quality, high res pictures that you can use for your personal use. No copyright, and new pictures are added weekly.

Launched in 2012 by photographer Ryan McGuire, Gratisography features creative, professional shot images from animals and people, to urban settings as well as whimsical creative shots.

New images are added on a monthly basis so take note of this website for for high quality free stock photography that doesn’t have to be licensed or paid for. This website is able to remain free due in part to an affiliate relationship they have with shutterstock.

Pros:

• Free, creative images and vector graphics.
• An excellent alternative to know about.

Cons:

• Pictures are of an artistic nature an may not work with more conservative websites like a legal blog for example.

Life of Pix – Life, architecture and more

Life of Pix offers high-resolution photographs and HD quality video with no copyright restrictions. The photographs found on Life of Pix were contributed by Leeroy Advertising Agency and its large network of professional photographers.

The site contains hundreds of images and videos so much so that Life of Pix has branched off into a companion website, Life of Vids, that provides access to video clips and loops for professional or personal use.

Pros:

• Good, professional selection of pictures and video clips.

Cons:

• Life of Pix has a fairly small collection compared to others on this list.

Burst – HD public domain pictures

Burst Photos is part of Shopify surprisingly. They are designed for store owners to find high quality, colorful and dynamic images for their ecommerce stores. Of course, anyone can download their images so they are ideal for bloggers.

Like all the other options on this list you can download images for free with no attribution and they provide an ease to use interface to search for specific topics.

Pros:

• A wide range of images ideal for blogs and ecommerce websites.

Cons:

• A lot of the pictures can be found on competitor websites.

Kaboom Pics – Lifestyle, interior design pics

This website started as a one woman show, a single photographer uploading pics. Fast forward, Kaboom pics has an extensive library of free stock photos but are best known for their excellent lifestyle pictures as well as their interior design pictures.

Even though Karolina is still the sole photographer of this website, she now as a small team of people to help her manage this wonderful creation with the world.

Pros:

• Excellent lifestyle and interior design pictures. There are some good images for niche specific bloggers too.

Cons:

• As there is only one photographer, all these images have a certain, specific style.

Vintage Stock Photos – Old pictures of the past

Yep, vintage stock photos is exactly what it sounds like. Need pictures of life in the 1970’s from Thailand? What about New York City in the 1980’s? This creative website has various vintage photos spread across a wide span of time and make for a fun an interesting visit, even if you’re not a blogger looking for stock photos.

Pros:

• Old photos of the not to distant past.

Cons:

• None, if you need vintage photos this website is outstanding.

Reshot – Free icons, illustrations and photos

Reshoot allows you to design excellent images and graphics for your blog with curated SVG icons, stock photos and vector illustrations. All for free with commercial licensing and no attribution.

The images are uploaded by users but are vetted by a creative team to maintain quality. That means you can expect professional level quality when sourcing images, vectors, icons and illustrations from Reshot.

Pros:

• A wide range of creative offerings from images to graphics for bloggers.
• Instant downloads, no account required.

Cons:

• The graphics and vectors are excellent, the images are on par with all other websites.

Wikimedia Commons – Photos from Wikipedia

Photos from Wikipedia that are free to download and use. Please take note of any attribution requirements because these are photos that are in the creative commons, but attribution to the author may be required.

With Wikimedia, as the name implies you can search for images, videos and sounds to use for your blog. An often overlooked, unused option by creatives.

Pros:

• Extensive library of creative media including photos, videos and audio clips.

Cons:

• Most items here are not intended for commercial purposes.

Instagram – Excellent place to embed images from

Instagram has become a powerful tool for marketing, branding and showing a more personal side as a professional creator. It is a free, easy to use social media platform that offers plenty of features to allow you to interact with your audience, particularly when you get above 10,000 followers.

One aspect a lot of creators forget is that you can embed images from Instagram on your website. If you’re a travel blogger or food blogger for example, Instagram is an invaluable resource for finding great images to enhance your blog posts.

Pros:

• A lot of fantastic images for a variety of niches.
• Can easily embed images from any public account.

Cons:

• Can not be used for feature images on blog posts.
• If you embed images from accounts that decide to turn private, any image you embed won’t be available.

Flickr – The pre-Instagram photo sharing website.

Flickr predates Instagram and used to be the most popular photo sharing website. With Flickr, users create accounts, upload photos and create online communities around certain topics

Many may not know this, but there are many free stock images available on Flickr and like Instagram you can easily embed images on your website and blog. However, Flicker is at the bottom of the list because it’s not ideal for feature images for blog posts and their licensing changes per image which gets confusing.

Pros:

• Flickr literally has billions of photos to use.
• Can embed directly from Flickr to your website.

Cons:

• Not ideal for feature images for blog posts.
• The attribution license is simply confusing and the requirements change per image.

Find Free Stock Images For Your Blog Conclusion

You have a large array of various websites that offer free stock images, video, audio clips, vector graphics, illustrations and more. Make sure to use images on your blog for the feature image and images in your blog post that help to demonstrate something specific.

ChatGPT can also help anyone writing content refine their writing by providing feedback on their style and grammar through proofreading prompts (see my guide on ChatGPT writing prompts) and evaluate your content (and your competitors) to make sure they align with Google content guidelines.

While I don’t suggest relying on AI writing tools 100% for your content, they help create content more quickly. Remember, ChatGPT only gets its information from user input around the web. So experience and expertise are more important than ever. So let’s get into how to write a blog post with ChatGPT.

Why Use ChatGPT?

ChatGPT is a fast-developing language model developed by OpenAI that utilizes deep learning algorithms to generate human-like responses to various text prompts and user input. The model is trained on a massive corpus of text data from 2021, and earlier that allows it to understand and respond to a wide range of topics and language styles.

Write faster

One of the key advantages of using ChatGPT for writing a blog post is that it saves time and effort in the writing process. Rather than spending hours researching and writing a blog post from scratch, bloggers can input a topic or prompt into ChatGPT and receive a fully-formed, high-quality response within seconds. You can then format this response to make it your own.

Write better

ChatGPT is capable of generating highly polished responses that are both well-written and use a sophisticated understanding of grammar and syntax. As such, if writing is not a vital skill, you can now improve the quality and readability of your blog posts.

New ideas

When creating a long-form piece of content, it’s essential first to make a rough outline of the key points and topics you must cover to complete the blog post. It’s also important to know the progression of the content as you’re taking readers on a “user journey” when they’re reading a tutorial or list post.

ChatGPT is incredibly helpful for enhancing any blog post’s originality, creativity, and structure because. It often generates a unique perspective and includes points you may have yet to consider. You can even agree with the AI language model for more clarity.

Get started with writing a blog post with ChatGPT

Let’s get started with learning how to write a blog a blog post with ChatGPT. This very piece of content you’re reading now was made with help from ChatGPT. I also created an in-depth tutorial video you can watch below on the step by step process I used for creating blog content with ChatGPT:

1. Create an account

First you’ll need to navigate over to Open AI’s ChatGPT program and create an account:

Use your email of choice to sign up and make sure to confirm your email.

2. Stay organized

Once you’re logged in, the dashboard is incredibly simple. You have a broad chat function where you can enter in questions and receive responses. How you format your prompts also influence how the Chat AI forms it’s response. In the left hand side you’ll have a history of your chats:

I personally use this function to help stay organized when I’m creating content for a blog post as I like to break up the chat into different purposes.

One chat will be for titles, another for keyword research, an outline, the body of the content, meta description and to see how my article stacks up against the Google e-e-a-t standards.

3. Keyword research using ChatGPT

The first thing to do when creating any piece of content for the web is to first do keyword research. You have to create content people are looking for as a way to get organic search traffic. ChatGPT in combination with a keyword research tool (to verify search volume) is an excellent starting point.

First use the prompt:

Give 10 relevant, unique topics under the category of [category title].

I used “domain names” as the category in the example above. Chat then generated a lot of good, base level keywords to explore in more depth.

The next step is to expand on this prompt and dive deeper into a specific topic you like. Use:

Give me 5 different keyword variations of item #__ that address a unique search intent

This is where ChatGPT gets good by breaking down a broader topic into relevant, related topics and on top of that it tells you what the search intent is.

Finally, once you have a set of keywords then plug these into your favorite keyword research tool to see if there is any volume. You want to see some search volume as that’s how you know this is a topic people are actually looking for.

4. Create a working title

ChatGPT can be used to create pithy, creative titles. “The AI advantage” is something I didn’t think of myself and instead was suggested it by the AI model. Use the following prompt:

Create 10 compelling titles for a blog post on [enter keyword]. The titles must contain [keyword].

Of course you can expand on each of these titles as you like using the AI or simply take inspiration for the working blog post title you’re creating.

5. Generate an outline

This is essential, use the AI to help you generate an outline for the blog post on your respective keyword you’re trying to create helpful, useful content for with the following prompt:

Generate an outline for a blog post on [keyword] 

ChatGPT will now create an outline of the topics and the correct chronological. It won’t be perfect, you’ll still need to add to it as you see fit. Again, this is where your experience and expertise on the topic become essential.

Writing the body of the blog post with ChatGPT

Now it’s time to generate 1500+ words of content. I suggest you take each section of your outline generated by ChatGPT for a new chat so you can ask questions and expand upon topics. It is essential to understand what it can and cannot do.

ChatGPT is designed to generate human-like text based on your prompts. However, it is not a substitute for human creativity, critical thinking, or emotional intelligence. You can use prompts to help you create a compelling narrative for each outline section.

You can tell the AI to “write in a persuasive way using metaphors” or “use short, pithy sentences and simple language” or perhaps something more complex like “use a formal academic tone” and so forth:

Generate content with ChatGPT

With your outline in hand, start generating content with ChatGPT by copying and pasting the outline sections and associated bullet points into a new chat and ask the AI to develop content using a text prompt.

You’ll then get long, detailed paragraphs of content you can then edit yourself into your blog post. Depending on the prompt will influence the content you get. Regardless, this content is still being prepared for publication, and you will need to edit yourself manually, use tools, or use a combination of both.

After this process, you should have multiple chats with the AI that address each outline section. You must edit this content as it still needs to be ready to go live, but at this point, you should easily have 1,200-3000 words of content and ideas to expand your range upon.

Incorporate images, video, and media.

ChatGPT is a language model; it can not create blog post images or videos for you. It can, however, suggest relevant media you should consider using. I don’t need an AI to tell me what photos to include, as you should only use images and video to help illustrate or emphasize your points.

This means you need to choose images or videos that are relevant to your topic and add value to your blog post instead of just selecting an image or video for decoration purposes.

Next, I suggest using .webp images. You can download free stock images from various websites and then use an image editor like GIMP to convert and export a .png to .webp format.

Last, don’t steal images. Suppose you steal photos; you’re then liable for copyright infringement which can result in you having to pay money. Again it would help if you were using images that illustrate your point like I’ve done in this piece of content you’re reading now. Don’t be lazy; there is no need to steal.

Editing the blog post – 7 Tips

Now comes the hard work of taking the blog post from a rough draft to something polished and ready to publish. You have a few options at this on how to proceed forward.

Edit yourself

If you don’t want to pay for external software tools, you’ll have to sit down and edit the content yourself. This is a good option if the content you’re creating is on a complicated topic or a topic you’re exceptionally knowledgeable about.

For this blog post you’re reading, I used ChatGPT and edited and expanded the content myself because I have a particular process for creating content that another writer or AI tool could correctly discuss.

Use Originality AI for AI detection

This is optional, but you should be aware that Originality.ai can check to see if your article has been plagiarized or has been written by AI. Content being created with AI is likely at some point to get penalized by Google as it’s missing the whole “expert” and “experience” part of the e-e-a-t guidelines.

Use this tool to get an overall rating and try to get the AI detection to 20% or less.

Use jasper AI or Quillbot for paraphrasing

You can use Jasper AI or Quillbot to paraphrase (see my best paraphrasing tools). Again, totally optional but these tools can quickly rewrite paragraphs into something more unique that you can then edit to make something more original.

Also, ChatGPT can rewrite paragraphs too by simply asking the AI:

Please rewrite [enter paragraph]

Input rough draft into Grammarly

Garmmarly is a spell check tool. It can run through your content quickly and change any misspelled words to the correct spelling as well as offer sentence rewrites. An under rated but very helpful tool that can make your content better fast.

Use Surfer SEO to determine on page SEO

Surfer SEO breaks down from a technical standpoint how your current blog post compares to what is ranking in the search engine results pages and what you need to do to increase your rankings.

You may think you know what you’re doing, but running Surfer SEO on your content will enable you to know precisely what words must be added images, and overall length of your blog post.

Human edit

Even after using these tools, there is no getting away from having an experienced person who’s an actual expert on the topic go through the content and add content as needed to make the blog post complete.

By now, however, the human edit should be on a blog post that is 95% done, where all you need to do is add images and any required videos.

Finalize the blog post for publishing.

Finally, we’re ready to publish our blog post; all that’s needed is a quick finalization process for the content to check and double-check everything.

Edit and proofread your post.

Review your post for spelling and grammar errors, clarity, and flow. It helps me to read the blog post on another device like my phone, as you’ll catch mistakes more easily. Also, consider running Grammarly to spell check and whatnot. It can be run directly in your WordPress blog post dashboard.

You can also use ChatGPT to spell check with the following prompt:

proof read [enter paragraph]

Plagiarism check

Next, if you relied heavily on AI it’s a good idea to run a plagiarism check on your content as the AI gets content from a massive corpus of data. You can use Originality AI for this and also ChatGPT itself with the following prompt:

Act as a act as a plagiarism checker [enter content]

The AI will determine if the content written was already published elsewhere on the web.

AI detection check

Take your entire blog post and copy and paste it into Originality AI and run an AI detection scan. Ideally you want your score to be as low as possible. My guess is that 5% AI detected is the most natural, but it’s your call.

Add images and multimedia

Add relevant images in your blog post to demonstrate what you’re writing about. This is where Surfer SEO is handy because it will inform you on how many photos the top-ranking content uses. However, you can also use your judgment on what is required.

Format your post

Use headings (h1 and h2 title tags), subheadings (h3 and h4 heading), bullet points, and other formatting techniques to make your post quickly read and visually appealing. A blog post is not a college paper. You need to break content up not only for good on-page SEO search engines will love; it’s simply easier to read and enjoy for your target audience.

Optimize for search engines.

Use relevant, related keywords in your post and ensure that your meta title and description are compelling and accurate with your target keyword included. Again, Surfer SEO is beneficial for optimizing content as it just tells you what to do without the guesswork on your part.

Preview your post

Preview your blog post before publishing. Read through it and see how it appears on mobile using your web browser (resize it to a mobile size).

Meta description

Write a meta description for your blog post. Meta data is content that describes what your blog post is about and is used by search engines when displaying content. You can write meta data yourself or ask ChatGPT to create meta data for you using the following prompt:

Write a meta description that is 150-156 characters for a page title [enter blog post title]

Publish

Finally once you go through the blog post properly and are satisfied it meets your editorial guidelines it’s time to publish the blog post.

Check if your published article meets Google quality guidlines

Last is one of my favorite ChatGPT prompts, you can ask the AI to check if your to see if your blog post (once it’s indexed) or your competitors meet Google’s e-e-a-t requirements. This is helpful because you’ll know what to improve within your content to make it better. First ask ChatGPT:

What is Google e-e-a-t?

ChatGPT will give a lengthy response explaining what this acronym is and how it’s used by Google.

Next follow up with the next prompt:

Please evaluate the following article based on this criteria on a scale of 1-10: [Article URL]

ChatGPT will then give an overall ranking on each part of Google’s guidelines letting you know where the article is strong and potentially weak so you know how to make your article better.

Conclusion

In conclusion, creating a blog post with ChatGPT and other AI tools is the future of creating content. Using various prompts to have the AI produce a persuasive tone, rhetorical questions, and storytelling, you can create a blog post that engages, informs, and inspires your readers to take action by incorporating metaphors, analogies, and other literary devices.

However, it would help if you were not using these tools to create fast, low-quality content. Being an expert on a topic with a clear demonstration of expertise will win in the long term.

Like I always point out, when looking for content, say, on the best cameras for YouTube as an example, you’re going to want the opinion of someone who knows what they’re talking about, like me, who’s an actual video creator and not an amalgamation of content from sources compiled by a computer.

I keep seeing these goofy YouTube videos about how you can “create 500 blog posts in under 10 minutes!”

So are these platforms some magic bullet or are they selling dreams of passive income at the click of a button?

Hey, maybe I am missing out by not using these auto blogging platforms, and you can get decent results.

…….

In short, I’m sorely unimpressed.

I find auto blogging to be the latest dumb trend in a long line of trends for people looking for a shortcut.

To be clear, I’m not against using AI to help create content.

Emphasis on *help* – AI is great for writing out headlines, meta descriptions and being used to create a general outline of an article.

It’s also useful for non native English speakers who need help phrasing their English correctly.

AI writing tools can also give you inspiration for how to phrase a paragraph and so forth.

I have helpful guides on how to use AI as a writing assistant for tools like Jasper AI and Chat GPT.

I do think however it’s a huge mistake to rely on these tools as an alternative to hiring experienced writers. People, not robots are actually going to be reading your site.

7 Reasons to Not Use Auto Blogging Platforms

All these auto blogging platforms promise to publish hundreds of “high-quality blog posts that will rank” as simply selling a dream. 

Effort still matters, and there are no shortcuts. Let’s get into my list of why you want to avoid using these tools.

1. Very surface level content that requires editing.
2. Excessive fluff content to pad the article.
3. I don’t live giving access to my WordPress admin.
4. If these tools are so great, why are they being shared?
5. Expensive overall.
6. You still have to create a feature image and do internal linking.
7. Can get better results using AI as a writing assistant

1. Very surface level content that requires editing.

Auto-blogging tools rely on static data, algorithms, and content that already exists and has been published elsewhere.

These tools scrap existing content and use the same formulaic prompts, templates, and generative AI, resulting in repetitive and unoriginal content. Content that is sometimes borderline plagiarism and worthy of a DCMA takedown.

Numerous tools I tested all added a “key takeaways” at the top of the blog post as an example and a very generic FAQ at the bottom. While this makes sense for some pieces of content, it’s weird that it’s in every post generated.

The idea behind adding this section in is to answer the search intent right away.

Like how I do with my review posts like my best camera for YouTube content. Right under the first few paragraphs I give my hot take on the best overall cameras for YouTube based on your specific use case (vlogging, film making, talking head narration, streaming).

But for every single piece of content?

It’s only sometimes appropriate, and your blog will look weird with many posts written in the same template way.

2. Excessive fluff content to pad the article.

Every single article I had auto generated with these various AI auto blogging tools all added an extreme amount of fluff content to the point where it barley answered the search intent:

The above article is about the best websites to find ESL jobs. ESL is teaching English abroad jobs. 70% of the article is this padding of answering random questions. For the actual search intent, it simply listed out a few websites with a 1-2 sentence description.

On top of that, it listed out websites that don’t even exist and websites that you would never use to find an ESL teaching job. The keyword “esl jobs websites” is pretty generic and is right up the proverbial alley of an AI tool. Yet it failed to meet even 20% of my standard.

Finally, all these tools put at the bottom an FAQ which sometimes did not even make sense:

Who should wear the best teacher shoes? Oh, I don’t know, maybe teachers. This padding and repetitive layout make for silly, low-quality content that won’t rank.

3. I don’t like giving WordPress admin access

To auto-post or auto blog (as it’s called) to your blog, you must give your website username and password. You can and should create a separate user role if you intend to take advantage of all these website’s auto blogging features.

But I prefer to avoid giving this sort of access to random websites on the internet. On top of that, you will have to set up a scheduling plugin. Otherwise, you’re going to blast your blog with a bunch of content that looks very suspicious. If you’re curious, the most popular plugin is auto post scheduler.

But again, I would not use any of these tools for creating content, and I would not give these random websites access to publishing content on my site(s).

4. If these tools are so great, why are they being shared?

I can’t believe I have to state the obvious, but if these tools are so excellent at creating high-quality content that ranks and makes a lot of money, why are they being sold to the public?

If you had a competitive advantage where you could create 500 blog posts at the click of a button and dominate numerous topics at will, you would keep the tool to yourself and do exactly that – build up a portfolio of websites that make money hand over fist.

The reality is that these tools are available to the public because they produce mediocre content, and the owner makes more money from selling the tool than actually using it.

5. These auto blogging tools are expensive

All these tools operate on a credit basis.

You exchange your money to buy credits and then use credits to generate articles.

You can get the same results using ChatGPT for free with the right prompt.

The only advantage these auto blogging tools have is their ability to bulk-create blog posts based on a list of keywords you input.

This is where the whole “create 500 blog posts in 10 minutes” comes from.

You give these websites access to your wp-admin, then give the tool a list of keywords to generate, and then it auto posts to your website (which is why you need the post scheduler plugin so you can drip content out in a more natural way).

6. You still have to create a feature image and do internal linking.

It’s very easy to bulk produce low quality content with these tools and have them auto post to your blog. One issue though, you still have to manually add in a feature image f for each individual blog post.

On top of that, you will still have to internally and externally link as needed. It’s very odd for a blog to have no internal and external links.

These tools auto post and auto blog, but they don’t link between content. You have to do that yourself. You can use a tool like Link Whisper to help if you like.

Link Whisper

Internal linking helps your on-page SEO. This plugin helps you quickly optimize your internal links for top performance.

Learn More

These two simple things cancel out the speed at which you can post because you will still have a ton of work to do manually. Blogs need internal links and you need feature images and there is no way to automate this creative process.

7. Can get better results using AI as a writing assistant

Finally, you can get better results using AI as a writing assistant.

There is no reason why you can’t publish one high-quality article a day now with the help of AI. Sure, some content will take a long time to write, like how to create a website post or how to start a blog post.

But most content can be created with the help of AI and your experience.

AI is perfect for generating titles, meta descriptions, outlines and a few paragraphs for inspiration here and there but that’s really it.

Legal and ethical issues

Since blogs scrape existing content to source from, there is an inherent copyright infringement risk.

These tools also have the risk of suggesting content that is harmful, incorrect, and not accurate. Like the blog post I created on the “best ESL job websites.”

It literally made up a few websites that don’t exist and recommended websites that are poor choices while ignoring some of the most popular ESL job websites in the world.

SEO Impact

Easy come, easy go as they say.

This auto blogging stuff seems like it will work until it does not. If you want to try it on a test site for fun, then sure have at it. But to use these tools on a website you’re trying to build into a successful, highly profitable brand?

No way.

You run a huge risk of setting yourself up for a massive SEO penalty due to creating low quality, auto generated content. Instead, why not just do the work, build a brand and reap the rewards?

Lack of trust

Apart from SEO penalties, people don’t trust lazy, AI content. If you have been putting in the effort to create quality content that’s helpful and useful and then all of a sudden you start posting a bunch of content that’s clearly written by AI you’re going to ruin your brand.

Are there any use cases I can see?

NO.

Stop being lazy, if writing content is not part of your skill stack then either hire someone or don’t blog.

Auto blogging platforms conclusion

Effort still matters.

Auto blogging platforms make for good entertainment on YouTube and I’m sure there are websites that have used these tools to great effect and success.

My main competitor to my ESL teaching site used AI content to build a website to over a million visitors a month which has since crashed down 90%.

But the current quality of these auto blogging platforms are mediocre at best and I would not ever consider publishing this sort of content online on a website I cared about.